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9 Huge Benefits of User-Generated Content for Marketing (and Where to Start)

Advanced Travel and Tourism

With that in mind, let’s look at the main benefits of user-generated content and what it means for your company. With those thoughts in mind, here are some of the most significant benefits of UGC you should be implementing for success. Before buying something, 81% of shoppers do online research. What is User-Generated Content?

Benefits 246
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Maximizing Your Event’s Online Reach: How to Create a Successful Event Website

Traveler's Q

In today’s digital age, having a successful event website is essential for maximizing your event’s online reach. An event website serves as a centralized location for all information related to the event, from event details and registration to agenda and speaker bios. Why Do You Need an Event Website?

Website 130
MICE professionals

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8 Ways to Measure Virtual Event Performance and ROI

Smart Meetings

But chances are, online events are likely to stay even after the pandemic because of the many benefits they provide. There are multiple ways to measure an event’s success, whether through an online event platform or an in-person event. Online Visits. The Measure of Success. Event Registration. Attendee Retention.

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10 Online Community Examples That Have Incredible Events

Endless Events

Events – be they virtual, hybrid, or in-person – are an integral step in building your online community. And what better way to get some ideas going than by looking at some amazing online community examples with great events? Girls in Marketing is an online community example, dedicated to e-learning for women in marketing.

Online 177
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How to Successfully Market Your Next Event

Smart Meetings

This can include your blog, website, email campaigns and more. Paid media refers to marketing content you purchase, such as online ads. Buy a few online ads to cover all your bases and you’ll be more likely to attract a large number of guests. Optimize Your Website. More : A Killer Event Should Have a Killer Website.

SEO 245
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Exhibitors In Virtual Events: What Can Drive Their Value?

Endless Events

“We were forced online, but we do have a choice with what we do with that and how we deal with our various stakeholders. The biggest fail when it comes to online trade shows with exhibitors is not involving them in the design process.” “If you have vendors that are looking for targeting, online is great.

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5 New Marketing Strategies You Should Be Using

Advanced Travel and Tourism

Also, while things are slower, reflect on the benefits for travelers. Think about going mobile with advertising, websites, entrance tickets, and more. Look for Ways to Increase Online Exposure. Since people are more hesitant about their travel plans, they’re doing more online research before committing to a place.

Marketing 264