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How Event Technology Will Benefit Your Events

Endless Events

It’s taken us many years, even though many event profs have been preaching about numerous benefits of event technology for ages. And as event planners were somewhat forced into a technological era of event planning, many of them started seeing the benefits of event technology. The Security Benefits Of Event Technology.

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The Complete Guide to Early Bird Registration for Events

Social Tables

Successfully marketing an event relies on creating and capturing demand throughout the entire event registration process. Breaking down event marketing into stages allows event planners to appeal to different audiences at different times throughout the registration process. What is early bird registration? Product launches.

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8 Ways to Measure Virtual Event Performance and ROI

Smart Meetings

But chances are, online events are likely to stay even after the pandemic because of the many benefits they provide. Event Registration. With this information, you can also enhance your marketing strategies since you will know what day, time, content type and month led to maximum registrations and attendees.

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77 Event KPIs To Measure Your Event Success

Endless Events

Hopefully, some of these will help inspire you to embrace the benefits of event platforms and take your event strategy to the next level. Registration & Attendee KPIs. Number of total registrations. Pageviews on the registration microsite. Social media mentions: create your own event hashtag or social media profiles.

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How To Increase Event Platform Adoption Rates

Endless Events

Poll your social media followers or previous event attendees to ask why they don’t download event apps. Don’t promote your app just on registration day — share your event app deets with attendees ASAP so more people get the memo ahead of time. Add printed signs near registration, session rooms, and break areas.

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Maximizing ROI: A Guide for Hotel Sales Directors

Smart Meetings

Create Sustainable Meeting Packages: Develop turnkey solutions that bundle eco-friendly practices like paperless registration, plant-based menu options, and carbon offset programs. Convert Webinar Content to Multiple Formats : Extract key insights from webinars to create blog posts, social media content, and email campaigns.

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Best Practices: Marketing Strategies for Driving Successful Digital Events

Smart Meetings

Marketers should also consider segmenting lists by audience (customers, prospects and partners) and conducting A/B testing to determine which subject lines are most effective in prompting higher open rates and which call to actions are more likely to drive event registrations.

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