This site uses cookies to improve your experience. To help us insure we adhere to various privacy regulations, please select your country/region of residence. If you do not select a country, we will assume you are from the United States. Select your Cookie Settings or view our Privacy Policy and Terms of Use.
Cookie Settings
Cookies and similar technologies are used on this website for proper function of the website, for tracking performance analytics and for marketing purposes. We and some of our third-party providers may use cookie data for various purposes. Please review the cookie settings below and choose your preference.
Used for the proper function of the website
Used for monitoring website traffic and interactions
Cookie Settings
Cookies and similar technologies are used on this website for proper function of the website, for tracking performance analytics and for marketing purposes. We and some of our third-party providers may use cookie data for various purposes. Please review the cookie settings below and choose your preference.
Strictly Necessary: Used for the proper function of the website
Performance/Analytics: Used for monitoring website traffic and interactions
Event technology solves many common event planning pain points. It saves time, optimizes event management , boosts engagement, and thus makes event marketing more profitable. Event Technology Provides Analytics & Data. They can also set up chatbots that answer questions about the event.
The pandemic ushered in an era of far more inclusive and accessible virtualevents and made us re-evaluate some of the event-planning practices we started to take for granted. We learned a very valuable lesson the hard way: an event on the other side of the world can impact the entire globe. Yes, you read that right.
Like any other marketing effort, events need a comprehensive event marketing strategy to get the best results. There is no one-size-all approach in a world of diverse and versatile events. And as outlined above, feedback helps immensely when building your event marketing strategy. BUILDING AN EVENT MARKETING STRATEGY .
The events industry is waking up to the importance of event data for reaching event marketing goals and proving ROI. A vast source of valuable data is attendee tracking – one of the most powerful ways event professionals can measure event marketing success. Attendee Tracking: The Basics.
” “Just because an event has pivoted doesn’t mean that you have to throw out all your event goals ,” she says. For virtualevents, there are things that we can measure that we can’t always measure as easily with in-person events, which is great. “You can use NPS or CSAT.
Event professionals have to come to follow-up meetings after events well-prepared. Collect all your pre- and post-event survey responses, talk to everybody involved in the event planning process, and get your reports ready. Why You Need A Follow-Up Meeting After Events. Eventapps. Social media.
Announce winners on social media and include event-related prizes for contest winners. Plan your setup needs in advance with free event diagram software for smooth activity transitions. Measure engagement live in your eventapp or on social media. Strategies to improve post-event engagement.
In today’s episode of the Event Tech podcast , Will and Brandt tackle cybersecurity, driven by the recent and controversial data breach at LastPass and a listener question. asked, what steps would you give to a new event planner to help protect against cybersecurity threats for virtualevents? I’ll add a tip.
Track retention levels to see how many audience members attend virtual and hybrid events. Retention measures how long individuals are viewing your content or are active in your virtualevent room. If you notice a gradual decline during your event, audience members likely became less engaged over time.
Onsite event technology can greatly enhance areas like information dissemination, wayfinding, networking, security and contingency planning, lead capture, and data collection. of attendees consider a mobile eventapp essential for in-person conferences. Female event professional looking at mobile app. com, 67.5%
This article highlights seven ways to create immersive mobile event and conference app experiences that level-up attendee engagement, networking, learning, and event ROI. What are mobile apps for events and conferences? How do you leverage mobile apps during online events? Keep everyone in the know.
The months leading up to an event are critical for maximizing these strategic relationships, especially where they might lead to co-authored content that may take several weeks to produce. Use your eventapp and virtualevent platform to prompt exhibitors to engage with each other. Make the connection.
As the region’s largest economies, the United States and Canada are leading the charge, embracing technology, sustainability, and hybrid event formats to ensure that business events not only meet the needs of today’s professionals but also anticipate the demands of the future. By 2025, the global MICE industry is projected to reach $1.4
It’s time to ignite your networking game with innovative corporate event ideas that will leave a lasting impact on your professional development. This blog will provide you with unique and impactful networking event trends that are taking the corporate world by storm. Let’s dive in!
Advanced attribution and analytics tools (like Google Analytics and Bright Funnel) can help event marketers keep track of this metric for most online interactions. Example : Someone visits your blog, visits your event website, and then attends an event. Pro: It’s s imple — in theory.
You’re watching this recording of our episode here on our blog, but wouldn’t you rather watch live, ask your own questions, and participate in person? Below, in our Epic Resources section, we link the awesome insider favorites that were mentioned in this episode! You WANT to check these out! Comment below and let us know!
Is the communication about your sponsors different for in-person, hybrid, and virtualevents? What examples can you give for networking time for sponsors in a virtual or hybrid event? How do eventapps help with promoting sponsors? How can you create value for your sponsors? See you there!
Event intelligence tools : registration, networking, engagement, and cross-event analytics . Depending on whether you’re hosting an event in-person, are planning a virtualevent, or are combining the best of both with a hybrid event, your event tech stack might look slightly different. .
Event technology is any tool, app, or software that helps you plan, execute, and measure an event. Depending on whether you’re hosting an event in-person, are planning a virtualevent, or are combining the best of both with a hybrid event, your event tech stack might look slightly different.
Did you receive an award for pulling off an epic event? Did your strategies result in more eventapp engagement? Although he’s not in the events industry, Diego Pineda has a great example of this on his LinkedIn profile: 6. Summarize a helpful event planning resource, article, or podcast with the community.
Welcome to the world where creativity meets technology – the realm of immersive events that captivate audiences and leave lasting impressions. In this blog post, we will delve deeper into seven seamless integration of technology and creativity, unveiling how they work in tandem to create immersive events that will leave attendees in awe.
According to events on Bizzabo’s platform, more than 25% of in-person and hybrid events are paid versus only 10% of virtualevents. The average ticket price for a paid event is $655, but 50% of paid tickets used discount promo codes, and 75% gave a full discount — that’s a free ticket. . A huge hit.
Your event strategy should cover the types of events you want to put on, the tools in your event tech stack, the audiences you want to engage, and the metrics you’ll track to gauge event success. Events have never been more critical. Step 1: Plan the Event. Set Event Ticket Pricing. Mobile eventapp.
According to Skift research , nearly half of all events still maintain a strong virtual component, and half of those are purely virtual. Networking is what distinguishes a virtualevent from a glorified webinar, and it also remains the core value of live, in-person events. The second hurdle is opportunity.
Swapcard has been recognized for its innovation and impact on the event industry. It specializes in managing virtualevents, conferences, trade shows, exhibitions, and corporate events. Client case studies highlight Whova’s effectiveness in attendee check-ins, event engagement, and providing additional event information.
With so many in-person and online options, they need compelling reasons to travel to your event. That’s why we created this blog post highlighting four trends driving our industry forward. The article also helps you make the most of these trends to garner incredible sponsors for your upcoming events. Forget plastic, too.
Measuring networking in a virtualevent is easy. Measuring networking is less straightforward at an in-person event – but it doesn’t have to be. Unlike virtualevents where every interaction is easily trackable, the intangible nature of face-to-face networking poses a unique challenge when it comes to measuring success.
Use these insights to prove event value and negotiate better deals with hotels. #4. Mobile EventApps: Do More with Less Forget long lines at check-in. Let mobile eventapps and QR codes transform the arrival experience. Virtualevent technology opens the door to attendees who cannot make it to your venue.
Start early: Amplify in-person with virtual networking events. With in-person conferences back in full force, demand for full-day online business events is down. The virtualevent market is expected to grow more than 20% annually, reaching $617 billion by 2030. An eventapp is the Swiss Army knife of networking.
This includes attendee check-ins, ensuring engagement during events, accessing additional event information, and more. Pricing Model Bizzabo adopts a tiered pricing model based on event size and required features, with customized pricing plans available for enterprise-level clients.
As the region’s largest economies, the United States and Canada are leading the charge, embracing technology, sustainability, and hybrid event formats to ensure that business events not only meet the needs of today’s professionals but also anticipate the demands of the future. By 2025, the global MICE industry is projected to reach $1.4
Featuring both live polls and live Q&A, Stovas mobile eventapp is a powerful tool for activating attendees during sessions. Your event technology should support all of these efforts. Panels and debates tend to inspire a lot of questions, and fielding them during the session lets all attendees benefit from them.
Mobile Apps - Your Attendees’ Personal Pocket Planner More likely than not, you’re using a mobile eventapp to organize some aspect of your meeting or event. A mobile eventapp helps planners reach out to participants before, during, and after the event.
To get you started, here are some powerful strategies that can help scale your event registration strategy. Use Social Media and Email Marketing Social media and email marketing are two essential tools to promote onsite and virtualevent registration.
Virtualevents showed the importance of tracking attendee behavior and demonstrating value. Attendee tracking and beacon technology for events help personalize the journey. Want to quantify success throughout the event lifecycle? The best mobile eventapps power each corner of the show.
This is one way AI event tech shines. Virtualevent platforms and mobile apps provide access to more attendee data than ever. Artificial intelligence event software like Stova also gives attendee communications and customer service a hefty boost. Personalize the attendee journey.
Collaborate with an audio-visual vendor for in-person and virtualevents. Enliven your event with a social media wall. A post-event engagement strategy helps you make the most of your investment. Continue the conversation via your mobile app. You’ll add value long after your main event ends.
Continue reading for best practices on how to: Skyrocket engagement with immersive, bespoke virtual experiences Produce successful Super Bowl-inspired hybrid events Simplify planner workflows Stretch your budget What’s the difference between virtual and hybrid events? Choose your virtual/hybrid event technology.
Early-stage attendees are those engaging with general educational content about the industry, and you might be interacting with them directly through your published content or, more likely, peripherally through others content and events. Outreach at this stage generally focuses on audiences that arent yours already. What does that look like?
More than a third of marketers say virtualevents are one of their main engagement tactics, according to the 2022 Demand Generation Benchmark Survey. Although in-person events have made a comeback, expect growth in mixed formats this year – specifically onsite events enhanced with engaging digital elements.
With the right sponsors, you can offer discount codes and needs-based tickets to folks from different socioeconomic situations, ensuring your event is accessible to everyone. According to events on Bizzabo’s platform, more than 25% of in-person and hybrid events are paid versus only 10% of virtualevents.
For in-person events , prioritize technology that streamlines registration and check-in, supports onsite engagement , and integrates with badge printing and access control systems. Start by segmenting your audience and crafting targeted email campaigns that highlight key event benefits, featured speakers, and exclusive perks.
Stovas AI-powered networking recommendations combine data submitted during registration with weighted criteria it derives from attendee interactions across its thousands of events to connect event stakeholders with the highest-potential contacts at the event.
We organize all of the trending information in your field so you don't have to. Join 10,000+ users and stay up to date on the latest articles your peers are reading.
You know about us, now we want to get to know you!
Let's personalize your content
Let's get even more personalized
We recognize your account from another site in our network, please click 'Send Email' below to continue with verifying your account and setting a password.
Let's personalize your content