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It’s time to dive deep into the world of 2020 eventmarketing trends! So today, we kickstart this series of episodes with 2020 eventmarketing trends. As event professionals, marketing is an enormous part of what we do. Check out the epic resources and learn more about 2020 eventmarketing trends !
The events industry is exciting, ever-changing, and sociable. Being an eventplanner, event manager, or eventmarketer is a difficult job that demands a lot of energy and knowledge, but many of us are drawn to it because it is – above all else – rewarding. Pursue A Degree In Relevant Fields.
With so many events vying for your attendees’ attention, an intentional, targeted eventmarketing strategy can be an essential way to help your event stand out from the crowd. But how do you measure the impact of these efforts and ensure they’re helping you reach your event goals? RSVPs to the Next Event.
This article explores proven strategies for hotel sales directors to enhance their meeting and eventmarketing ROI. Sign up for the monthly Behind the Bookings newsletter here The Importance of Data in EventMarketing When you track ROI, you can see which marketing efforts are working and which ones aren’t.
The pandemic sped up the adoption of technology and software solutions in the events industry. After all, virtual and hybrid events fully depend on technology. And as eventplanners were somewhat forced into a technological era of event planning, many of them started seeing the benefits of event technology.
It’s also a sign of a returned confidence in event planning. Of course, our eventmarketing budgets will need to be higher in 2023 than in 2021 or 2020. After all, most events were virtual and demanded lower budgets. So, to make the most of your event budget in 2023, make sure you choose your vendors far in advance.
The events industry is waking up to the importance of event data for reaching eventmarketing goals and proving ROI. A vast source of valuable data is attendee tracking – one of the most powerful ways event professionals can measure eventmarketing success. REAL-TIME INSIGHTS INTO EVENT TRAFFIC.
Eventplanners are often too busy with the actual event to even worry about what will happen next. Be it virtual, hybrid, or live, event planning is exhausting. But coming up with a post-event strategy is something we highly encourage you to do. Let’s take post-eventmarketing, for example.
This week’s iconic guest is the knowledgeable Gianna Gaudini , an eventmarketing strategist who understands events inside and out. She worked as MarketingEvents Lead at Google for nine years and Head of Events at AWS for nearly two years. Event Planning: An Exciting & Challenging Career.
If you’re just starting out, you can create event communities on platforms like Facebook and Slack. This includes value-based content like blogs and guides and engaging content like stories and memes. Event platforms like Eventbrite are also popular. And you can’t host your event and community in the same place, either.
Creative eventmarketing is the easiest way to increase the number of people who eventually attend your meeting—directly contributing to the bottom line. Marketing content can be divided into three types: earned media, owned media and paid media. This can include your blog, website, email campaigns and more.
Think about how the meetings & events industry has evolved in just the past ten years. Could you have navigated it all without conferences, blog posts, presentations, surveys, or your peers? After all, being an events professional requires as much continued education as any other gig out there. We know we couldn’t have!
We are bringing together arguably the best minds in the #eventtech and social spaces to talk all about the top event tech trends in 2019. They will talk about what they have seen, where our industry is heading with tech and how we can continue to integrate more deeply and create better planner and participant experiences.
You’re watching this recording of our episode here on our blog, but wouldn’t you rather watch live, ask your own questions, and participate in person? We have found out that eventplanners are usually not interested to use facebook messenger and similar tools during the event as an alternative to a chatbot.
We’ve compiled a list of websites for eventplanners so some of the hardest-working professionals can complete every task on their list. Skift Meetings (formerly EventMB) Formerly known as EventMB, Skift Meetings was founded in 2007 as one of the first blogs for event professionals. Ready to dive straight in?
A single resource for everything you need to know about virtual events (9-minute read). Okay, so this blog post isn’t the FULL guide, but we wanted to give you all a little taste of what you can expect from our brand new handbook on virtual events. Back To The Basics: Storytelling For Virtual Events.
When most people say it, they’re thinking about the deliverable, whether it be a blog post, webinar presentation or your session within an event,” Haddix said. As the content creator for Cvent, Haddix admits she thinks differently from the eventplanner, which makes collaboration and communication crucial.
You’re watching this recording of our episode here on our blog, but wouldn’t you rather watch live, ask your own questions, and participate in person? Picking The Perfect Event Venue. School of Event Planning & Management. How Is Your Event App Security. What Do You Know About Virtual Reality For Events?
In this episode Lisa Lanna of Newsday Communications and Eric Hotard of Event Transportation Systems are going to tell you everything you need to know and didn’t consider about event transportation. You can’t miss this episode! We want to help keep you up-to-date with the latest and greatest! You WANT to check these out!
Looking ahead to the dynamic landscape of 2024, eventmarketing stands as an essential pillar for event organizers seeking genuine connections with their audiences. Whether you’re planning a local gathering or an international conference, the art of eventmarketing can give your brand the competitive edge it needs.
Want event more event tips? Subscribe to our blog ! Boost Your Event ROI with These Tips. While it’s important to make the event memorable for the attendees, it is also important to make it a success for the company business-wise. Marketing Your Next Event like a Pro. Let us know below!
Human effort is still very much a part of the event planning process. In fact, AI is one of the fastest-growing technologies eventplanners trust to plan, promote, and analyze their events. Check out these five tips to use the combined power of AI and data to make your next event a smash hit.
Check out this blog I wrote for Eventoozi about one of techsytalk.com’s favorite subjects – Event Planning Tools! Planning an event, whether it’s a corporate event, networking event or fundraiser, is a cumbersome process. Logistics are a bit hairy, even for the most seasoned event professional.
Post authored by Rachel Stephan, EventMarketing Strategist, sensov/ eventmarketing. A lot goes into crafting the ultimate event experience. Putting a successful event together means a lot of moving parts. There are a lot of things eventplanners need to be ready for. EventPlanner Challenges.
You’re watching this recording of our episode here on our blog, but wouldn’t you rather watch live, ask your own questions, and participate in person? It's really important for eventplanners to focus on simplicity and reliability. My One Tip for EventPlanners is that have really good partners.
Subscribe to our blog and get useful industry insights from top #eventprofs via our podcasts, articles and free webinars! In an effort to stand out in the marketplace, too many event professionals resort to doing gimmickry instead of adding real value for their customers. SaaStr’s Dayna Rothman, and The Biggest B2B Event in the World.
You’re watching this recording of our episode here on our blog, but wouldn’t you rather watch live, ask your own questions, and participate in person? Canadian guidelines regarding Influencer Marketing. Planners Give Events a Megaphone with Influencer Marketing. Get Smarter With Your EventMarketing!
Event professionals have to come to follow-up meetings after events well-prepared. Collect all your pre- and post-event survey responses, talk to everybody involved in the event planning process, and get your reports ready. Why You Need A Follow-Up Meeting After Events. What was missing?
Lindsay is the CEO of Nifty Method Marketing & Events and the Vice President of Marketing & Partnerships at Pathable. Lindsay is a lively event professional armed with a very diverse background in the events industry and specializes in topics such as inbound and eventmarketing, attendee engagement , and so much more.
You’re watching this recording of our episode here on our blog, but wouldn’t you rather watch live, ask your own questions, and participate in person? My One tip to EventPlanners is that not to rely on your observation, each decision should be data-driven. 10 Tools to Help You Create an Amazing Event.
Before WordPress was everywhere, I worked for a company called Mod Blog from 2002 through 2005,” explains Will. “I They said, “Hey, we’re going to launch a new website called Mod Blog.” I decided to start a blog on this site. Before that, the only experience I had was the internet radio station and building a lot of websites.”.
Fill out the form and we’ll email you a PDF version of this blog post to read anytime you want. In events and hospitality, knowledge is power. Thankfully these thought leaders are quick to share their tips and tricks on how to get ahead in the world of events and hospitality. Meetings & Events. No problem.
The event planning industry is going through some real tough times right now. Your greatest source of content for you blog, the inside stories that your readers love, is now drying up. There are many sources of content and don’t be shy in visiting other eventplanner websites. Experiment and see what works for you.
MeetingsNet is the leader in the industry by offering high quality, engaging content for market-segmented meetings, planning meetings, and incentives. They releases a digital magazine version for the eventplanners on the go and supplements it with e-newsletters. EventMarketer. Sourcing a venue or supplier?
It equips you with the knowledge and insights to ensure your events align with current trends and expectations. One of the best ways to discover what’s new and trending is by reading eventmarketingblogs and subscribing to fresh content from event planning websites. Read Now 3. Read Now 4.
Expert planners know that event engagement is vital to an event’s initial success, as well as the success of potential future events. But what is event engagement? With the majority of B2B marketers in agreement, it’s safe to say that successful events and eventplanners are able to engage with their audience.
They love style, art, food and New England which has led them to become a thought leader in the event industry. AJ Williams Events . Founded by AJ Williams over 10 years ago, their specialty is eventmarketing and raising dollars for non-profit clients. Rafanelli Events .
In fact, more than 80% of marketing professionals believe that audience engagement is a key indicator of an event’s success. Expert eventplanners and organizers understand that choosing the right audience engagement strategies can make or break an event. Incorporate the use of a mobile event app.
Events are a time for individuals to come together and learn something new. They’re a time for eventplanners to provide guests with an experience they’ll remember. In fact, 91 percent of eventplanners measure whether or not an event is successful based on attendee satisfaction, according to EventMB.
We’ve compiled a list of websites for eventplanners so some of the hardest-working professionals can complete every task on their list. Skift Meetings (formerly EventMB) Formerly known as EventMB, Skift Meetings was founded in 2007 as one of the first blogs for event professionals. Ready to dive straight in?
You’re watching this recording of our event industry podcast episode here on our blog, but wouldn’t you rather watch live, ask your own questions, and participate in person? You WANT to check these out! What has been your favorite episode so far? Comment below and let us know! Subscribe now to watch live! (We’ll
Eventplanner conferences—whether it be virtual, hybrid, or in-person—have proven to be effective for eventplanners in so many ways, as participants are opportune to network with colleagues and leading experts in the industry, stay updated with the latest trends, and embrace fresh perspectives and knowledge.
Looking for more ways to increase the number of registrations or ticket sales for your events? Or are you an eventplanner looking to improve attendee engagement in your next event? The hope is that some of them will register for your event and buy your tickets.
Mostly known for organizing weddings, he was awarded by Life & Style Magazine as the “Best Celebrity Wedding Planner”. He also does other type of events such as corporate and private events. A Perfect Event – Chicago. Rafanelli Events – Boston. Eventive – New York.
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