Endless Events

FEBRUARY 22, 2022

This week’s iconic guest is the knowledgeable Gianna Gaudini , an event marketing strategist who understands events inside and out. She worked as Marketing Events Lead at Google for nine years and Head of Events at AWS for nearly two years. ” From event planning to event marketing.

Event Planning 347

Event Planning Virtual Events Audience Events 347

Eventtia

JANUARY 2, 2023

In this guide, we will discuss all you need to know about event marketing: the initial concept of event marketing, effective event marketing strategies and ideas you can use in 2023, and how to ensure you are reaching your target audience at the right time. Get your event planning template and checklist.

Event Marketing 113

Event Marketing Marketing Marketing B2C 113

Bizzaboo

AUGUST 7, 2022

That’s why you’ll find a large portion of this piece is dedicated to event marketing attribution, as well. What is event ROI? Event ROI is a flexible term that indicates the net value an event marketer gets from an event for the net cost that goes into producing it. Increase Website Traffic. #

Event Marketing 98

Event Marketing Marketing Marketing Events 98

Bizzaboo

JUNE 21, 2023

That’s why you’ll find a large portion of this piece is dedicated to event marketing attribution, as well. What is event ROI? Event ROI is a flexible term that indicates the net value an event marketer gets from an event for the net cost that goes into producing it. It’s going to be an ROI-y ride.

Event Marketing 98

Event Marketing Marketing Marketing Trade Show 98

Eventbrite

JANUARY 11, 2019

If you don’t have a dedicated website for your event, you’re missing out on more than just a marketing opportunity. And that’s a shame, because it’s very easy — and can be free — to create an event website. You might already be using Facebook Events as your online presence. You could be losing ticket sales.

Website 76

Website Online Events Marketing 76

Endless Events

DECEMBER 15, 2022

I was building websites and was able to find a way to make money doing that for a guy who had a marketing company and was also the dean at our local college of communications.” . Before that, the only experience I had was the internet radio station and building a lot of websites.”. I found them through a website called Desk Mod.

Events 177

Events Website Logistics Hospitality 177

Endless Events

JULY 6, 2018

Subscribe to our blog and get useful industry insights from top #eventprofs via our podcasts, articles and free webinars! In an effort to stand out in the marketplace, too many event professionals resort to doing gimmickry instead of adding real value for their customers. SaaStr’s Dayna Rothman, and The Biggest B2B Event in the World.

Trade Show 214

Trade Show SEO B2B Automation 214

Techsytalk

AUGUST 1, 2016

Check out this blog I wrote for Eventoozi about one of techsytalk.com’s favorite subjects – Event Planning Tools! Planning an event, whether it’s a corporate event, networking event or fundraiser, is a cumbersome process. Logistics are a bit hairy, even for the most seasoned event professional.

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Event Planning Affiliate Sponsors Logistics 145

Endless Events

MAY 9, 2023

You can use AI to streamline: Event logistics: ChatGPT can’t plan everything for you, but it can certainly speed up research. Use this free AI tool to generate event theme ideas, research venues, plan engaging icebreakers, and create an event budget. The good news is that AI tools simplify content creation for events.

Event Planning 177

Event Planning Automation Social Media Panel 177

Endless Events

OCTOBER 25, 2022

Create a launch calendar at least six months before your event. Your launch calendar should be the home base for all event promotions, including your: . Website announcements. Planning allows you to account for different audience personas, customer journeys, and calls to action in your event promotions. Email blasts.

Events 194

Events Social Media Website Promotion 194

Endless Events

JUNE 19, 2018

You typically see chatbots disguised as “live chats” on websites. You’re watching this recording of our episode here on our blog, but wouldn’t you rather watch live, ask your own questions, and participate in person? It feels like a human speaking to you, but it’s a chatbot! It is a mix of AI and person-driven tech.

Website 174

Website Training Media Organization 174

Social Tables

JANUARY 2, 2019

To drive attendance for your event, highlight its location and all it has to offer in marketing, such as emails, website, and invites. Emma’s Marketing United incorporates the growing city of Nashville into its event. Marketing United takes place at Nashville’s Country Music Hall of Fame & Museum.

Speakers 155

Speakers Website Events Attendee 155

Bizzaboo

MARCH 15, 2023

We’ve compiled a list of websites for event planners so some of the hardest-working professionals can complete every task on their list. Skift Meetings (formerly EventMB) Formerly known as EventMB, Skift Meetings was founded in 2007 as one of the first blogs for event professionals. Ready to dive straight in?

Website 52

Website Planner Certification Publishing 52

Endless Events

AUGUST 17, 2018

To cement your event in your participant’s minds, why not take our free audience engagement webinar as well? This Year’s Event Statistics. Eventbrite has compiled some of the most relevant event statistics across various fronts, from event marketing and promotion to social media and technology.

Conference 196

Conference Contracts Contracts B2B 196

Endless Events

APRIL 27, 2022

But what most of these event platforms are missing are great online community examples or case studies. The reality right now is that most online communities do not live on one designated platform, but are scattered across social media platforms, websites, and podcasts. Moz is an online community for event marketers.

Online 177

Online Virtual Events SEO Platform 177

Bizzaboo

SEPTEMBER 27, 2023

It equips you with the knowledge and insights to ensure your events align with current trends and expectations. One of the best ways to discover what’s new and trending is by reading event marketing blogs and subscribing to fresh content from event planning websites. Read Now 3. Read Now 4.

Management 52

Management Trade Show Event Planning Trends 52

Eventtia

MAY 25, 2023

Or are you an event planner looking to improve attendee engagement in your next event? SEO, or search engine optimization, can be a great way for event marketers to drive more traffic to your event website so you can achieve all these goals above.

SEO 62

SEO Event Marketing Marketing Marketing 62

InEvent

FEBRUARY 23, 2024

Navigating the complexities of event planning, you understand the importance of a strong online presence. Your event’s website is more than just a digital brochure; it’s the cornerstone of your marketing strategy, the first point of contact with your audience, and a critical tool for driving registrations and engagement.

Website 52

Website Planner Registration Online 52

Bizzaboo

JANUARY 8, 2024

Event branding aims to establish a cohesive and consistent experience for attendees, sponsors, and stakeholders, ultimately leaving a lasting impression and building brand recognition. What is the Difference Between Event Branding and Event Marketing?

Conference 105

Conference Social Media Sponsors Registration 105

Traveler's Q

SEPTEMBER 28, 2023

Event branding also helps to convey the event’s purpose, message, and values, making it easier to communicate with stakeholders. Additionally, a well-defined brand strategy helps event organizers create a cohesive visual and verbal identity, including logos, slogans, website design, and marketing collateral.

Social Media 130

Social Media Event Apps Sponsors Website 130

Bizzaboo

AUGUST 4, 2023

Even in our increasingly digital world, face-to-face interactions can never be replaced, making B2B event marketing essential to your larger marketing strategy and to business success overall. of event organizers, with 19.1% What is B2B event marketing? B2B event marketing is essential for many reasons.

B2B 52

B2B Event Marketing Marketing Marketing 52

Convene by PCMA

FEBRUARY 13, 2023

And that’s what makes social proof such an effective tool for marketers, including event marketers. Industry luminaries are often thought of when creating speaker lineups and influencer marketing.

Marketing 98

Marketing Marketing Prospect Affiliate 98

Bizzaboo

JULY 28, 2023

Regardless of whether you’re planning a dazzling conference, a mind-blowing trade show, or an interactive webinar, success starts with effective event marketing. But how do you market your event effectively? Well, that depends on the event marketing tools you use.

Event Marketing 52

Event Marketing Marketing Marketing Social Media 52

Social Tables

APRIL 16, 2019

Think about how the meetings & events industry has evolved in just the past ten years. Could you have navigated it all without conferences, blog posts, presentations, surveys, or your peers? After all, being an events professional requires as much continued education as any other gig out there. We know we couldn’t have!

Planner 120

Planner Management Marketing Marketing 120

Convene by PCMA

AUGUST 22, 2022

Event marketers looking to grow their databases, build awareness, keep audiences engaged, and ultimately increase attendance should consider the following top-of-funnel ideas for creating and optimizing content. Repurpose Event Content. Christine Johnson. Invite speakers to be guest bloggers.

Human Resources 98

Human Resources Public Relations Speakers B2B 98

PlannerWire

JUNE 5, 2020

The event planning industry is going through some real tough times right now. Your greatest source of content for you blog, the inside stories that your readers love, is now drying up. There are many sources of content and don’t be shy in visiting other event planner websites. Experiment and see what works for you.

Planner 52

Planner Social Media SEO Media 52

Bizzaboo

JANUARY 17, 2023

How To Use ChatGPT for Event Marketing Content. Due to the versatility of ChatGPT, there’s no shortage of ways event marketers can use the tool to work more productively. Event planning and marketing. Use this feedback to improve future events and continue to meet the needs of the ice cream industry.

Marketing 116

Marketing Marketing Social Media Speakers 116

Social Tables

MARCH 14, 2024

Advertising is one of the most important jobs any planning team undertakes, whether organizing an online or in-person event. Event marketing helps planners connect with their audience, making promoting upcoming functions easier, highlighting their mission, and generating leads. What is digital marketing?

Marketing 78

Marketing Marketing Social Media Advertising 78

Endless Events

SEPTEMBER 28, 2022

You might notice that certain discussion threads increase time on page while certain blogs might have a super low time on page — that’s your cue to adjust your content, so members spend more time in the group. This way, you can compare the conversion rate of your community versus other lead sources, like your website or social media. .

Online 177

Online Social Media Audience Marketing 177

Social Tables

JUNE 8, 2022

By doing so, you’ll help ensure that attendees are excited about the event’s content, which can lead to increased engagement. To better understand your audience, use event planning software that tracks attendee behavior trends and visitor activity on event websites.

Audience 149

Audience Speakers Attendee Virtual Events 149

Tourism eSchool

AUGUST 31, 2021

However, too often we see smaller events not making full use of social media to inspire new people to attend their events. We know it can be overwhelming working out how to best use social media to market a tourism experience, let alone a individual event. Has its own dedicated event website.

Social Media 91

Social Media Media Promotion Tourism 91

Social Tables

SEPTEMBER 14, 2021

Are they asking questions about the event topic or specific event details? Pay attention to their feedback to get a better understanding of your target audience and create more informed event marketing. Strategies to improve engagement during an event. Event engagement made simple! Get Started Today.

Social Media 176

Social Media Registration Virtual Events Audience 176

Bizzaboo

OCTOBER 3, 2022

Find relevant event newsletters to sign up for (e.g., PCMA newsletter ) and websites to start your day with. Skift Meetings Blog. Event Industry News . Events Council Industry Insights . Corporate Event News. Event Marketer . Corporate Event Marketing Association (part of PCMA).

Certification 98

Certification Events Event Planning Communications 98

Maritz Global Events

MARCH 3, 2020

Post authored by Rachel Stephan, Event Marketing Strategist, sensov/ event marketing. A lot goes into crafting the ultimate event experience. Putting a successful event together means a lot of moving parts. There are a lot of things event planners need to be ready for. Event Planner Opportunities.

Planner 90

Planner Social Media Events Site Selection 90

Stova

MARCH 17, 2023

The Complete Guide to Event Marketing This guide will tell you what matters now and what will matter going forward in event marketing. To succeed, the event marketer of the future needs to stay on top of the event marketing game. What is Event Marketing?

Event Marketing 40

Event Marketing Marketing Marketing Social Media 40

Social Tables

DECEMBER 13, 2016

In some cases, an event can be canceled with enough time to book another, so it’s time to turn your sights to promoting the newly opened date. Share it to your social media profiles and your website, as well as any industry groups that you are a part of. The post So, You Have to Cancel Your Event.

Contracts 100

Contracts Contracts Social Media Prospect 100

Bizzaboo

OCTOBER 11, 2023

Similarly, the event technology service boom has made it much easier to bring in-person, hybrid, and virtual event ideas to life. Today, event marketers have an array of technologies to choose from and incorporate into their event tech stack. Does the platform come with an event app?

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Event Technology Technology Technology Registration 105