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Like any other marketing effort, events need a comprehensive event marketing strategy to get the best results. There is no one-size-all approach in a world of diverse and versatile events. Follow the SMART goals tool and decide your criteria for event success. Next up, you need to strategize how you’ll promote your event.
Some of the best Phoenix event venues are former warehouses , renovated into urban spaces with rustical elements that support local businesses. Read the blog to learn more about these amazing spaces for corporate events, weddings, and social gatherings, such as amenities , attendee capacity , and what the atmosphere is like.
It’s also a sign of a returned confidence in event planning. Of course, our event marketing budgets will need to be higher in 2023 than in 2021 or 2020. After all, most events were virtual and demanded lower budgets. The Return of Large-Scale In-Person Events. EventTechnology: A Worthy Investment.
Those are different types of vendors,” says Brandt. “If you have vendors that are looking for targeting, online is great. Then the next thing is, look for a blog. If they have a blog, they get the idea of putting content out there. You can qualify those leads before they even hit you.” ” adds Will.
I built out the website, started doing all the blogging, and started incorporating digital video in the year 2000. Eventtechnology wasn’t even a thing back then. “You’ve got a surplus of eventtechnology tools today. .” Scott changed that. I hired programmers, built a program around that.
Using Technology to Enhance Your Event Using Technology to Enhance Your Event 09 August 2024 In the fast-paced world of Destination Management, embracing eventtechnology is no longer optional; it’s essential. If you’re wondering how to best use eventtechnology, consider these ideas.
Event professionals have to come to follow-up meetings after events well-prepared. Collect all your pre- and post-event survey responses, talk to everybody involved in the event planning process, and get your reports ready. Why You Need A Follow-Up Meeting After Events. Check Your Event ROI. Start planning.
Make sure you consider these high-ticket items at a minimum: Venue Speakers Food and beverage Furniture and equipment Staffing (event coordinators, clean up, security, etc.) Decorations and event design Marketing and promotional materials Guest experience Start early, reach out to vendors, and store all your launch plans in one place.
Many people said it would put blog writers out of business. Now you can go from doing one blog post to 20 blog posts a day, or something like that.” Compare quotes from different vendors to get the best price.’ And then I hit number four, ‘Use in-house audio-visual equipment instead of hiring outside vendors.’
You’re watching this recording of our episode here on our blog, but wouldn’t you rather watch live, ask your own questions, and participate in person? Brandt Krueger of EventTechnology Consulting ( @BrandtKrueger ). You WANT to check these out! What has been your favorite episode so far? 2018 Diversion Tracker.
You’re watching this recording of our episode here on our blog, but wouldn’t you rather watch live, ask your own questions, and participate in person? At the end of the day it's about fairness, whether you are the client or you are the vendor. Brandt Krueger of EventTechnology Consulting ( @BrandtKrueger ).
Contactless event experiences have emerged as a transformative trend, redefining the landscape of conferences, concerts, trade shows, and more. In this blog, we’ll delve into contactless eventtechnology that’s revolutionizing how we engage with events while ensuring safety, convenience, and interactivity.
Planning and executing events can be a daunting task, and having the right event management platform can make all the difference. However, what happens when you realize your current event management software vendor is no longer meeting your needs? We just ran our conference with a new vendor. It was hard.
This process of streamlining and integrating various eventtechnologies is set to shape the future of the industry, providing organizers and attendees with seamless experiences and enhanced efficiency. 5 Benefits of Event Tech Consolidation 1. Chat with your event tech provider and ask them who they integrate with.
Skift Meetings (formerly EventMB) Formerly known as EventMB, Skift Meetings was founded in 2007 as one of the first blogs for event professionals. Skift Meetings (formerly EventMB) Formerly known as EventMB, Skift Meetings was founded in 2007 as one of the first blogs for event professionals.
What matters most in eventtechnology in the year ahead? Having a partner that knows what the market wants now and which technologies will matter most is important, but with hundreds of options available, how do you find the right fit? Tip: Drive savings without diminishing event impact.
Your organization has created an event app that will seamlessly integrate with the in-person experience — but how do you encourage attendees to use it? Event management platform VenuIQ shared some tips and tricks in a recent blog post, “Best Practices for Marketing Your Event App.” Celebrate launch day.
Will and Brandt will share their top three ways to protect your events information, how and what cyber attackers will look for, personal anecdotes and more. Intro: Welcome to the Event Tech Podcast were we explore the ever-evolving world of eventtechnology every week. You cannot miss this episode! Audio Transcription.
Pro tip: Don’t try to gauge the outcome before trying to negotiate a bigger events budget because it might weaken your case. Picture hot dog vendors at a baseball game. The post The 7 Ways to Negotiate a Bigger Events Budget for Next Year appeared first on The Social Tables Blog. They couldn’t be more clear: “Hot Dogs!
Millions of unforgettable events start here Make My Diagram 6. of event professionals believe venues need to invest more in eventtechnology for groups and meetings. For starters, respondents show a palpable belief in the power of eventtechnology to streamline and improve events for both parties.
For a keyword like “Conference for marketers in Denver” It probably makes the most sense to apply the keyword to landing page where users can learn about the event and register. But for a keyword like “2019 marketing tips” it would make more sense to create a non-promotional blog post that educates users and positions your brand as an expert.
Skift Meetings (formerly EventMB) Formerly known as EventMB, Skift Meetings was founded in 2007 as one of the first blogs for event professionals. Skift Meetings (formerly EventMB) Formerly known as EventMB, Skift Meetings was founded in 2007 as one of the first blogs for event professionals.
On our blog, we talk all the time about things like stage inspiration , eventtechnology , and other event tips. The backdrop is much brighter, the lighting is different, there’s nowhere to put your sponsorship signage, and it looks nothing like your first event.
O rchestrating a successful event involves a delicate balance between creativity and fiscal responsibility. Conduct comprehensive research to identify potential venues, suppliers, and vendors that align with your budget. Compare quotes, negotiate pricing, and evaluate the value each vendor brings to the event.
So, if you’re looking for a truly outside-the-box idea — and you have a budget — send chocolate bars, cookies, or other branded edible treats with event details printed on the packaging or the food item itself. Ensure your event features wearable event tech, like the Klik SmartBadge™ , and then use the tech to entice people to register.
Take care of travel and accommodation details Ask secured talents to participate in promoting the event (i.e., sharing the event on their social networks) Finalize paperwork. Identify required documents, both those required by the event team (internal) and external stakeholders like sponsors, talents, and vendors.
From reducing environmental footprints to fostering socially responsible practices, integrating sustainability into events has become a paramount consideration for event managers and their eventtechnology partners. Learn more about tech consolidation. Consider on-site water fountains to reduce plastic waste.
To learn more about how to serve various types of attendees at your next event, read our blog: “ How to Create Engaging Event Experiences for Eager Learners and Reluctant Participants.”
Q: Is food provided at the event? A: Yes, attendees will have the opportunity to taste various ice cream flavors from different brands and vendors. A: There is no dress code, but we suggest to dress comfortably, as the event will include ice cream tasting. Q: Is there a dress code?
The ability to service your stakeholders and deliver excellent events hinges on your eventtechnology working for you and working consistently. Ensuring that your team can both use the technology to its fullest and without having to significantly up-skill is essential. Does your team have the resources and competencies?
Depending on your chosen event format, your event budget will vary. Here are some items to include: Event tech software. Food service and other vendors. Understanding your budget will help you determine the best channels for promoting your event and the best management tools. Video production software.
Understanding the Basics of Event Budgeting Budgeting is the backbone of any event, ensuring that every element comes together seamlessly. 12 Key Considerations for Your Event Budget Let’s have a look at the list of the core elements involved in corporate event budgeting: Venue: The choice of venues influences cost significantly.
Miss an important detail, and you could jeopardize the entire event and risk upsetting clients, vendors, sponsors, speakers, and other attendees. Ensure your eventtechnology partners are available for day-of event support. Conduct a final run-through of presentations and events.
Events play a pivotal role in the corporate marketing ecosystem, serving as a dynamic platform for engagement and interaction. However, seamlessly incorporating eventtechnology into your existing marketing technology (martech) stack can often be fraught with challenges.
On our blog, we talk all the time about things like stage inspiration , eventtechnology , and other event tips. The backdrop is much brighter, the lighting is different, there’s nowhere to put your sponsorship signage, and it looks nothing like your first event.
Well, that depends on the event marketing tools you use. Innovative event marketing tools can help captivate your audience, create buzz, and accelerate your event’s success. A staggering 78% of event planners use more eventtechnology post-pandemic to push boundaries and take charge of their event marketing.
On the other hand, planners who stick too closely to their in-person planning processes may miss the opportunity to see the full potential of virtual events or even hurt the overall attendee experience.
For example, Stova’s eventtechnology simplifies event sourcing and gives you the power to better negotiate with venues. Inquire about restrictions on vendors. It also makes the administrative processes behind scouting venues and compiling bids much easier than handling it all on your own. Consider security.
With the rapid growth in the event industry, now is the time to get certified and propel your career. In this blog post, we will take a look at seven of the best event planning certification programs available today. Event planners ensure that all the details of a particular event are taken care of.
Welcome to the 2024 eventtechnology guide! Not sure you need eventtechnology? of organizers say event software has a major impact on the success of their events 67.4% of organizers say they have changed or plan to change their event management software vendor within the next year 72.5%
In one of our recent blog posts, we explained why eventtechnology should be the building block of your event strategy. We’re talking about 365 community engagement: one of the most exciting event trends of 2022! No wonder it is one of the biggest event trends to keep an eye on in 2022!
Welcome to the 2023 eventtechnology guide! Not sure you need eventtechnology? According to Gartner’s 2022 Technology Marketing Benchmark Survey , tech and service providers allocate 26.9% of their marketing program budget to hosted and sponsored events. . What is eventtechnology?
In one of our recent blog posts, we explained why eventtechnology should be the building block of your event strategy. We’re talking about the community model: one of the most exciting event trends of 2022! No wonder it is one of the biggest event trends to keep an eye on in 2022!
What the Event Offers Event Tech Live has been the industry’s primary source of education and innovation in all things eventtechnology for over 8 years, and with over 100 exhibitors and 100 sessions, this iteration promises to be one of its best. Typically the audience is tech-focussed. “If
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