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In this blog post, we explain what an event marketing strategy entails and explore various event marketing strategies, from the traditional singular annual events to the boundary-pushing community model. . Event platforms and other online platforms are a great way to connect with your community at any place, any time.
A user-friendly website is key to a successful event. From the moment a potential attendee lands on your website, they should feel comfortable navigating and finding the information they need quickly and easily. A well-designed event website not only attracts attendees but also helps build anticipation and excitement.
Argon calls this category meeting automation platforms (MAPs), pointing to the growing desire from companies for streamlined and hassle-free analytics, scheduling and digital integration. That is where meeting automation platforms such as Jifflenow come in. How much value are events producing?” Chalaka asks.
Some only utilize one platform and stop there. For most people, those places include video platforms. Types of Video Marketing Platforms. Let’s look at some of the most common platforms and why they work. Website Landing Pages. But many DMOs miss out on a critical component in video creation and marketing.
Events, meetings and conferences today are supported by digital event platforms that make it possible for companies to seamlessly connect with people across the globe and deliver more engaging and immersive experiences than ever before. Display Ads Display ads are an excellent channel for driving top-of-funnel awareness.
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Is it when your attendee walks through the doors of your venue or logs on to your virtual event platform? In this blog post, we explore how to set up event registration and mention exciting features that will take your event to the next level. What pages do you want to showcase on your event website? Event Registration Basics.
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Is your platform able to easily export to those tools so that it’s easy for them to bring their leads directly into their sales funnel?” The high level objectives behind exhibit booth should be to drive meetings, traffic to the website, and awareness.” “I would first go to the website.
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Event Website. You can also have side images along the side of your event page, and also keep in mind too, this could be your platform as well. So all these ideas, you could have them happening inside your platform. Very basic stuff when it comes to digital marketing for your event website, but also inside your platform.
Use all of your platforms to keep them engaged – website, social media, webinars, the sky truly is the limit! If you want to know more about sponsorships related to virtual and hybrid events, make sure you head out to our blog posts about the subject – both of them! How is it going to be valuable to everybody?
So this week, Shaina is here to share her best tips on how to repurpose your audio and blog content into video content. We are going to talk about how to turn your blog and audio into video, and we are going to tell you best practices and all of that fun stuff here for all of the different social media platforms. These are here.
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I built out the website, started doing all the blogging, and started incorporating digital video in the year 2000. “The website, content, and building your brand were among your first steps,” summarizes Will. ” And then, there are social media platforms. ” Scott changed that.
“For example, I’ve seen a lot of people gravitate towards platforms and virtual event tools that feel like a personal event. But guys, we all know how to navigate a website. Think of it as a website first, not an event. ” I think that’s the question no one’s asking. ” Disregard that.
Think about the characteristics great events have in common: flawless logistics, powerful communication, rich agenda, empowering experiences, and efficient websites. . Your choice is: efficient websites. However, if you want to build a truly successful event website , this is not enough. So don’t settle for a subpar website.
Generative AI Event Content The generative AI being developed today will do more than take tasks such as creating marketing emails, agendas and registration websites off meeting professional plates so they can do more valuable things. It can turn that conversation into a training module and create blog and social media posts. “We
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How Destination Southern Tasmania honed their storytelling on their website to achieve year on year growth in visitor engagement through a global pandemic. We conducted extensive social listening across media platforms and pages, and monitored trends, sentiment and comments (daily) and planned content around this. By Paige Rowett.
Whether you’re building a multi-property brand.com or an individual hotel website, Live CMS has a host of hospitality-centric features and functionality to manage all your marketing needs. Then send that content out to your website, CRM, payment systems, loyalty programs, and more. . Truly scalable website management .
However, with the rise of digital platforms and social media, political campaigns have allocated a significant portion of their focus and budget to digital marketing. However, digital marketing has no limitations, as ads can be placed on various platforms and websites.
Event platforms are on the same page as they aim to monetize the concept of community; they are offering year-round subscriptions and thus edging closer to becoming fully-fledged community platforms. But what most of these event platforms are missing are great online community examples or case studies. Their account has 1.8
Share your victory across all your marketing channels, from your website to social media platforms. This helps DMCs focus their submission on the information judges seek when scoring each entry. If you win, the aftermath provides a golden opportunity to amplify your success.
The post Tamarind Global Weddings unveils new website with enhanced features and an immersive user experience appeared first on TD (Travel Daily Media) Travel Daily Media. Tamarind Global Weddings, a leading name in the wedding events industry, is proud to announce the launch of its newly revamped website.
Check out Gianna’s website : she’s established herself as an industry leader as well as an author and course creator. It can be as easy as having a dynamic virtual event platform where you can build your own schedule or it makes relevant recommendations for you and saves you a lot of time.”
Around 1997 when I was in high school, I built a website for myself and I was blogging in the early two-thousands. It was a platform of yelling rhetoric and no actual communication. . I get to talk to people that do really awesome stuff and I get to use whatever platforms I have to talk about that.
You’re watching this recording of our event industry podcast episode here on our blog, but wouldn’t you rather watch live, ask your own questions, and participate in person? You WANT to check these out! What has been your favorite episode so far? Comment below and let us know! Subscribe now to watch live! (We’ll
Check out this blog I wrote for Eventoozi about one of techsytalk.com’s favorite subjects – Event Planning Tools! Event management platforms . These platforms have been put together to allow an event planner to plan all the different logistical aspects of their events from a single platform.
If you use the right event platform , an AI engine can recommend new connections to each attendee based on shared attributes. An AI-powered email marketing tool can pull attendee data from your customer relationship management (CRM) platform to create hyper-personalized emails at scale.
What it is: Analytics platform that can give you information about who is visiting your website, where they’re coming from, and what they’re interested in. These are essential details you’ll want to know when auditing your website. What it is: Email marketing platform to send promotional messages and updates to your email list.
You most likely already have a website, an email list and are set up on social media platforms so leverage that! Having your information readily available on your site, blog or social channels makes it easier for your attendees to locate your information. Are there ways to make it more sustainable?
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We are using new platforms, creating new types of events: hybrid, online, luckily also live again in small groups, but we are all attempting to adapt, and we are experimenting without even knowing it.’. Mirjam continued, ‘The theme of every experiment will vary, and we’ll be experimenting with a different platform every time.
While new content keeps your site fresh, updating existing articles and blog posts is a good engagement tool as well. Promote these exclusive offers on all the social media platforms you use. E-books attract new subscribers, especially with titles related to other content on your website or in your social media posts.
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It was a fun, interactive session with essential information on how to move forward with the new and improved website analytics platform. . We have created this corresponding blog for you to have a condensed takeaway to share with your team, your board, or your stakeholders. .
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We’ve compiled a list of websites for event planners so some of the hardest-working professionals can complete every task on their list. Skift Meetings (formerly EventMB) Formerly known as EventMB, Skift Meetings was founded in 2007 as one of the first blogs for event professionals. Ready to dive straight in? Subscribe now !
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