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3 Ways Hospitality Can Win at Digital Marketing

Smart Meetings

Optimize Your Online Presence Most meeting planners begin their search for suppliers online. Your digital footprint often forms the first impression and a well-crafted digital marketing strategy can be the key to standing out in the crowded hospitality market. Ready to take your strategy to the next level?

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Smart Travel: Latest Sailing Trends, New Data Reveals Best U.S. Airports, United Partners with Turo and More

Smart Meetings

Dream Yacht Worldwide Shares Trends, 2025 Predictions Dream Yacht Worldwide (DYW) says its research reveals that early bookings, short-haul vacations and destinations beyond the Caribbean are among the top travel and sailing trends of 2024. New Study Reveals Best U.S.

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MICE professionals

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Groups360 Adds Choice Hotels to Group Instant Booking Platform

Smart Meetings

Groups360 announced this week that Choice Hotels worldwide will be offering online instant booking for group guest rooms through their proprietary GroupSync Marketplace. This puts the hospitality technology platform one step closer to being the Expedia of meeting planning.

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How Hospitality Hiring Trends Can Improve Your Hotel Experience

Smart Meetings

It’s no secret that the hospitality industry has been understaffed since the beginning of the pandemic. McKinsey & Company has found the biggest trends in hiring for the hospitality industry and developed a method for choosing the best employees. AI is also gaining popularity in the hospitality world.

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Maximizing ROI: A Guide for Hotel Sales Directors

Smart Meetings

Sign up for the monthly Behind the Bookings newsletter here The Importance of Data in Event Marketing When you track ROI, you can see which marketing efforts are working and which ones aren’t. Without proper measurement, it’s impossible to determine which marketing efforts drive bookings and which merely consume resources.

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Quick Trips: How to Score Spontaneous Bookings

Dana Communications

The golden rule of traveling was always to book early, and the earlier the better. Jump ahead to today’s world of flexible work schedules and mobile-savvy globe-trotters and you’ll find that more and more people are choosing to book shorter, spur-of-the-moment trips on the fly. Want to boost bookings in today’s spontaneous society?

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What Mobile Apps for Conferences and Events Should I Choose?

Endless Events

Beyond the data they provide, it’s also important to provide data security during the event itself when they access their accounts online. Here Are the Meeting Booking Stats You Need to Know. Online booking platforms have become important tools for helping professionals find ideal meeting rooms for their audience.