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Maximizing ROI: A Guide for Hotel Sales Directors

Smart Meetings

Sign up for the monthly Behind the Bookings newsletter here The Importance of Data in Event Marketing When you track ROI, you can see which marketing efforts are working and which ones aren’t. Without proper measurement, it’s impossible to determine which marketing efforts drive bookings and which merely consume resources.

Proposal 130
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Top 3 DMC Trends as Tracked by an AI Proposal Platform

Smart Meetings

Just as you might make a look book for the top three or 10 destinations with images, square footages and prices, this makes it easy to show what is popular, creative and available when the client needs it. When you aren’t wasting time formatting your margins on the proposal, you can think the big thoughts creatively,” said Volmrich.

Proposal 246
MICE professionals

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Groups360 Adds Choice Hotels to Group Instant Booking Platform

Smart Meetings

Groups360 announced this week that Choice Hotels worldwide will be offering online instant booking for group guest rooms through their proprietary GroupSync Marketplace. Instant Group Booking at Scale Choice joins hoteliers Marriott , Hilton and IHG on the platform that allows meeting planners to direct book without the need to submit an RFP.

Platform 245
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Will Meetings Thrive in 2024?

Smart Meetings

Experts weigh in on what needs to change to work together better Editor’s Note : Hospitality sales consultant Steve Steinhart will be speaking at Smart Meetings Extraordinary Experience in Monterey, California, Nov. Worse, the detail in the proposal is not what had been discussed and suddenly the prices have risen.

Meeting 264
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Is the RFP Dead? Long Live Next Evolution of Booking

Smart Meetings

Requests for Proposals (RFPs) are just getting longer, more prolific and, too often, ignored. There has also been a shortening of booking windows almost throughout 2021. While booking windows are typically about 180 days, he was seeing RFP booking windows of more than 200 days in March and as few as 150 days in late September.

Booking 130
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How Hospitality Brands are Using Chatbots

AltexSoft Travel

How can businesses gain a competitive edge in the hospitality industry using chatbots? It can be said that the use of chatbots in the hospitality industry is still in the process of evolving. Let’s now discuss how hospitality brands can use chatbots for their business. This is according to a report from Salesforce.

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Smart Moves in Houston, Chicago and More

Smart Meetings

His experience in hospitality spans over two decades, and he brings extensive experience in leading operational excellence. Raised in the San Jose area, Nguyen will draw on her deep connection to the location, as well as nearly two decades of experience in hospitality. Hudson joins Thompson Houston as director of sales and marketing.