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3 Ways Hospitality Can Win at Digital Marketing

Smart Meetings

Whether its a premier location, personalized service, innovative technology, sustainable options, or a collaborative partnership mindset, your value proposition should resonate with their professional goals. By partnering with travel-related newsletters, hotels can share promotional offers, highlight unique amenities, and encourage bookings.

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Smart Travel: Chase and Travelport Team Up, Ottawa Airport and Light Rail Transit Connect, New Security Screening Wows in Frankfurt and More

Smart Meetings

Getting lost in the sea of travel booking platforms? Germanys Frankfurt Airport just debuted exciting new technology that may soon have us all moving faster. This agreement grants Chase Travel Group access to Travelports advanced retailing technology and multi-source travel content via the Travelport+ platform.

Travel 228
MICE professionals

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Groups360 Adds Choice Hotels to Group Instant Booking Platform

Smart Meetings

Groups360 announced this week that Choice Hotels worldwide will be offering online instant booking for group guest rooms through their proprietary GroupSync Marketplace. Instant Group Booking at Scale Choice joins hoteliers Marriott , Hilton and IHG on the platform that allows meeting planners to direct book without the need to submit an RFP.

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Maximizing ROI: A Guide for Hotel Sales Directors

Smart Meetings

Sign up for the monthly Behind the Bookings newsletter here The Importance of Data in Event Marketing When you track ROI, you can see which marketing efforts are working and which ones aren’t. Without proper measurement, it’s impossible to determine which marketing efforts drive bookings and which merely consume resources.

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How Hospitality Hiring Trends Can Improve Your Hotel Experience

Smart Meetings

It’s no secret that the hospitality industry has been understaffed since the beginning of the pandemic. McKinsey & Company has found the biggest trends in hiring for the hospitality industry and developed a method for choosing the best employees. Technology Creates New Staff Roles. Flexible Schedules. will be remote.

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New and Renovated: Resort Life, For Any Size Group

Smart Meetings

The Lodge, at the heart of the property, offers several gathering spaces now reimagined with a design that blends casual sophistication with Southeastern warmth and hospitality. Additional cutting-edge technology is now available, including reader boards and 85-inch framed TVs that double as artworks when not in use.

Retreat 237
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Marriott Tells Association Planners to Seek Additional DEI and Technology Advances

Smart Meetings

Marriott International President and CEO Tony Capuano kicked off the event by thanking the 314 association planner customers for sticking with the company and helping the hospitality industry recover so quickly. All of these changes require new responses for the almost 100-year-old hospitality company.