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35 Event Marketing Ideas that Work

Social Tables

From social media marketing and paid advertising to SEO improvement and event messaging, we cover advertising ideas and marketing strategies for both virtual and live events. Use SEO to boost search results SEO, or search engine optimization, is the process of optimizing online content to improve how high it ranks in search engine results.

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How to Plan the Best Event in 10 Stress-Free Steps

Social Tables

Accountant/Treasurer Events have to both go by the book and keep everything on the books. Here’s how the three biggest platforms break down and social media tips for each: Facebook Facebook offers up targeted advertising functionality that allows marketers to reach hyper-specific segments of users.

SEO 141
MICE professionals

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5 Reasons Why Every Hotel Should Have Its Own Website

Leonardo

While having brand recognition and a presence on other sites is an important driving factor, keeping your website up to date is vital to driving bookings, revenue, and increasing ADR. . Bold images and video are the quickest route to evoke an emotional response from your audience – and capture that booking. . The best hotel websites?walk

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The Ultimate Guide to Social Media Marketing for Event Venues

Social Tables

In this post, we’ll help you hone in on the top event social media platforms. Not only can using social media boost your online presence but it may ultimately increase bookings. We’ll also explain how to create a strong online presence, connect with your target audience, and drive more bookings. Drive more leads?

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Metasearch in Hospitality: an Overview of Hotel Search Engines

AltexSoft Travel

Listing your property in metasearch websites and investing in a marketing campaign can help increase visibility and attract more direct bookings. In this article, we will explain what metasearch engines are, how they work, and how hotels can connect to main platforms and get the most out of this partnership. Metasearch cost models.

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How to set up + optimise your ATDW Online Listing

Tourism eSchool

Having an ATDW listing can increase the digital exposure for your business across key destination websites where your potential visitors are planning and booking trips to your destination, including: Your state / territory consumer websites (eg. These optimisations will need to be done in the YouTube platform, not in the ATDW-Online Portal.

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Why would I use a Technology Company instead of a Digital Agency?

Leonardo

We know this because: In 2015, just over half (55%) of all accommodations were booked online. Hotel chains have created e-commerce departments with hundreds of staff and are spending millions to capture online shoppers and convince them to book through their channel. Leonardo has been in the business since the early days of OTAs.