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Conveniently located in downtown Toronto, it offers state-of-the-art amenities and services, making it a top choice for global meetings and event organizers. Celebrating its 40th anniversary in 2024, the MTCC has hosted over 21,000 events, ranging from international conferences and trade shows to gala dinners and corporatemeetings.
Editor’s Note: As we celebrate the 2023 Meeting Professionals of the Year , we thought it fitting to go back to a 2020 Meeting Professionals of the Year winner, John Cruz, senior corporatemeeting planner with BlueCross of North Carolina , for some perspective. Then, provide the extras that show you care.
With key sponsors IMEX , Abu Dhabi, Delta, Slovenia and Naples/Marco Island/Everglades and support from strategic partners we were able to offer this at no cost to everyone. This included brand new data from our Corporate inSITEs research with U.S. corporatemeeting planners surveyed 2 weeks prior to this event.
Such as hiring bartenders with RAMP (Responsible Alcohol Management Program) or TIPS (Training for Intervention Procedures) certification and giving them free reign to “cut a person off” if too drunk. Several respondent planners offered tips and techniques. Using drink monitors to keep an eye on heavier drinkers.
Brightspot aligned with the Incentive Research Foundation think tank, and we put dollars to our passion by sponsoring The IRF 2025 Trends Report. Add webinars, workshops, certifications, and (our favorite) micro-learning series. encourage sales reps to splurge on personalized awards that create a positive association with the sponsor.
While this was mainly an industry event geared toward the leisure market, there was a special MICE track with a slightly different program that showcased venues best suited for corporatemeetings and incentive groups. The trade show’s main sponsor, Swiss Air, pulled out all the stops in hosting our flights.
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