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Event Profs Slated for Upgrades with New Certifications, Training Programs

Smart Meetings

Training programs are upping the event planning standard. In recent weeks, two event professional organizations have launched certification programs and internet-based classes designed with the goal of making event profs better at what they do. Read More : Certified Wellness Training Launched by ALHI and Delos Partnership.

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Maximizing ROI: A Guide for Hotel Sales Directors

Smart Meetings

Some of the tools that can help with ROI tracking are CRM systems, attribution models, and analytics platforms. Consider implementing: Customer Relationship Management (CRM) Systems: Modern CRM platforms like Salesforce or HubSpot allow you to track the entire customer journey, from initial inquiry to final booking and post-event feedback.

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MICE professionals

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Hospitality Meets Diversity Through Queer Destinations Certification

Convene by PCMA

The company works with key players in the international tourism industry, including restaurants, hotels, destination marketing organizations, and, most recently, events to take inclusivity training and earn the Queer Destinations Committed designation.

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Events Of The Future: How To Plan A Virtual Event

Endless Events

“Live webinars in addition to the summits where we do three hours of education, we now teach the majority of all of our certificate sessions online. So we actually set the days in advance for the whole year of when we would have different webinars or summits for our communities and our certificate deliveries”, says Lori.

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Event Tech Mergers & Acquisitions: A Double-Edged Sword

Endless Events

It all started in 2020 and continued with full steam head in 2021: we saw huge investments in event platforms and multi-billion dollar valuations of some of the largest players in the field. “There were about five incumbent online event platforms two years ago. Mergers & Acquisitions Are Here To Stay.

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CMP Spotlight: Get to Know Heike Mahmoud, CMP

Smart Meetings

One session introduced the CMP certification. The CMP certification has greatly promoted and shaped my professional development,” she says. Their digital team is currently developing an event platform to circulate information even more quickly to everyone involved. she recalls.

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4 Benefits of Belonging to Your Industry’s Association

ADMEI

Most industries have associations and organizations that do just that: provide community and belonging, offer training and support, and strive to improve industry conditions and culture. In many cases, you can attend training, conferences, and certification opportunities for reduced rates as a member perk.

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