Convene by PCMA

FEBRUARY 24, 2025

Maintaining an archive of high-performing content in case a platform changes its algorithm or disappears entirely allows for repurposing assets and keeping an event brand visible. And no matter the platform, an events brand voice should be recognizable across channels. Content that is factual and engagement-driven will stand out.

Social Media 101

Social Media Media Platform Public Relations 101

The Abbi Agency

JANUARY 20, 2022

and across multiple departments, including brand management, public relations and digital content creation. Providing clients with a global network of communications agencies, The Abbi Agency joined the premier international communications network IPREX in 2021. coordinator to manager?

Public Relations 49

Public Relations Communications Communications Social Media 49

Smart Meetings

NOVEMBER 16, 2023

Concise communication and teamwork heralds a successful event Editor’s Note: Putting an event together is a lot of work. Putting on a multi-day annual event is a higher level undertaking. Read More : Oakland: A City Rooted in Community Solution: This required good communication internally and externally.

Fashion 263

Fashion Public Relations Communications Communications 263

Smart Meetings

MAY 31, 2024

He brings over 30 years of experience in sales, marketing and hospitality to his new role, in which he will oversee an integrated sales, marketing and communications strategy for Highgate’s Hawaii portfolio. Kauffman takes on the role of regional director of communications.

Hospitality 258

Hospitality Public Relations B2B Communications 258

Smart Meetings

JULY 12, 2024

Lynn Willison and Rachel Englander Lynn Willison (left) and Rachel Englander (right), The Hutton Group – Inspired Meetings & Events The Hutton Group – Inspired Meetings & Events , a woman-owned and -operated boutique meeting and incentive planning company, brings in two new team members.

eCommerce 265

eCommerce Public Relations Site Selection Hospitality 265

Smart Meetings

MAY 9, 2023

Marriott International is committed to providing customers with clear and transparent pricing,” said Sara Conneighton, vice president of communications and consumer public relations in an emailed statement. “We The full room price will be displayed on all the company’s U.S.

Public Relations 290

Public Relations Contracts Contracts Registration 290

The MICE Blog

MARCH 27, 2025

Held in Amsterdam, this event for the Alliance of Independent Travel Agencies (AER) brought together 500 travel agencies and 400 specialized tour operators, with a large portion focused on sustainable travel. AER aimed to strengthen the industry and create an inspiring event for its members.

Conference 130

Conference Sustainability Tourism Tourism 130

Motivation Excellence

JANUARY 26, 2019

An effective promotional campaign driven by a rock-solid marketing communications strategy helps make this connection. The Make-Up of Marketing Communications. So what does marketing communications entail, exactly? Just keep them in mind as you read on and learn how to create your own marketing communications strategy.

Communications 130

Communications Communications Marketing Marketing 130

Advanced Travel and Tourism

AUGUST 22, 2023

In the dynamic landscape of modern marketing, effective communication among different organizational departments is vital to achieving coherent and impactful campaigns. Here we’ll delve into the ways a content plan can captivate communication between social media marketing, digital ads, the CEO, PR department, and the sales team.

Marketing 246

Marketing Marketing Social Media Communications 246

Smart Meetings

AUGUST 24, 2021

She also worked as area director of sales and marketing for Shangri-La Hotels and Resorts’ properties in Toronto and Vancouver; before this, she worked with Destination Toronto as director of citywide sales and event management. Westdrift Manhattan Beach in California named Jones director of sales and marketing. Diego Oviedo.

Travel 246

Travel Travel Public Relations Management 246

The MICE Blog

JANUARY 15, 2024

START Summit was later established as one of the Global Projects and had its first event in 2007. In 2015, the first ‘big Summit’ took place on the campus, and in 2016, the event relocated to the Olma Messen St.Gallen, the biggest exhibition hall in the city. I travelled to St. Gallen for new team members.

Conference 264

Conference Advertising Speakers Communications 264

Endless Events

DECEMBER 16, 2019

So, as you already know, the Event Tech Podcast is here to bring you the latest news in event tech. And, of course, the most interesting and groundbreaking tools that you can have available at your event. This is why we’re giving you the breakdown of one of the most appealing event software out there – Mixtroz!

Networking 194

Networking Events Conference Platform 194

Endless Events

MARCH 24, 2020

The talk of the town in the events industry is converting in-person events to virtual. DMP has the art of converting in-person events to virtual down to a T. So much so that they converted their in-person event in a whopping 24 hours! Converting In-Person Events To Virtual: The Decision. But where to even begin?

Trade Show 239

Trade Show Rehearsal Platform Events 239

Smart Meetings

AUGUST 23, 2023

Jeanette Spain Jeanette Spain Spain is director of marketing and public relations to oversee all promotional facets of Whim Hospitality ’s numerous branches, including large-scale event management across Camp Lucy ’s upscale 41-room resort, restaurant and four wedding venues. Air Force for 27 years.

Hospitality 241

Hospitality Promotion Public Relations Consulting 241

Smart Meetings

AUGUST 4, 2023

In this executive role, Park will lead the company’s global marketing, brand strategy and communications. With 21 years of experience in college athletics in the realms of marketing, promotions, advertising, sponsorship sales and activation, graphics, licensing and event production, Suitt provides unsurpassed expertise.

Sports 233

Sports Promotion Sustainability Public Relations 233

Social Tables

JULY 31, 2018

Planning fundraising events successfully comes with it’s own unique strategy and plenty of moving parts. In this guest post, Accelevents co-founder and COO Zach Hagopian breaks down the five most crucial tips he’s learned from his own experience organizing an annual event in Boston. Build a great team.

Sponsors 149

Sponsors Logistics Vendor Events 149

The Abbi Agency

JUNE 9, 2021

We work with developers to identify smart objectives, positioning them within the community as experts, leaders, entrepreneurs and innovators, and to help educate their intended audiences. The ceremony highlighted the restaurant and retail tenants that will be moving in to build community excitement and support the new business locations.

Public Relations 162

Public Relations Retail Audience Media 162

Smart Meetings

APRIL 21, 2023

Doug Klein Klein is vice president of marketing and communications for Lark Hotels , which operates 50 properties in New England and California. Dowling previously worked with South Dakota- and Wyoming-based energy company Black Hills Energy, where she led its strategic communications, brand management and public relations efforts.

Public Relations 130

Public Relations Consulting Communications Communications 130

Convene by PCMA

DECEMBER 11, 2024

Millennial and Gen Z event attendees prefer immersive experiences, personal relevance, and immediate engagement trends that are poised to change meetings and events. 2024 has certainly been event ful year. For the year ahead, we predict AI will transform global audience acquisition and engagement.

Trade Show 52

Trade Show Social Media Events Trends 52

Smart Meetings

APRIL 8, 2022

Kim has been in events and luxury hospitality sales for 10 years and most recently worked at Highgate hospitality as its area account director for groups. Previously, O’Dell was president and CEO of Events DC. Since then, Lora has held the roles of area communications manager, and director of public relations, her most recent position.

Public Relations 130

Public Relations Hospitality Government Management 130

Advanced Travel and Tourism

AUGUST 22, 2023

In the dynamic landscape of modern marketing, effective communication among different organizational departments is vital to achieving coherent and impactful campaigns. Here we’ll delve into the ways a content plan can captivate communication between social media marketing, digital ads, the CEO, PR department, and the sales team.

Marketing 130

Marketing Marketing Social Media Communications 130

Convene by PCMA

FEBRUARY 13, 2023

And that’s what makes social proof such an effective tool for marketers, including event marketers. In a recent campaign for a large foodservice client, mdg leveraged the words of renowned food and beverage experts who spoke about the state of the industry, although not the event itself, in order to add credibility to the show’s brand.

Marketing 98

Marketing Marketing Prospect Affiliate 98

Social Tables

JULY 31, 2018

Planning fundraising events successfully comes with it’s own unique strategy and plenty of moving parts. In this guest post, Accelevents co-founder and COO Zach Hagopian breaks down the five most crucial tips he’s learned from his own experience organizing an annual event in Boston. Build a great team.

Sponsors 97

Sponsors Logistics Vendor Events 97

Convene by PCMA

JANUARY 12, 2023

While getting attendance and revenue to pre-COVID numbers is understandable, doing so by defaulting to the legacy versions of our face-to-face events — with few if any changes to content, layout, and marketing — isn’t a wise strategy. Unfortunately, “back” has been the underlying theme of the recovery. See On the Web.).

Logistics 105

Logistics Events Public Relations B2B 105

Bizzaboo

JANUARY 8, 2024

Event branding is crucial in creating a distinctive and impactful identity for conferences and corporate events, including creating a theme or idea that matches the event’s goal, principles, and target audience. What is Event Branding? What is the Difference Between Event Branding and Event Marketing?

Conference 105

Conference Social Media Sponsors Registration 105

Bizzaboo

APRIL 19, 2023

Event marketing can be a complex and time-consuming process, but it is essential for ensuring that your event is a success. A well-crafted marketing plan for events will help you reach your target audience, generate interest in your event, and drive ticket sales. Curious how to create a marketing plan for an event?

Event Marketing 98

Event Marketing Marketing Marketing Social Media 98

Convene by PCMA

OCTOBER 9, 2023

With more attendees registering later for events, the two-month period right before the event has become the make-it-or-break-it point for marketers. All of this means that the two-month period right before an event has become the make-it-or-break-it point for marketers.

Registration 105

Registration Publishing Public Relations B2B 105

Advanced Travel and Tourism

AUGUST 22, 2023

In the dynamic landscape of modern marketing, effective communication among different organizational departments is vital to achieving coherent and impactful campaigns. Here we’ll delve into the ways a content plan can captivate communication between social media marketing, digital ads, the CEO, PR department, and the sales team.

Marketing 100

Marketing Marketing Social Media Communications 100

Bizzaboo

JANUARY 10, 2024

Looking for an event or experiential marketing agency in 2024? Check out this comprehensive list of the best event agencies in the United States and Canada. of event organizers believe that events are the most critical marketing channel for achieving business goals, and 75.9% Want to see your event agency in this list?

Management 98

Management Advertising Events Consulting 98

Motivation Excellence

MAY 12, 2020

Employees also need the company to share information, share a common vision and goals, effectively communicate with them and trust them. These people are easy to spot because they tend to watch the clock, keep to themselves or refuse to join the others when the company has events outside of the office. The Means of Communicating.

Communications 130

Communications Communications Human Resources Organization 130

Eventtia

SEPTEMBER 9, 2022

Where advertising works to get your brand known, public relations (PR) tells your brand story, shaping public perception. PR professionals generate favorable publicity by managing brand communications and nurturing media relationships. PR is a vital part of event promotion. Invite the press to your PR event.

Social Media 62

Social Media SEO Public Relations Events 62

Solimar International

MAY 8, 2022

I received a degree in Communication with a focus in Public Relations from Virginia Tech. We also work with both towns and the county to make sure that our office properly communicates what visitors need to know to leave as little of an impact on the environment they visit.

Destination Management 98

Destination Management Organization Management Tourism 98

Travel Daily Media

SEPTEMBER 4, 2024

These events will offer profound insights, specialised knowledge, and practical experience to deliver practical solutions and propose effective policies and strategies to contribute to the promotion of sustainable tourism development.

Seminar 101

Seminar Tourism Tourism Sustainability 101

Convene by PCMA

JANUARY 17, 2024

Heather Kirksey and Jason Lusk Atlanta Convention & Visitors Bureau (ACVB) has promoted Heather Kirksey to vice president of public relations, corporate events and membership. In her new role, Kirksey will lead the membership and events team, in addition to the organization’s public relations department.

Public Relations 52

Public Relations Hospitality Promotion Tourism 52

Convene by PCMA

FEBRUARY 7, 2024

The summit, which took place the day before CL officially started, is an example of two of Kimberly Hardcastle-Geddes’ 20 bright ideas to personalize events — pre-event and executive programming. Supplier attendees often say that having private space where they can meet clients is crucial to their event attendance.

Attendee 116

Attendee Trade Show Registration Certification 116

Tourism eSchool

NOVEMBER 30, 2022

You can attract your Ideal Customers without a strong brand, however it makes your marketing efforts so much easier and more successful if you have a clear and consistently communicated brand message throughout your business. What problem(s) does your experience / product / event solve for your Ideal Customer? Your Value Proposition.

Tourism 93

Tourism Tourism Social Media Website 93

Convene by PCMA

JULY 28, 2024

By supporting newcomers to your events with meet-ups or other activities , you can make them feel welcome. Make It Personal Let’s start with how to market the event so first-timers don’t feel intimidated. Use testimonials that highlight community and personal benefits to make them feel welcome and included.

Public Relations 52

Public Relations B2B Social Media Events 52