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The Cathy Breden Woman of Achievement Award went to Gwen Venable, executive vice president of expo and communication services at the U.S. Put on a Show for Show Organizers in LA appeared first on Smart Meetings. Chin-Hsun Tsai, associate professor and event management program director at Iowa State University. The post IAEE Expo!
What plan do you have in place to communicate important messages to your attendees? Crisis communication is an essential, if often overlooked, element for all events. This is what I learned from planning and communication with internal stakeholders to PR and event cancelation best practices with examples you can use.
Every member of the organization’s staff has completed training with VisitAble , a Virginia startup that works with businesses to enhance their ability to serve guests with disabilities. The organization didn’t just focus internally, though. It also offers the region’s entire hospitality community the same training.
Hologram technology can increase engagement and attract hard-to-get speakers Meetings may be a mostly in-person experience but—as we learned during Covid, with the use of Zoom, Teams and other online video platforms—the use of communications technology has its place in the world of meetings and events.
How DMCs and Destination Organizations Find Success Through Collaboration 17 January 2024 There are fewer things more exciting than a group trip! Both of these resources can be incredibly helpful for event organizers. Thankfully, event professionals have the opportunity to partner with onsite experts in the locale of their choice.
For those who prefer to use an outline to organize content in the prewriting phase, you may find ChatGPT useful in that initial gathering and parsing out of thoughts. Our content marketing team takes pride in the communication that goes into each phase of creating travel and tourism content marketing.
No matter if you’re managing multiple tasks related to an event, keeping your team in order, or communicating with clients, you’ll likely use a digital project management tool. Cons: Trello isn’t specifically for event management, which means it might not be as obvious how to organize things for your event. Forget the pen and paper.
In the recently released report from The Exhibitor Advocate and Evolio Marketing, “The State of the Event Industry: From the Perspective of Exhibit and Event Marketers,” nearly half of exhibitors expressed a mistrust of show organizers. Exhibitors are expressing their concerns and asking for show organizers to partner with them.
With new technologies emerging and the go-to tools becoming clearer, many organizers now have a blueprint for creating an effective and engaging event despite the changed environment. Taking advantage of digital platforms and taking networking online can allow people to still communicate and discover opportunities safely and securely.
Conway joined the team in 2010 at vice president, communications and public relations, before moving into the executive leadership team in 2017. Throughout his career, Patino has worked with leading hotel brands and travel organizations, including the U.S.
Event organizers and destinations need these resources to help them align their efforts and maximize profitability and development for all. Many attendees shared that they intend to use the workbook to guide conversations with colleagues, extending its impact beyond the summit and influencing their organizations strategies moving forward.
Chuck explains his first move was to help event organizers deal with the onslaught of questions they were getting. “We were helping anyone who had a communitycommunicate with that community. “In the events industry, you constantly have to communicate changes. The Community Model In 2022.
Lenovo Tech World is the global technology company’s annual event, and as events at this level go, it’s an enormous undertaking for the planners organizing it. How working with the CVB helps meet attendee needs When planners work with the local CVB of their chosen destination, communication is key.
For a touch of friendly competition, organize a pie-baking contest or a scarecrow-building challenge. Before the main event, organize lantern-making workshops where guests can unleash their creativity and personalize their lanterns with messages, drawings, or intricate designs.
Chances are you’ve heard of asynchronous communication or learning before; the type of communication where participants don’t interact in real-time (at the same time). It seems that the asynchronous communication trend has also started making waves in the meeting and events industry , namely as asynchronous hybrid events.
This partnership benefits both organizations, as Travel Dubuque showcases Field of Dreams in content across its website – including here , here and here – to help attract two million visitors to the region. The post A Deeper Dive: Destinations Betting on Set-Jetting appeared first on Dana Communications.
As the world opens up and Covid restrictions are lifted, we will not return to business as we knew it before, largely because of lessons we learned about the benefits of communicating digitally. In this new era, event organizers must develop strategies for each audience. Tapping into The Differences. Integrating Emerging Technology.
Some of the primary upcoming concerns for event organizers will include re-organizing events with the limited timescale, adhering to strict safety guidelines to protect their guests and attendees, and discover solutions that potentially curb the spread of the virus. Will we adapt to a new way of marketing and communications?
Concise communication and teamwork heralds a successful event Editor’s Note: Putting an event together is a lot of work. Read More : Oakland: A City Rooted in Community Solution: This required good communication internally and externally. Putting on a multi-day annual event is a higher level undertaking. AV, furniture etc.);
How to Fix a Failure to Communicate. Also on the Texas-event agenda, a communications boot camp with two in-demand speakers. Sandra Shelton , CEO of StrengthBank, explained that there is no “new normal,” there is only “new” and stellar communication is still the cornerstone for working together productively across generations.
While event organizers are getting good at planning in-person, hybrid and online events, booking the right speakers and keeping attendees engaged are still some of the biggest challenges. Here are eight tips from the team at video communication company Livestorm to ensure your event delivers engagement.
You want to see honest, transparent communications to help gauge the legitimacy of their followers. What’s their communication style? At Dana, our social media team members are experts in pairing brands with influencers as well as strategizing and executing both organic and paid campaigns. What’s their reputation?
Facing renewed economic uncertainty, that’s an important message for any organization. But here’s another important message: Let’s advocate for the intrinsic value of meetings to connect and unite communities, beyond the immediate commercial aspect. The magic is in how you bring people together to do that.
Read More : The Overlooked RFP Asks That Could Save The Planet Effective event planning is built on the pillars of clear leadership, efficient communication, budget awareness, timely initiation of plans, and strict adherence to deadlines. It’s essential to appoint a designated leader who can make executive decisions.
With the onset of the pandemic, organizers were forced to move quickly to online events and discovered they were reaching brand new audiences. Clear Communication with Clients and Attendees. Clear and precise communication is crucial in producing a successful event during these unpredictable times. Flexible Contract Language.
Too many organizations view sales and marketing as two distinct and wholly independent departments. When marketing and sales teams work together, your organization can lower its cost per lead (CPL) while bringing in more quality leads. When both departments work together, communication with and to the customer improves.
Small group travel organizers leverage this sophisticated technology to guarantee exceptional destination alignment with client expectations. Troupe exemplifies this evolution, replacing traditional communication channels with intuitive voting systems for group decisions. Connected travel emerges as reality rather than vision.
How we communicate with our attendees matters, so it’s vital to learn what mode of communication they prefer and not be too spammy. While it’s an effective medium of communication, some attendees might feel as if they’re being bombarded. How do you keep an inbox organized with all that email?
Conference management is so much more than just booking a venue and sending out invitationsits a comprehensive process that covers every stage of planning, organizing, and executing a successful conference or large-scale event. Understanding the Dynamics of Conference Management What is Conference Management?
The World Health Organization estimates that 15% of the global population has some form of disability. A leader in travel and tourism marketing, Dana Communications recognizes the importance of inclusive travel and keeps a keen eye on changes taking place in the travel industry today.
Event strategists and destination organizations have been going out of their way to make sure safety elements are over-communicated and that safety components, like sanitization stations, are accessible at every turn. Not All Audiences Are the Same. The necessity of hybrid meetings brought many things to light.
To better understand what this means for the industry and how associations can empower their next generation of future leaders, Smart Meetings spoke with Maisha Hogue, who serves as the first line of communication between American Society of Interior Designers HQ (ASID) and its Professional Chapters Network, and Mariel Solomon, M.S.,
Communicate fully and truthfully with your guests before, during and after the disaster. Once these needs are met, recovery marketing efforts step in – through agencies and Direct Marketing Organizations (DMOs) with clear-cut messaging that tactfully acknowledges the devastation. Now, the state is booming in tourism, with 114.6
Attendees can watch the panel and interact in the live chat, but there’s very little two-way communication available. As Kara Gladish from Socio pointed out in an #EventIcons episode about virtual event production , gamification can also be used to streamline communication. Attendee communication.
He brings over 30 years of experience in sales, marketing and hospitality to his new role, in which he will oversee an integrated sales, marketing and communications strategy for Highgate’s Hawaii portfolio. Kauffman takes on the role of regional director of communications.
But meeting professionals are still tasked with designing the level of screening required and communicating expectations appropriately. The process is HIPAA compliant and removes the need for meeting organizers to manage healthcare data as they simply need to check for the green screen. A Healthy Bubble.
Badges included QR codes that were scanned as attendees accessed the show floor and education sessions, helping organizers understand what was popular based on actual behavior. Organizer/Sponsor Benefits. Analytics: Customized dashboards can give organizers and exhibitors meaningful windows into leads during and after the event.
If theres one word that sums up the best approach to handling social-media uncertainty especially organic social its diversification. While it continues to facilitate organic reach and community engagement, maintaining a backup plan in case access becomes limited is wise. Paid and organic alignment.
We helped many organizations, state governments, hospitals, and others who were in need for those supplies. ” “CrowdPass exists for the event organizer and the attendee,” he explains. We keep the organizers separated from all the data, such as vaccination documentation. That’s still ongoing.”
This year we will see this start to change and a focus on solutions to the increased need for event security in the form of crisis communications, cybersecurity and improvements in onsite security. Strategic Crisis Communications . Everyone at events as a role to play when it comes to crisis communications. And they are right!
In the dynamic landscape of modern marketing, effective communication among different organizational departments is vital to achieving coherent and impactful campaigns. Here we’ll delve into the ways a content plan can captivate communication between social media marketing, digital ads, the CEO, PR department, and the sales team.
So, how can event organizers measure and increase attendee retention ? The Power Of Personalized Communication. Personalization is key when it comes to attendee communication. The answer is to lean on analytics. Overall, these assets all increase retention rates for your events. Attendee Retention: Key Takeaways.
She has also held senior marketing positions with firms EY, Grant Thornton, PWC and SNR Denton, communications roles with Bank of New York and CIBC Melon, and interim global marketing stints with WTT Group and YTKO Group. He has been with the organization for a total of 10 years, joining as program manager for IAAPA Europe in 2009.
logistics : event registration, shipping, paper materials, travel, and attendee communication. The events industry is undergoing its very own ‘Netflixization’: many organizations are making their content available on-demand through event platforms , be it pre-recorded sessions or live session recordings.
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