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It needs tourism, including groups, but its residents—especially but not only Native Hawaiians—have been increasingly upset about overtourism and degradation of the state’s fragile environment and treasured cultural sites. It continues: “We want the industry to learn the hopes and expectations of our community and guests. What to do?
Promote special packages that include donations to conservation efforts. Whether youre running a boutique B&B, a state tourism board or a sprawling golf resort, the possibilities are endless and the results are undeniable. At Dana Communications, we dont just keep up with trends we lead the way.
Tourism trails are a powerful marketing tool that gives destinations the opportunity to showcase their best attractions and most unique experiences. Some questions that come into play when curating a tourism trail include: Is there a purpose? There’s a target market for everything, and tourism trails are no exception.
Retailers, small businesses, restaurants and more are leveraging UGC, and tourism is no different. So how is UGC beneficial to tourism? It’s no secret that authenticity is key to effective marketing—and utilizing UGC in tourism campaigns and social media is an easy way to achieve that and increase your brand’s credibility.
The media experts at Dana are constantly on the lookout for what’s new and next to promote our travel, tourism and hospitality clients. Using QR codes across all types of executions – including posters, contest sign-ups, Over-The-Top (OTT), in-venue signage ads and promotional giveaways – we’re driving traffic to websites.
Retailers, small businesses, restaurants and more are leveraging UGC, and tourism is no different. So how is UGC beneficial to tourism? It’s no secret that authenticity is key to effective marketing—and utilizing UGC in tourism campaigns and social media is an easy way to achieve that and increase your brand’s credibility.
We’re also touching on what’s happening in the tour operator and hospitality spaces to give you a fuller picture of cannabis tourism. THC in CO As one of the first states to legalize recreational marijuana, Colorado has been riding the high of cannabis tourism for years. 117 or lkaniper@danacommunications.com today.
We touched on this concept in Pop Culture Tourism and noted its continuing popularity in 12 Travel Trends Making Moves in 2024. Many of the country’s otherworldly arid landscapes starred as fictional planetary locations in the Star Wars films – and the Discover Tunisia website has a dedicated page promoting them all.
Megan Conway Megan Conway, Travel Portland Travel Portland has named Conway as president and CEO, promoting her from her earlier role as chief strategy officer. Conway joined the team in 2010 at vice president, communications and public relations, before moving into the executive leadership team in 2017. region at Visit Denver.
The ‘Destination of Sustainable Cultural Tourism’ Awards enhance the visibility of European cultural tourism destinations, create a platform for sharing experience and knowledge and promotes networking between destinations.
The focus was on addressing current tourism challenges and providing targeted training for participants. AER wanted to create a strong network and encourage exchange between members and partners, moving away from competitive thinking toward a community of learning and sharing. At IMEX Koepelkerk venue was recommended.
Regenerative Tourism When sustainable travel just won’t cut it, the most conscientious wanderlusters can turn to regenerative tourism. Marked by actively helping rather than passively avoiding harm, these trips feature hands-on environmental efforts or community contributions. So give them some marketing love!
He brings over 30 years of experience in sales, marketing and hospitality to his new role, in which he will oversee an integrated sales, marketing and communications strategy for Highgate’s Hawaii portfolio. Kauffman takes on the role of regional director of communications.
As such, augmented ads have become a vital component of today’s most successful tourism campaigns. Savvy tourism marketers have responded with augmented ads. In the tourism realm, augmented ads and apps are not restricted to just lodging and destinations. AR can also be used to promote an entire region.
Next up is projection mapping , which transforms buildings and other surfaces into canvases to be used for projecting video and advertising that promotes your destination. At DANA, when we set out to launch the New Jersey Division of Travel and Tourisms new WOW campaign in a wow way, experiential marketing played a pivotal role.
In a recent episode of Field Notes, host Eric sat down with Kyle Stichtenoth, Senior Director of Digital Sales and Strategy at Advanced Travel and Tourism, to explore the evolving landscape of travel marketing. ” For destinations, this means moving beyond simply promoting a name to creating emotional connections through storytelling.
She has 5 years of experience in advertising sales, first working in an ad operations role and later promoted to client support/account manager. She graduated with a Bachelor of Arts in Communications and Media Studies. Her degree has helped her be able to network with others in the mass communications field.
As vice president of communications, Smith will draw on his over two decades of experience in strategic communications and corporate affairs to lead the organization’s global communications strategy, enhance its brand and extend its reach and impact across the tourism industry.
For DMOs and CVBs promoting their own corner of the world to travelers, it may sometimes seem like the budget you’re granted just isn’t enough to accomplish all of your goals. The digital assets for the New Jersey Division of Travel and Tourism’s regular and co-op efforts below illustrate this concept. Enter…co-op marketing!
Mildred Amon Mildred Amon Amon is the new director of marketing communication at Alma Resort in Cam Ranh, in southern Vietnam. Chris Achacoso Chris Achacoso Achacoso rejoins Tourism Australia as business development manager in their special business unit Business Events Australia.
PRA , a corporate event planning company in Chicago, has promoted Breining to global sales director. Helman has been appointed director of Virginia Beach Convention and Visitors Bureau (VBCVB) in Virginia and Townsend appointed its vice president of marketing and communications. Lindsay Breining. Amanda Parsons and Matt Ojinaga.
Morgan Simo Morgan Simo, Visit Panama City Beach Visit Panama City Beach promotes Simo to the role of special events operations manager. She holds a master’s degree in public and corporate communications. Swanson is promoted to the role of vice president of communications. Louis as a leading destination.
Smart Meetings loves recognizing talented hospitality professionals who will help the industry evolve as we get back to meeting, so when we heard that Destinations International had announced their 2021 30 Under 30 class from convention and visitors bureaus and tourism boards around the world, we wanted to get to know them better.
Private businesses Venezia Autentica and Fairbnb are proactively promoting more sustainable tourism. Machu Picchu…and its too-much tourism This UNESCO World Heritage site and “lost” city of the Incas has been a go-to for decades – between the 1980s and 2013, visitation exploded by 700%. New rules have also been put in place.
Development Counsellors International (DCI) is pleased to announce that Kayla Leska has been promoted to vice president of public relations within its Tourism Practice. During the last decade, Kayla has crafted strategic communications plans and implemented tactical programs for U.S. Congratulations, Kayla!
Because younger travelers are using social media at every stage of the sales funnel — including before, during, and after a trip — it’s a meaningful two-way street for communicating and engaging all year round. Instagram is rated as the most effective channel by less than one quarter (22.2%), followed by TikTok (14.4%).
He will work to bring large-scale meetings and conventions to Oklahoma City by promoting the destination’s new and growing convention offerings. He has spent over 20 years in sales and operations experience in the hotel and tourism industry and in the Northeast, bringing a special connection to the destination.
Tourism bureau Experience Columbia SC hired both Shaffer and Lilly as sales managers. Shaffer has spent over two decades in tourism and hospitality sales. Most recently, she was sales director at Resort Lifestyle Communities in South Carolina, a hospitality company that provides resort-style living options for its retired residents.
10 Steps to Successfully Promote your Tourism Event on Social Media. Are you responsible for promoting an event for your business, local community, visitor centre, council or region? We know it can be overwhelming working out how to best use social media to market a tourism experience, let alone a individual event.
Spurrier looks forward to embracing Hawaii’s unique culture and resources alongside his team to promote The Westin Maui as a phenomenal experiential destination. Margaux Helm Margaux Helm Helm steps in as marketing manager for meetings at Visit Seattle , the city’s tourism and promotion bureau.
What is gamification in tourism? paired with game design elements (such as established rules, point systems and reward levels) to entice interaction with your tourism brand in a manner that is simultaneously entertaining for your audience and impactful in achieving your goals. Why should I use it?
She has also held senior marketing positions with firms EY, Grant Thornton, PWC and SNR Denton, communications roles with Bank of New York and CIBC Melon, and interim global marketing stints with WTT Group and YTKO Group. Before joining the property, she was a publicist at Lewis Global Communications. Patrick Stewart. Jakob Wahl.
Thomas has been promoted to chief operating officer and Hubbard has been promoted to senior vice president of communications and marketing for Events DC. Hubbard previously worked as vice president of communications and marketing for Events DC. Samuel Thomas and Chinyere Hubbard. Mishaal Eid.
Then the pandemic hit and tourism everywhere evaporated. As COVID-19 cases decline, vaccinations ramp up and travel restrictions are lifted worldwide, we predict that secondary city tourism will actually outperform visitation to the globe’s former first-tier destinations. What makes secondary city tourism such a force?
Borgata Hotel Casino & Spa in Atlantic City, New Jersey promoted Rynkiewicz to vice president and chief financial officer. Bringing over 20 years of tourism and hospitality experience to his new role, Trokey most recently worked for Visit Charlotte in North Carolina as national sales manager. Chris Rynkiewicz. Melea Runyon.
In this executive role, Park will lead the company’s global marketing, brand strategy and communications. With 21 years of experience in college athletics in the realms of marketing, promotions, advertising, sponsorship sales and activation, graphics, licensing and event production, Suitt provides unsurpassed expertise.
The press release opens stating that when DI announced Tampa as the annual convention’s destination, “the choice sparked debate among members due to recent Florida laws targeting women, the LGBTQ+ community and African Americans.” Our foundation as a multicultural community and our leadership in inclusivity are well-known and respected.
Jessica Dillree Dillree has been promoted to associate director of marketing for Louisville Tourism. Dillree has been with the organization since 2007 and has worked in numerous capacities, including as sales assistant, marketing communications coordinator, and most recently, digital marketing manager.
To engage younger demographics, try promoting cause marketing campaigns on social media. DO use social media to promote your charitable cause. DO achieve a competitive advantage and connect with your target audience by partnering with the award-winning travel and tourism marketing professionals at Dana Communications.
These are the tourism authorities that partner with and promote happenings in the region. They’ve gone to the official event website to plan their trip but haven’t found overnight accommodations there or on tourism sites where it’s being held. Search Me Now let’s check in with the eventgoers themselves.
Alexandra Marozzi Alexandra Marozzi, Sawgrass Marriott Golf Resort & Spa Sawgrass Marriott Golf Resort & Spa has promoted Marozzi to the role of senior sales executive, in which she will manage the resort’s golf/sports segment.
Sam Newton Sam Newton, Louisville Tourism Newton is Louisville Tourism ’s first-ever Airport Welcome Center Manager. Mary Haban Mary Haban, Visit Tampa Bay Haban joins Visit Tampa Bay as vice president of global communications. Most recently, he served as senior manager of operations at Frazier History Museum.
Paul Pomerantz Paul Pomerantz, ASAE As managing director of ASAE ’s Association Governance Institute (AGI), Pomerantz will lead the launch of the new initiative, which is dedicated to promoting excellence in governance practice for Associations. He has now taken a post with the Visit Oakland Board. Steve Grimes Steve Grimes, Visit St.
Well, we’re here to unpack the platform’s positive impact on tourism and hospitality brands. Many even invite friend groups of influencers to promote their living-life-glamorously content to multiple fan bases at once. appeared first on Dana Communications. Contact Lynn Kaniper at 609.466.9187 ext. The post To TikTok or Not?
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