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The Return to Innovation Is On the Horizon

Smart Meetings

While RSAC, C2 Montreal, Coachella, and SXSW have been leading tentpole events in third-party portfolios, there is a growing demand for new options. Clients are looking for visionary events beyond the most expected ones. Kim Kopetz is a results-oriented leader with over 20 years of global brand and event marketing experience.

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Event Marketing Study: ‘Now Is the Time to Regain Your Footing’

Convene by PCMA

But their session, “Research Exposed: CMO Council Explores the Future of the Event Industry,” had data to support their statement about 2022 being the year of experimentation. The CMO Council defines “NextGen” events as spanning different formats (virtual/webinar, in-person, and hybrids), as well as types (e.g.,

MICE professionals

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2019 Marketing Conferences: The #1 Marketing Events Guide

Bizzaboo

Attending conferences is one of the best ways to stay ahead in the ever-changing marketing industry. At these events, you will learn from the top industry executives while networking with marketing professionals just like yourself. Summit - Similar to conferences but usually smaller and features higher-level executives.

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10 Tips for Pharmaceutical Events

Endless Events

Regular events are one of the best ways to boost your pharmaceutical brand. Whether you’re hosting a training, conference, product launch, board meeting, peer dinner, or investigator meeting, high-quality pharmaceutical events can put your business on the map. Ensure your event doesn’t conflict with any of these guidelines.

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Virtual Events 2021: The #1 List of Virtual Events and Conferences

Bizzaboo

The most authoritative list of 2021 virtual events and conferences on the internet. Virtual events are nothing new but—as we discuss in our comprehensive guide to coronavirus and events —we're seeing many organizers pivot from in-person to digital. Virtual Events & Conferences in 2021. Start Date.

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The Ultimate List of Conferences to Attend in 2023

Stova

The Ultimate List of Conferences to Attend in 2023 Are you struggling to find which conferences are worth investing your time and money in? We’ve put together a comprehensive list of 200+ top in-person, virtual and hybrid conferences that you should attend in 2023.

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Why the Over-50 Crowd Still Matters for Events

Maritz Global Events

Have you noticed a demographic shift happening at professional conferences? You might not think the over-50 crowd still matters for events anymore. Quite a few event marketers are investing heavily to win over Millennials and Gen Z – and it makes sense. At many conferences, this vintage crowd is largely ignored.