Remove Conference Remove Event Marketing Remove Networking
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Event Marketing Strategy: The Best Recipe For Event Success

Endless Events

Like any other marketing effort, events need a comprehensive event marketing strategy to get the best results. There is no one-size-all approach in a world of diverse and versatile events. WHAT IS EVENT MARKETING? Organizations use event marketing to: Promote the brand to a larger audience.

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How to Measure Event Marketing Success

Endless Events

But, with the ability today to measure metrics and pinpoint specific results, it’s essential to be able to show how event marketing efforts were successful. After all, marketing is allocated a considerable portion of the budget, and we need to be able to show evidence that marketing investments are worth the money spent.

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Event Planner Networking: 4 Creative Ways to Connect Attendees

Endless Events

Networking is often listed as the number one reason people attend conferences and events. Unfortunately, event planner networking often falls to the bottom of event planners’ priorities. It’s a key part of ensuring your event is a success. But it shouldn’t. That’s saying a lot.

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Why Are These Women-Only Networking Spaces So Popular?

Convene by PCMA

The Female Quotient hosts its signature Equality Lounges at major events like the Cannes Lions International Festival of Creativity. In Convene ’s September-October 2024 CMP Series, we explored why traditional networking methods aren’t working for women, and how a growing number of female-first spaces are trying to get it right.

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What to Expect at Cvent Connect 2024 in San Antonio

Smart Meetings

The annual customer gathering and user conference for the largest event tech company on the planet, Cvent Connect, is moving to Henry B. We asked Rachel Andrews, senior director of meetings and events, what 3,500 anticipated attendees can expect in the new location and expanded agenda. The evening event promises Texas-style fun.

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12 Steps for Creating a Great Event Marketing Plan 

Bizzaboo

Event marketing can be a complex and time-consuming process, but it is essential for ensuring that your event is a success. A well-crafted marketing plan for events will help you reach your target audience, generate interest in your event, and drive ticket sales. Who are you trying to reach with your event?

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Beyond the Old Boys’ Club: How Women Are Networking Their Way

Convene by PCMA

(Consumer Technology Association) Women need a different kind of networking structure than men, according to J. Kelly Hoey, a networking expert and author of Build Your Dream Network: Forging Powerful Relationships in a Hyper-Connected World. And women are trying to do something about it.”