Bizzaboo

JANUARY 8, 2024

Event branding is crucial in creating a distinctive and impactful identity for conferences and corporate events, including creating a theme or idea that matches the event’s goal, principles, and target audience. What is Event Branding? What is the Difference Between Event Branding and Event Marketing?

Conference 105

Conference Social Media Sponsors Registration 105

Endless Events

FEBRUARY 28, 2023

And you can’t host your event and community in the same place, either. That’s why it’s usually better to opt for an event marketing technology platform to do your promotions, community, and events in one place. Track Your Performance With Event Marketing Metrics You need to justify every dime you spend on event marketing.

Sponsors 304

Sponsors Fashion Virtual Events Social Media 304

Bizzaboo

AUGUST 24, 2023

Looking ahead to the dynamic landscape of 2024, event marketing stands as an essential pillar for event organizers seeking genuine connections with their audiences. Whether you’re planning a local gathering or an international conference, the art of event marketing can give your brand the competitive edge it needs.

Event Marketing 98

Event Marketing Marketing Marketing Social Media 98

Bizzaboo

MARCH 4, 2020

Event marketers are no strangers to last-minute changes and crises. For the most up-to-date information visit the dedicated knowledge centers on the WHO and CDC websites, and check with your local health organization. It will also help you more confidently welcome your attendees to an event. COVID-19 has landed.

Conference 128

Conference Vendor Speakers Registration 128

Bizzaboo

MAY 24, 2023

That said, email marketing success is possible when you craft an email around a goal, such as generating event registrations or downloading a new piece of content. More than ever, event marketers are challenged to stand out. Take a look at these next-level event invitation email examples.

Event Marketing 98

Event Marketing Marketing Marketing Affiliate 98

Endless Events

APRIL 10, 2020

If you think it’s important for your event to include virtual rooms where attendees can interact with each other, make it known to the production company. Do you need a conference merchandise store or sales capability? . Virtual events can still include entertainment. Record/store the whole event? Do you need captions?

Virtual Events 347

Virtual Events Production Meeting Registration 347

Bizzaboo

JUNE 21, 2023

That’s why you’ll find a large portion of this piece is dedicated to event marketing attribution, as well. What is event ROI? Event ROI is a flexible term that indicates the net value an event marketer gets from an event for the net cost that goes into producing it. It’s going to be an ROI-y ride.

Event Marketing 98

Event Marketing Marketing Marketing Trade Show 98

Endless Events

MARCH 15, 2019

More than likely you interact with chatbots on a day to day basis, for example, the little boxes which pop up on a website asking ”How can I help you?”. Can Be Used At Any Size Event. They work for virtually any type and any size event. Hybrid Events. These events are quickly gaining traction.

Trends 314

Trends Automation Events Technology 314

Bizzaboo

FEBRUARY 20, 2023

Planning an in-person, virtual, or hybrid event is a significant undertaking with countless moving parts. Achieving conference success ultimately requires careful orchestration between the event team, partnering agencies, and other departments, which is where a pre-event checklist template comes into play.

Conference 98

Conference Sponsors Virtual Events Speakers 98

Endless Events

NOVEMBER 16, 2018

They are your in-house ideators and implementers of the media, marketing, attendee engagement, and more. The creative committee builds the brand of your event and ensures it’s consistent throughout the entire event, from pre-event marketing to an after-event survey. Designing the event logo and swag.

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Event Planning Social Media Events Trade Show 325

Bizzaboo

DECEMBER 26, 2018

Attending conferences is one of the best ways to stay ahead in the ever-changing marketing industry. At these events, you will learn from the top industry executives while networking with marketing professionals just like yourself. Summit - Similar to conferences but usually smaller and features higher-level executives.

Marketing 105

Marketing Marketing Conference SEO 105

Smart Meetings

FEBRUARY 20, 2019

More : How to Run a Successful Email Event Marketing Campaign. With technological tools like computer programs and equipment more readily available at a fraction of the cost than they were decades ago, you have more presentations and events looking and sounding like a multi-million dollar Vegas show.

Automotive 244

Automotive Communications Communications Technology 244

Endless Events

OCTOBER 11, 2022

If you’re doing a sales conference, it would be weird to feature a balloon company as a sponsor; it would come off as irrelevant to your attendees. To generate interest, you can announce a call for sponsors on social media, your website, and your email list. Create a webpage that details the benefits of sponsoring your event. .

Sponsors 296

Sponsors Social Media Events Online 296

Bizzaboo

DECEMBER 22, 2020

The most authoritative list of 2021 virtual events and conferences on the internet. Virtual events are nothing new but—as we discuss in our comprehensive guide to coronavirus and events —we're seeing many organizers pivot from in-person to digital. Virtual Events & Conferences in 2021. Start Date.

Virtual Events 105

Virtual Events Conference Insurance Events 105

Social Tables

JANUARY 2, 2019

To drive attendance for your event, highlight its location and all it has to offer in marketing, such as emails, website, and invites. Emma’s Marketing United incorporates the growing city of Nashville into its event. Marketing United takes place at Nashville’s Country Music Hall of Fame & Museum.

Speakers 155

Speakers Website Events Attendee 155

Endless Events

OCTOBER 25, 2022

You can’t announce it the day before: you need a strategic approach to squeeze more ROI out of this event. . Create a launch calendar at least six months before your event. Your launch calendar should be the home base for all event promotions, including your: . Website announcements. Social media posts. Email blasts.

Events 194

Events Social Media Website Promotion 194

Endless Events

MAY 14, 2018

If all this planning is making you dizzy, it’s best you use our free event planning checklist to guide your way. The Six Event Conferences You Need to Keep in Your Calendar. There are literally dozens of industry-related conferences that happen every year, and it’s impossible to track them all.

Proposal 201

Proposal Marketing Marketing Social Media 201

Endless Events

MAY 9, 2023

You can use AI to streamline: Event logistics: ChatGPT can’t plan everything for you, but it can certainly speed up research. Use this free AI tool to generate event theme ideas, research venues, plan engaging icebreakers, and create an event budget. or “What goodies should I include in my sustainability event’s goodie bag?”

Event Planning 177

Event Planning Automation Social Media Panel 177

Bizzaboo

NOVEMBER 30, 2022

Attending conferences is one of the best ways to stay ahead in the ever-changing marketing industry. Learn from thought leaders at successful brands, discover new tools, and get to know your colleagues at these 2023 marketing events. Expos : A global event that strives to promote progress and foster cooperation.

Marketing 98

Marketing Marketing Conference eCommerce 98

Endless Events

JANUARY 25, 2018

If you expect that the event will expand in the current year, it is important to keep everything proportional in your budget by using multipliers. You can take it one step further by getting budget details directly from the vendors’ website or by calling them. Marketing: What event marketing costs will there?

Vendor 329

Vendor Events Venue Event Planning 329

Bizzaboo

MARCH 15, 2023

We’ve compiled a list of websites for event planners so some of the hardest-working professionals can complete every task on their list. Skift Meetings (formerly EventMB) Formerly known as EventMB, Skift Meetings was founded in 2007 as one of the first blogs for event professionals. Ready to dive straight in?

Website 52

Website Planner Certification Publishing 52

Endless Events

JULY 6, 2018

Why not grab some ideas from other conferences like E3? The exhibitors in these shows don’t just innovate in their products; they also introduce new concepts in their marketing via their booths. Using this, your website could place itself better within search engine rankings.

Trade Show 214

Trade Show SEO B2B Social Media 214

Convene by PCMA

MAY 19, 2023

If event marketers want their message to resonate with attendees, they must speak the language of event goers — not the other way around. Jargon is pervasive in marketing — and event marketing is no exception. Are they interested in trade show education or conference learning and content ?

Event Marketing 59

Event Marketing Marketing Marketing B2B 59

Social Tables

JUNE 17, 2021

These are called customer personas , and they help shape your event planner marketing strategy in many ways. By knowing your ideal customer, you can determine the images to feature on your website, the social media channels to focus on, where to spend your advertising budget, and which event trends will be important for your business.

Planner 148

Planner Marketing Marketing Social Media 148

Bizzaboo

AUGUST 4, 2023

Even in our increasingly digital world, face-to-face interactions can never be replaced, making B2B event marketing essential to your larger marketing strategy and to business success overall. of event organizers, with 19.1% What is B2B event marketing? B2B event marketing is essential for many reasons.

B2B 52

B2B Event Marketing Marketing Marketing 52

Endless Events

APRIL 27, 2022

But what most of these event platforms are missing are great online community examples or case studies. The reality right now is that most online communities do not live on one designated platform, but are scattered across social media platforms, websites, and podcasts. Moz is an online community for event marketers.

Online 177

Online Virtual Events SEO Platform 177

Endless Events

DECEMBER 15, 2022

It’s a wild time to be having conversations about how we gather, how to make it not suck, and how not to revert to in-person events with elitism that happened in most onsite conferences.” . How Nick Got Started in Events. Before that, the only experience I had was the internet radio station and building a lot of websites.”.

Events 177

Events Website Logistics Hospitality 177

Eventtia

APRIL 1, 2022

Ticketing has always been a core aspect of any event marketing strategy, but in a hybrid event, setting up the right ticket prices can be even more challenging since, again, you are dealing with two different audiences. Have a Well-Designed and Functional Event Page. your speaker). Optimize Your Ticketing Strategy.

Event Marketing 62

Event Marketing Marketing Marketing Social Media 62

Bizzaboo

JULY 28, 2023

Regardless of whether you’re planning a dazzling conference, a mind-blowing trade show, or an interactive webinar, success starts with effective event marketing. But how do you market your event effectively? Well, that depends on the event marketing tools you use.

Event Marketing 52

Event Marketing Marketing Marketing Social Media 52

Bizzaboo

AUGUST 3, 2023

Here are some telling statistics about event tech: 68.9% of organizers say event software has a major impact on the success of their events ( Bizzabo , 2023) 67.4% of organizers say they have changed or plan to change their event management software vendor within the next year ( Bizzabo , 2023) 72.5% In Q4 2021, 54.4%

Management 98

Management Registration Vendor Event Apps 98

Social Tables

APRIL 16, 2019

Think about how the meetings & events industry has evolved in just the past ten years. Could you have navigated it all without conferences, blog posts, presentations, surveys, or your peers? After all, being an events professional requires as much continued education as any other gig out there. We know we couldn’t have!

Planner 120

Planner Management Marketing Marketing 120

Bizzaboo

MAY 1, 2023

Conferences are the No. These benefits make conferences a popular growth tool for organizations across all industries. To maximize the potential of your next conference, you need to get the word out early and attract attendees well before the big day approaches — which is precisely where marketing comes into play.

Event Planning 52

Event Planning Conference Marketing Marketing 52

Social Tables

JULY 31, 2021

Successfully marketing an event relies on creating and capturing demand throughout the entire event registration process. Breaking down event marketing into stages allows event planners to appeal to different audiences at different times throughout the registration process. Product launches.

Registration 174

Registration Advertising Retail Events 174

Convene by PCMA

OCTOBER 10, 2022

In light of this major trend and a large retiring workforce, event organizers must continue to prioritize finding and appealing to prospective trade-show and conference attendees who may not be aware of their events. CTV can deliver high-impact impressions for a fraction of the cost of television ads. 3 Considerations.

Advertising 105

Advertising Marketing Marketing B2B 105

Convene by PCMA

JULY 17, 2023

For complex conference programs, this insight means that you can increase satisfaction — and reduce attendee anxiety — by providing them with several targeted choices. For conferences that develop education sessions that appeal to a broad audience, applying the principles in this study can improve the attendee experience.

Attendee 98

Attendee Publishing Events Consulting 98

Traveler's Q

SEPTEMBER 7, 2023

In this comprehensive guide, we will delve deeper into social media marketing and provide valuable insights, practical tips, and proven strategies to effectively promote your event and maximize its exposure. So, let’s dive in and unlock the secrets of social media marketing for event promotion.

Social Media 130

Social Media Promotion Media Marketing 130

Bizzaboo

OCTOBER 18, 2023

You must do your due diligence to ensure you pick the right solution that helps you seamlessly execute your event strategy. Consider these findings from our State of in-person B2B conferences report : 68.9% of organizers say event software has a major impact on the success of their events 67.4%

Management 110

Management Sponsors Registration Speakers 110