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Public Relations Event Planning: 6 Ways to Get the Word Out

Social Tables

A public relations event is your opportunity to showcase your company and specific products or services to the general public. Here are a few tips to help you get your public relations conference going on the right foot: 1.) Try Social Tables today. Invite Media. Set a Goal. Click To Tweet.

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Conference Branding: The Complete Guide to Event Branding 

Bizzaboo

Event branding is crucial in creating a distinctive and impactful identity for conferences and corporate events, including creating a theme or idea that matches the event’s goal, principles, and target audience. Event branding creates a unique and memorable conference or corporate event identity. What is Event Branding?

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Event Predictions for 2025

Convene by PCMA

And soon, a new year will bring even more new tools, tactics, and technologies that will enable us to better reach and communicate with our trade-show and conference audience and participants. Networking at scale is a key strength of trade shows and conferences something no local gathering or online option can match.

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Kat Saunders Promoted to Executive Vice President, Client Strategy

DCI

Kat will continue to serve as a lead strategist for client work, overseeing DCI’s economic development public relations service and coordinating with digital, research, creative services and paid media service teams to develop integrated programs for DCI clients.

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Event Marketing Resolutions for 2023

Convene by PCMA

With the return of in-person trade shows and conferences, event marketers got back to doing what they love — bringing people together for inspiring, educational, and productive experiences. Have you made resolutions for your 2023 event planning? We’re looking forward to doing more of the same in 2023, but with a fresh outlook.

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When Marketing an Event, Advertise Outside Your Lane

Convene by PCMA

In light of this major trend and a large retiring workforce, event organizers must continue to prioritize finding and appealing to prospective trade-show and conference attendees who may not be aware of their events. On the Web. Read the Forbes article “ The Great Resignation Becomes the Great Reshuffle.”.

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12 Steps for Creating a Great Event Marketing Plan 

Bizzaboo

If you are hosting a conference, you might want to set a goal of increasing brand awareness by 20%. For example, if you are hosting a conference for marketing professionals, you might target people who work in marketing roles at companies of all sizes. Identify your target audience. Who are you trying to reach with your event?