This site uses cookies to improve your experience. To help us insure we adhere to various privacy regulations, please select your country/region of residence. If you do not select a country, we will assume you are from the United States. Select your Cookie Settings or view our Privacy Policy and Terms of Use.
Cookie Settings
Cookies and similar technologies are used on this website for proper function of the website, for tracking performance analytics and for marketing purposes. We and some of our third-party providers may use cookie data for various purposes. Please review the cookie settings below and choose your preference.
Used for the proper function of the website
Used for monitoring website traffic and interactions
Cookie Settings
Cookies and similar technologies are used on this website for proper function of the website, for tracking performance analytics and for marketing purposes. We and some of our third-party providers may use cookie data for various purposes. Please review the cookie settings below and choose your preference.
Strictly Necessary: Used for the proper function of the website
Performance/Analytics: Used for monitoring website traffic and interactions
Can we get an eventmarketing plan up in here? Because no matter how you feel about it, marketing is a fundamental part of any business. And it’s a fundamental part of your job as an event professional as well. And more specifically, of creating an eventmarketing plan. EventMarketing Plan: Goals!
Short-form video is wildly popular and not difficult to produce—provided the event host has a plan for content creation and a timely strategy for pushing it out. This article from Trade Show News Network , a fellow Informa media outlet, discusses how far in advance event hosts should strategize their video content.
Capabilities include: EventMarketing Website and Registration to create a seamless attendee journey from beginning to end. Virtual and Hybrid Event Platform using technology to create lifelike experiences for virtual attendees. More : 8 Ways to Measure Virtual Event Performance and ROI. Inevitable?
In fact, we suggest checking out the “Your Story” blog series if you like to see how the careers of other event profs are evolving. Gallus Events. Gallus Events are UK-based eventconsultants with an event management blog. Like, what to do with leftover event food and how to give back as a company.
We are here to help you learn all about how to build an internal event team that is engaged and ready to execute events at the highest level. On this episode of #EventIcons, Sej Pandya of EventMarketingConsultant, will be discussing how to build a great internal events team.
the biggest lessons over the last 15 years in the events industry, predictions about the future of Endless Events and the events industry in general, the difference between eventmarketers and event planners, and many more miscellaneous fun facts about the Endless team. EventMarketer Or Event Planner?
Welcome to the golden age of event technology! Back in the dark ages, eventmarketers had a slim handful of solutions to choose from. The result was that it was difficult to find event management software that fits like a glove. While these platforms were good, they were limited. CRM software. Customer success software.
Building a dream team is vital to making sure you know how to make a difference and ensure a smooth-running event. A recent research cited by global consultants McKinsey & Co shows that high-performing workers are around eight times or 400% more productive than average ones. .
But their session, “Research Exposed: CMO Council Explores the Future of the Event Industry,” had data to support their statement about 2022 being the year of experimentation.
If they want green events, you need to give ‘em green events. You don’t have to consult Greenpeace for this, either. You can make events more eco-friendly by: Choosing reusable napkins over paper napkins. Hosting events in eco-friendly venues (look for LEED-certified buildings).
In fact, #CMPConclave2018 kicked off with a dramatic reading of King’s “I Have a Dream” speech, setting the tone for the conference theme of “contribute, inspire and elevate.”. Produce General Sessions that Don’t Suck.
Donna is the founder of Retirepreneur , and she’s championing a movement to reinvent work in retirement by helping age 50+ executives make a smooth transition from a full-time job to part-time consulting. Let’s dive right into the topic of ageism in events! How to Foster Inclusion At Events. Retirepreneur.
Follow our iconic guests on Twitter: Brandt Krueger of Event Technology Consulting ( @BrandtKrueger ). Check out the epic resources mentioned in this episode: Intentional Event Design Our Professional Opportunity by Tahira Endean (Book). Subscribe via iTunes: Video & Audio or Audio Only.
Then, you might fall into this new event sales tax ruling recently handed down by the Supreme Court. But for now, it’s best to consult both a tax expert and your ticketing provider on how to approach this issue. But given videos now dominate eventmarketing, it’s a must if you want to stay in the game.
Inspire your event strategy with these eventmarketing examples from leading brands including Apple, Glassdoor, Marketo, and SpaceX. Events are more than just stuffy meetings and crowded exhibition halls. But how do you take the idea of bringing people together and turn it into an essential marketing channel?
Will Curran of Endless Events ( @itswillcurran ). Brandt Krueger of Event Technology Consulting ( @BrandtKrueger ). Check out the epic resources mentioned in this episode: 2018 Event Industry Trends – #EventIcons Episode 92. Elizabeth Glau of Sciensio ( @elizabethglau ). Douglas Emslie of Tarsus Group ( @TarsusGroup ).
Claire Smith, vice president of sales and marketing with Vancouver Convention Centre shared her passion for the “incredible impact of meetings” with many of the winners. Other common themes included collaboration (Jaclyn Sass, associate director of eventmarketing with Merkle), Integrity (Nan Marchand Beauvois, senior vice president, U.S.
Brandt Krueger of Event Technology Consulting ( @BrandtKrueger ). Follow our iconic guests on Twitter: Jeff Duncan of Meetingmax Inc. ( @Meetingmax ). Nadine Spitteler of A111 Power of Conference Service ( @A111PoCS ). Tahira Endean of BCIC ( @TahiraCreates ). Check out the epic resources mentioned in this episode: Meetingmax Inc.
Davis is an experienced hospitality sales and diversity leader, having worked in senior sales roles at Gaylord Hotels, Marriott and Philadelphia Convention and Visitors Bureau, as well as consultant and project manager with Tourism Diversity Matters. Coiled , the software development firm, hired Catuogno as its director of eventmarketing.
Davis is an experienced hospitality sales and diversity leader, having worked in senior sales roles at Gaylord Hotels, Marriott and Philadelphia Convention and Visitors Bureau, as well as consultant and project manager with Tourism Diversity Matters. Coiled , the software development firm, hired Catuogno as its director of eventmarketing.
NickBorelli Nick Borelli is the leading eventmarketing and social media expert in the game. He currently heads up Borelli Strategies, where he shares advice with event planners and is a contributing writer to Event Manager Blog . Dahlia is an event technology evangelist, speaker and educator. ItsWillCurran.
Post authored by Jeff Fugate, CASE, Senior Vice President, Sales and Marketing. As an event manager, you work with a lot of moving pieces and parts as you bring your eventmarketing strategy to life. So what’s the secret to this eventmarketing strategy? The Story in Action. About Jeff.
Melis joined snöball eventmarketing, headquartered in Montreal, Quebec, as head of growth. Melis has previously been director of North American operations at key4events, a French hybrid event and digital tech company, vice president of business development at Showcare event services and more. Tony Melis. David Curell.
Business Events Sydney (BESydney) launched its new event planning portal to support event organisers to access tools, resources and funding to host their business event in Sydney. The post BESydney shares customised event smarts on new portal appeared first on Brand TD.
. • The event’s perceived value to attendees: A purely educational event could have a similar value to attendees whether it’s online or live, but a networking event might not. • The costs for the virtual meeting platform and associated consultants. • The cost of eventmarketing, speakers, and staff.
Looking for an eventmarketing ppt? The Definitive Guide to EventMarketing Definitive Guide To EventMarketing from Principios de Marketing As eventmarketing continues to grow its foothold in the playbook of countless brands, this guide is more relevant than ever.
Follow our iconic guests on Twitter: Will Curran of Endless Events ( @itswillcurran ). Brandt Krueger of Event Technology Consulting ( @BrandtKrueger ). Click here to subscribe via RSS (non-iTunes feed): Video & Audio or Audio Only. Alex Plaxen of Little Bird Told Media ( @APlaxen ). Tahira Endean of BCIC ( @TahiraCreates ).
Architecting Choice Marriott, PCMA, CEMA, and Storycraft Lab recently released a report, “ Six Truths for Innovative Event Strategies ,” that is primarily influenced by corporate eventmarketers but can be applied to association annual conferences. Dave Lutz, CMP, is managing director of Velvet Chainsaw Consulting.
She has been in event sales, travel and hospitality management for the past decade, previously holding roles such as senior vacation specialist, travel consultant and more. Pearis has held roles in event production, business development management, business eventmarketing and more. Anthony Molino.
Lesson 1: Mentors Can Move Everyone Forward Adam Tarnow, a professional-development expert at consulting firm PeopleWorks International, led an early-morning session on why mentors are useful not only to planning novices but also to veterans. “At What event type should be used for the desired outcomes?
What can you really do with it that will enhance your event? In today’s episode of Whiteboard Wednesday, Brandt Krueger, of Event Technology Consulting will be walking us through how to use AR and VR at your events. What Can I Use AR and VR for at my Event? We’re gonna use it for marketing.
You might not think the over-50 crowd still matters for events anymore. Quite a few eventmarketers are investing heavily to win over Millennials and Gen Z – and it makes sense. The sooner we can demonstrate to them how events can be a remarkable catalyst for career growth and professional development, the better.
The Complete Guide to EventMarketing This guide will tell you what matters now and what will matter going forward in eventmarketing. To succeed, the eventmarketer of the future needs to stay on top of the eventmarketing game. What is EventMarketing?
Although many brands have already started building in-house eventmarketing teams, many more haven’t. This is where a specialized agency can help: brainstorming virtual event ideas and bringing them to life to keep up with growing audience expectations.
If you’re looking for the most comprehensive list of eventmarketing, event management, and event planning statistics, you’ve come to the right place. The COVID-19 pandemic may have forced the events industry to pause and pivot, but remarkable change and innovation came along with that.
So I would want that kind of experience, someone who is the consultant running the show. In Nick’s experience, the people working in dispensaries make his experience unforgettable. I’m blown away. That person is a certified genius in getting high. It’s amazing.
you’re looking for the most comprehensive list of eventmarketing, event management, and event planning statistics, you’ve come to the right place. The COVID-19 pandemic may have forced the events industry to pause and pivot, but remarkable change and innovation came along with that. Bizzabo , 2020).
In the breakout session led by Todd Schwartz, CMP, formerly a senior eventsmarketing manager at McDermott+Consulting, 38 of the 55 attendees said they had more than a decade of planning experience.
Eventmarketers are no strangers to last-minute changes and crises. HIMSS and the Orange County Convention Center will consult health teams at Orlando Health when necessary. If you have the flexibility with enough of your vendors and speakers, it may be worthwhile to postpone your event until later in the year.
But because you’re competing against every company in the world (plus all the distractions of life) for attention when you host a virtual event, you may have to employ additional tactics to attract as many participants as you can. Keep these virtual eventmarketing basics in mind as you develop your promotional strategy.
“The only thing I wish I could do on the software but can’t, is to show where each water bottle is to be placed on stage,” jokes Cathi Culbertson, VP of EventMarketing & Conferences for the company. Christine Shimo Shimasaki, CDME, CMP, Consultant, President, 2Synergize Inc., Where you meet matters more than ever before.
Dominic Thurbon will facilitate a session called “Connecting the Dots,” on April 16 at PCMA APAC’s The Business of Events conference at Marina Bay Sands in Singapore. Barbara Palmer is deputy editor of Convene.
So how do you determine how to tier your event registration prices? Your free is going to be your ‘what’ and your ‘why,’ and your paid is going to be the ‘how,’” said Kathryn Frankson , Director of EventMarketing at Informa. “How can we sit down and partner with the sponsor and be a true consultant and partner to them?”
We organize all of the trending information in your field so you don't have to. Join 10,000+ users and stay up to date on the latest articles your peers are reading.
You know about us, now we want to get to know you!
Let's personalize your content
Let's get even more personalized
We recognize your account from another site in our network, please click 'Send Email' below to continue with verifying your account and setting a password.
Let's personalize your content