This site uses cookies to improve your experience. To help us insure we adhere to various privacy regulations, please select your country/region of residence. If you do not select a country, we will assume you are from the United States. Select your Cookie Settings or view our Privacy Policy and Terms of Use.
Cookie Settings
Cookies and similar technologies are used on this website for proper function of the website, for tracking performance analytics and for marketing purposes. We and some of our third-party providers may use cookie data for various purposes. Please review the cookie settings below and choose your preference.
Used for the proper function of the website
Used for monitoring website traffic and interactions
Cookie Settings
Cookies and similar technologies are used on this website for proper function of the website, for tracking performance analytics and for marketing purposes. We and some of our third-party providers may use cookie data for various purposes. Please review the cookie settings below and choose your preference.
Strictly Necessary: Used for the proper function of the website
Performance/Analytics: Used for monitoring website traffic and interactions
Planners work with venues, specialized staff, and vendors to ensure everything runs smoothly. A lot of tiny pieces must fall into place for an event to succeed, and the wrong eventvendors could lead to lots of trouble later in the planning process. What are eventvendors? a musical festival).
The most common mistake Howe sees planners make is that they don’t read their contracts. Contracts are self-inflicted wounds,” he says. You have no rights or responsibilities unless they are in the contract.” In the same fashion, planners need to do their research when hiring vendors. You hired the vendor.
Lets be honest: planning an event can feel like a big risk. You book the venue, organize speakers, send out tons of invitationsand then sit back, wondering, What is eventmarketing really doing for my brand? In this post, Ill break eventmarketing down into simple steps so you can plan successful events that get great results.
You might be surprised at what the potential cost savings might be.” And as Will shares, finding a new vendor isn’t a quick fix either. But if you’re using the same vendor again, there might be a chance they don’t need as much time because they understand the technology even better. No,” he says. They’ll note those hidden items.
Under this section of your list, you can add details such as research costs of rentals or negotiate a discount with vendors. The event budget isn’t a checklist line item that can simply be marked off. So make sure that visually laying out the event space is on your to-do list. Choosing an event theme isn’t just for fun.
If you have something to say or an idea for a part of the event, it’s important to be open and honest about it. Events involve a lot of missing pieces and, if you need something, it has to be known or else it could get overlooked. Events involve a lot of moving parts, if you need something, it has to be made known. Be Patient.
Here are some telling statistics about event tech: 68.9% of organizers say event software has a major impact on the success of their events ( Bizzabo , 2023) 67.4% of organizers say they have changed or plan to change their event management software vendor within the next year ( Bizzabo , 2023) 72.5%
BizBash Founded in 2000, BizBash creates print and digital publications, hosts events, and provides resources for corporate event and meeting professionals, eventmarketers, and executives. EventMarketerEventMarketer magazine was founded in 2002 and publishes content for the event and trade show industry.
In the breakout session led by Todd Schwartz, CMP, formerly a senior eventsmarketing manager at McDermott+Consulting, 38 of the 55 attendees said they had more than a decade of planning experience. Keeping in mind, Schwartz said, that the latter is the most expensive meeting format and that executives probably don’t know that.
Eventmarketers are no strangers to last-minute changes and crises. Hopefully your contracts stipulate terms for last-minute changes like this. Postponing your Event. If you have the flexibility with enough of your vendors and speakers, it may be worthwhile to postpone your event until later in the year.
Event mobile apps offer many features, including event schedules, interactive maps, speaker information, and real-time updates. Attendees can access all the event details at their fingertips, making it convenient to navigate and get the most out of the event. Use platforms such as Capterra to compare and evaluate.
The one organization I worked for that did a ton of event sponsorships had a sales department that did the selling. By the time they came to me, the contract was signed, and I was just fulfilling it.” “I don’t know that I’ve ever been in a position on the giving or receiving side.
Event mobile apps offer many features, including event schedules, interactive maps, speaker information, and real-time updates. Attendees can access all the event details at their fingertips, making it convenient to navigate and get the most out of the event. Use platforms such as Capterra to compare and evaluate.
Sourcing technology This section pertains to advanced solutions that help event planners identify, secure, and manage the necessary resources for an event. This technology aims to simplify the process of finding and contracting with suppliers or partners. Vendor Marketplace. Eventmarketing and promotion tools.
Vendor and speaker coordination. Event gifting. Our global buying power mitigates risk with better contract terms, generates cost savings, and saves you time negotiating with hotels and venues. Hotel booking and contracting. In-house event Legal Counsel. Venue sourcing and contracting. Vendor management.
This second phase is mostly about securing the necessary details planned in the first phase, establishing coordination between different departments, as well as continuing promoting the event to maximize registrations. Take care of travel and accommodation details Ask secured talents to participate in promoting the event (i.e.,
With some savvy skills and a side of confidence, negotiating a venue contract can lead to a final agreement that’s much more favorable than what was in the initial proposal. Marketing experts can help you put together a cohesive strategy spanning a mix of channels, so you can extend your reach and attract people to your event.
No matter how big these events are, some of the services offered by these production companies are still the same: event planning, management, venue selection, as well as other logistic needs. Their services come with a strong network of high quality and trusted vendors as well, ensuring that your event receives only the best.
Since a crucial aspect of successful event planning is to maintain a strict timeline, we’ll divide this checklist into several phases so you can easily keep track of your event’s actual timeline based on these phases. Identify other vendors that may have dependencies with your venue choices (i.e., Event website.
BizBash Founded in 2000, BizBash creates print and digital publications, hosts events, and provides resources for corporate event and meeting professionals, eventmarketers, and executives. EventMarketerEventMarketer magazine was founded in 2002 and publishes content for the event and trade show industry.
Communication and pre-event logistics webinar. Contract design, build, tracking and recording. Engagement pre-, during and post-event. Vendor/supplier management and communications. EventMarketing. Decorator RFP process and management. Exhibitor resource center build and management. Session management.
“I would like to ask to shadow them when negotiating/managing contracts and other responsibilities that are fully theirs, so I can learn more.” I see so much failure in our eventsmarketing program and I know I can make it so much more than what it is.” More emotional intelligence when it comes to managing the team.” “To
Plan at least 20% of your budget for contingencies to avoid surprises along the way Once you’ve secured some vendors, make sure to also update the budget with your actual spendings. This will help you in evaluating your event’s performance. Labor costs: staff and volunteers, including their accommodations Contingencies: very important.
How To Become CGMP Certified The program comprises a 100 multiple-choice-question exam and a three-day course consisting of instruction within various areas, specifically ethics, Federal budget and appropriations, Federal travel regulations, and contracting. CTSM: Certified Trade Show Marketer What Is CTSM Certification?
from other vendors. Conversely, others provide a one stop solution to your event organizing needs; beginning from venue sourcing all the way to data management and post eventmarketing. These are the things you need to consider when you’re looking to hire an event production company. PREPARATION.
Focusing on cost-effective solutions that maintain quality — like negotiating vendorcontracts, exploring alternative options, and considering secondary markets — makes it easier to strike the perfect balance. Double down on eventmarketing Effective marketing is key to maximizing event ROI.
.” Stova’s marketing module allows you to build customer databases, create emailing lists, create email campaigns and preschedule emails, and manage your event communications. This can be especially useful if a company’s marketing team wants to empower the event team to work independently on their own dedicated platform.
Understanding the Basics of Event Budgeting Budgeting is the backbone of any event, ensuring that every element comes together seamlessly. 12 Key Considerations for Your Event Budget Let’s have a look at the list of the core elements involved in corporate event budgeting: Venue: The choice of venues influences cost significantly.
Event Planning Certification is a certification that proves an event planner’s ability to complete event planning-related tasks. Event planners ensure that all the details of a particular event are taken care of. They work with clients to determine their budgets, choose a venue, and select vendors.
I think more and more companies are looking for their event technology to not only make things easier but also to be prescriptive in solving challenges we don’t even realize we have. As contracts get renewed and some get terminated, the need for technology enhancement will be critical. Global Senior EventMarketing Manager.
Negotiate favorable rates with offsite venues and vendors. Inquire about restrictions on vendors. Be specific about customization options and ideas and understand them before signing a contract. Talk to meeting management software vendors. Always keep your budget in mind and up to date. Check security needs and protocol.
Here’s how to form your ideal team: Appoint leadership and assign an event manager. This individual will be at the helm of your event, ensuring that each part of the process aligns with your brand and objectives. They’ll often be the point of contact for vendors, stakeholders, and customers. Set up teams for specialized tasks.
Logistics Do you need special contracts, permits, or insurance in hosting your event? Your ability to estimate how much this will cost will depend mainly on the venue of your corporate event. Marketing & PR Marketing is an important aspect of any event. Should I Shop Around? The reality?
Over the past year, event planners have become incredibly innovative in their virtual event use cases. And while virtual events have many benefits in their own right, it was never a question of if live events would come back, but when. Venue Contracts. Vendors, Sponsors, and Staff. Source: Bizzabo.
Planning an unforgettable event isnt just about checking tasks off a list its about getting every detail right at the right time. Every step plays a crucial role in making your vision a reality, from setting goals and securing vendors to marketing your event and analyzing success.
We organize all of the trending information in your field so you don't have to. Join 10,000+ users and stay up to date on the latest articles your peers are reading.
You know about us, now we want to get to know you!
Let's personalize your content
Let's get even more personalized
We recognize your account from another site in our network, please click 'Send Email' below to continue with verifying your account and setting a password.
Let's personalize your content