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It’s Time to Harness AI for Event Success

Convene by PCMA

If ChatGPT and other platforms become the go-to, surely changes to SEO will follow. Vanessa Page is a copy director at mdg , A Freeman Company, a full-service marketing and public relations firm specializing in B2B events. Vice versa? At the rate things are moving, we won’t have to wait long before we have answers.

SEO 111
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How 8 Event Marketers Are Using AI Now

Convene by PCMA

Gen AI can optimize marketing strategies through alpha/beta testing of different elements, including page layouts, ad copy, and SEO strategies, using predictive analytics and data- driven recommendations. Right now, these tools are primarily brainstorming assistants that can help get my creative wheels turning.