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I have found that the men at the event treat me differently once they’re under the influence—and it’s not a good difference,” in the words of Rachel Dobbs, director of global events at HelmsBriscoe. Serving food during a networking event or happy hour, even tapas-sized, is also a popular strategy.
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Perhaps most notably, the EIC promotes Certified Meeting Professional (CMP) programs and credentials. BizBash Founded in 2000, BizBash creates print and digital publications, hosts events, and provides resources for corporateevent and meeting professionals, eventmarketers, and executives.
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