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Building a Successful Social Media Marketing Campaign

Solimar International

Social media plays a massive role in traveler decision. Learn what makes a successful social media marketing campaign. Emerging around 15 years ago, social media platforms have dramatically changed communication and marketing, including the way we both plan and share our travel experiences.

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How has Social Media Changed the Tourism Industry?

Solimar International

But the explosion of social media platforms between 2006 and 2010 connected individuals around the world like never before, paving the way for another industry upheaval under social media marketing. Read on to learn the history of how social media changed the tourism industry. Let’s rewind to 2004.

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A Digital Future in Destination Management: Technology and Innovation for DMOs in 2025

Solimar International

The Role of DMOs in Shaping the Future of Tourism Destination Management Organizations (DMOs) are the backbone of regional tourism, acting as the strategic coordinators and stewards of many visitor economies worldwide. In this section, well explore four foundational technologies transforming the future of destination management.

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3 Reasons to Hire an Accredited DMC

ADMEI

3 Reasons to Hire an Accredited DMC 15 May 2024 In the dynamic realm of event management, trade shows serve as pivotal hubs for engagement, networking, and brand representation. Exhibiting as part of your destination helps with exposure and costs and gives you the opportunity to represent both your DMC and your destination.

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How to Elevate Your Trade Show Booth Experience

ADMEI

How to Elevate Your Trade Show Booth Experience 08 May 2024 In the dynamic realm of event management, trade shows serve as pivotal hubs for engagement, networking, and brand representation. Exhibiting as part of your destination helps with exposure and costs and gives you the opportunity to represent both your DMC and your destination.

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What is a Destination Management Organization (DMO) and Why Should Destinations Care?

Solimar International

All global destinations compete for visitors and money. They need the support of destination management organizations (DMOs) to help market, manage, succeed. DMO stands for destination management organization, though these are often referred to as destination marketing organizations. But how and why?

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5 Steps to Perfect International Event Planning

Social Tables

If the destination is already chosen, then a good place to start might in the library or online with some cultural research. One of my favorite resource is Kiss, Bow, and Shake Hands , the book and online resource by Terri Morrison on how to do business around the world. Here are a few tips that you might find useful.