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35 Event Marketing Ideas that Work

Social Tables

Professional event planners and marketers know that there is no one-size-fits all strategy for successful event marketing. Marketers are tasked with reaching members of their target audience, enticing them to register for an event, and continuing communications all the way up to the event to encourage attendance.

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How To Increase Event Sponsorship ROI

Bizzaboo

For example, we love what Fearless Investing Summit has done with their sponsorship options, offering a downloadable sponsorship opportunities guide and a page that highlights active sponsors. Double Down on Marketing Implementing effective pre-event and post-event marketing campaigns drives attendance to your event and highlights sponsors.

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6 Steps for Mapping a Meaningful Event Attendee Journey

Bizzaboo

That’s precisely what the event attendee journey map does — it reveals the nuances of every participant’s journey, from their initial interaction to the ultimate farewell. In event planning, attendee journey mapping is more than a tool. Your words set the stage for an event they will want to attend.

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The Ultimate Event Strategy Guide 2023

Stova

The Ultimate Guide to Developing an Event Strategy Learn how you can create and execute an effective global event strategy. This guide will show you how to put together an event strategic plan, streamline your event marketing process and be a best-in-class meetings and events team.

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The Complete Guide to Event Marketing 2023

Stova

The Complete Guide to Event Marketing This guide will tell you what matters now and what will matter going forward in event marketing. To succeed, the event marketer of the future needs to stay on top of the event marketing game. What is Event Marketing?

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The Complete Guide To Virtual Events in 2022

Eventtia

That’s why before planning any virtual event you’ll want to know its application. A familiar tool to every marketer, a webinar is a web-based seminar. Why host a virtual event? To clear things up, the fundamentals of event marketing are still very much the same when it comes to virtual events.

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32 Must-have Event Management Software Features

Bizzaboo

Keep reading to learn more about event management software, why your selection matters, and 32 must-have event management software features. What Is Event Management Software? This helps save time, reduce errors, and enhance the attendee experience, ensuring every event is seamless, successful, and measurable ROI.