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The final step in the event management process is a follow-up meeting after the event to discuss the event’s overall ROI, attendee and sponsor feedback, and make the necessary readjustments to the overarching event strategy. Event professionals have to come to follow-up meetings after events well-prepared.
Speakers want to present remotely, and attendees and sponsors are starting to drop off. Do you cancel or continue with your live event as planned? The fact is your event deserves to be successful despite all the uncertainties in the market. What if travel policies change, and speakers, attendees and sponsors start to cancel?
What stands out is their focus on leadership and building relationships – whether with your audience or sponsors. With a big tech focus, you’ll find plenty of reads on social media and apps, among more general event industry news. Connect Association. Techsytalk. MeetingPlay.
Not sure you need event technology? of their marketing program budget to hosted and sponsoredevents. . Like most businesses, you’re probably seeing an increased budget allocation for events, so you need event technology that can run all of your events — no matter the format, size, or type — more easily.
New year, new look, new sponsorship packages… To get the best sponsors, you need enticing packages that reflect the trends shaping events in the year ahead. Attracting sponsors is more critical than ever. For starters, they help you offset rising event costs. Encourage partners to sponsor paperless solutions instead.
Building websites, increasing event registrations, and promoting email are all possible thanks to event technology. Event tech also leads to a better user experience. Through platforms, event engagement , and networking tools, attendees can connect at the click of a button. Does the platform come with an eventapp?
Example: Someone becomes known to your company by submitting their information to download an ebook. Then, they view an on-demand webinar and attend an event. In this scenario, only the event will receive credit for the return generated. Like the first-touch model, the last-touch model is relatively easy to implement.
Check out these seven free ebooks, white papers, and other resources you can download now. If you’re looking for some super helpful tips on everything from audience engagement, risk management, and sponsorship, to eventapps and gamification, check out this grab-bag of free downloadables. The 2018 EventApp Bible.
In-person, icebreaker events can make use of mobile technology through alerts that both invite people to participate and convey essential information about how. A mobile eventapp also offers data about how successful the networking event is, and how to possibly improve it in real time.
You want events that can give you direct access. With real-time trade show technology , you can follow up with your best leads during the event. They can use the eventapp and arrange to reconnect over coffee before the show ends. Post-event, reach out immediately and show prospects you heard what they had to say.
Stakeholder Motivation Your strategy also needs to focus strongly on other stakeholders such as sponsors, event partners, and exhibitors. How can your event help them to meet their objectives? By conveying a strong message, you can build trust and familiarity with the potential participant, sponsor, or exhibitor.
For exhibitors who have sponsored sessions, measuring the attendee dwell time for their sessions provides valuable insights into how relevant their session topic is as well as the effectiveness of their speaker/presenter. QR codes can also be used to link to online collateral like videos, demos, eBooks, and more.
For a deeper dive into measuring and optimizing event success, check out our Maximizing Event ROI eBook your go-to guide for turning event data into actionable insights. Choosing the right event format With your goals in mind, its time to decide on the format. Will your event be in-person , virtual , or hybrid ?
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