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The Ultimate Guide To Event Marketing Attribution and Measuring Event ROI

Bizzaboo

Example : Someone visits your blog, visits your event website, and then attends an event. In this case, 100% of the credit goes to whatever blog article brought that person to your website. Example : An anonymous contact visits your website and submits a form to download a white paper. Pros: Easy to implement.

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Event Technology: The Ultimate Guide for 2024

Bizzaboo

Each piece of the event technology stack does its part to support the full event lifecycle as it transitions from one phase to the next. Building websites, increasing event registrations, and promoting email are all possible thanks to event technology. Event tech also leads to a better user experience.

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The Ultimate Guide To Event Marketing Attribution and Measuring Event ROI

Bizzaboo

Event Management Software, Social Media Metrics Platform. Increase Website Traffic. # of Website Visits. # of Website Visits from Event Page. Event Staff Reporting, Event Management Software. Increase Event App Engagement. # of Event Community Check-ins. # of Event App Downloads.

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Event Technology: The Ultimate Guide for 2023

Bizzaboo

Here are some examples of what your event technology stack may include: Event management tools : ticketing and registration, access management, contact management, and event reporting. Event marketing tools : website builder, email marketing tools, personalized registration flows, promo codes, and UTM links.

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21 Must-read Event Manager and Planning Industry Blogs [2023 Update]

Bizzaboo

It equips you with the knowledge and insights to ensure your events align with current trends and expectations. One of the best ways to discover what’s new and trending is by reading event marketing blogs and subscribing to fresh content from event planning websites. Read Now 20.

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The Definitive Guide to Experiential Marketing 2023

Stova

Fully integrated event management software platforms offer so much technology for experiential marketers, like wearables with NFC or RFID technology, mobile event apps, event badging and printing, facial recognition, data collection, and so much more.

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The Complete Guide to Event Marketing 2023

Stova

Whether it is Facebook, Snapchat, Twitter, Email, Website, or Phone (or Fax), you need to be there offering the same experience, branding, and voice. The Rise of Integration The event industry has talked about strategic meetings management (SMM) for a while.