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Grant her the opportunity to lead the next project team or attend a training seminar. Examples include something with trophy value (like a designer wallet, the hottest Bluetooth speaker on the market or a cool local experience) that helps the recipient associates their achievement with the award and drives further performance.
Live Event Touchpoints In-person interactions: When the event is live, set a vibrant atmosphere through thought-provoking discussions, Q&A sessions, or even surprise guest speakers. Ebooks and guides : Compile event highlights, key takeaways, and in-depth insights into ebooks or downloadable guides.
A familiar tool to every marketer, a webinar is a web-based seminar. A lot of thought needs to go into your speakers and what meaningful content they can bring to the event. You could create a video series that contains important insights from your speakers or you could create an ebook. Virtual attendee engagement.
Event marketing is a promotional strategy that involves face-to-face contact between brands and their customers at events like conferences, trade shows, and seminars. Simply listing speaker names and features for your event (100 exhibitors, 20 keynote speakers.) What is Event Marketing? How will it bring value to the customer?
Our latest ebook outlines how you can effectively motivate even the largest, most complex group of people, featuring insights from social scientist and New York Times bestselling author, Dan Ariely. Best-selling author, entrepreneur, and sales leader Anthony Iannarino has built a successful international career as a consultant and speaker.
Determine your overall event budget and allocate funds for essentials like the venue, marketing, speakers, technology, and production. For a deeper dive into measuring and optimizing event success, check out our Maximizing Event ROI eBook your go-to guide for turning event data into actionable insights.
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