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Event Marketing Strategy: The Best Recipe For Event Success

Endless Events

Like any other marketing effort, events need a comprehensive event marketing strategy to get the best results. There is no one-size-all approach in a world of diverse and versatile events. WHAT IS EVENT MARKETING? Organizations use event marketing to: Promote the brand to a larger audience.

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What is Event Marketing: Key Concepts, Proven Strategies, Examples and Tips

Eventtia

Lets be honest: planning an event can feel like a big risk. You book the venue, organize speakers, send out tons of invitationsand then sit back, wondering, What is event marketing really doing for my brand? In this post, Ill break event marketing down into simple steps so you can plan successful events that get great results.

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Elevate Your Event: The Top 8 Benefits of Attendee Tracking

Endless Events

The events industry is waking up to the importance of event data for reaching event marketing goals and proving ROI. A vast source of valuable data is attendee tracking – one of the most powerful ways event professionals can measure event marketing success. CONTINUING EDUCATION UNITS MADE EASY.

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Experiential Events: The Most Powerful Marketing Tool

Endless Events

This is great news for event marketers and planners who can plan experiential eventsevents that aim to evoke positive emotions in attendees and resonate with their values. That’s why it’s also known as engagement marketing. In a sense, all events are experiential. How To Plan Experiential Events.

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40 Outstanding Event Industry Blogs to Follow

Endless Events

Search within blog categories like education, sustainability and team building or check out her opinion pieces for something different. Speaking of opinion, here’s a great article on sustainably supporting local communities , while creating authentic experiences for event goers. Event Leadership Institute. Gallus Events.

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Using Event Tech The Right Way

Endless Events

According to a report, many events companies aren’t using the newest tools to make projects more efficient. Despite advances in event technology and event apps, the behind-the-scenes of the industry is still filled with old practices. The Many Challenges of Event Marketing. Try This Shortcut.

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2020 Virtual Event Trends

Endless Events

Choosing what to do at an event especially larger scale events with hundreds of sessions, networking events, keynotes and more can feel very overwhelming. Having data-driven activity suggestions in your event app. Apps are getting smarter. We will also see a rise in using recycled materials for event design.