The Abbi Agency

JANUARY 23, 2023

Yosemite “The Yosemite placements were so important because they helped us achieve multiple goals – from notifying potential visitors that reservations were happening to educating them on why the need was so vital, the coverage in turn created a more positive visitor experience thanks to the exposure for the reservation system.”

Airlines 130

Airlines Public Relations Travel Travel 130

Convene by PCMA

NOVEMBER 1, 2024

A beer crawl, a premium coffee station, or even free education sessions can turn the area into more than just another space in the exhibit hall — it becomes a destination. These extras give attendees a reason to visit and increase the time they spend there, meaning exhibitors have more opportunities to make meaningful connections.

Promotion 59

Promotion Public Relations B2B Audience 59

Convene by PCMA

OCTOBER 24, 2024

In October, chefs, restaurant professionals, hospitality-related public relations firms, and food journalists will descend on L.A. It represents the growth of the conference, and its goal to connect chefs and restaurant industry professionals in all regions through conversation and education.” for the West Coast version.

Conference 52

Conference Public Relations Panel Hospitality 52

Convene by PCMA

NOVEMBER 6, 2024

She brings extensive experience in strategic communications and public relations to her new role, having worked across public policy, higher education, and media. She most recently served as chief of public information at Sinclair Community College. Ron Eifert has been promoted to the role of director of sales.

Public Relations 52

Public Relations Advertising Tourism Tourism 52

Smart Meetings

APRIL 27, 2021

Thanks to Destinations International Foundation, these young professionals will have access to industry networking and education opportunities over the coming year. From a focus on flexibility to communication and advocacy for the local community, these go-getters grew stronger and wiser. 2020 30 Under 30 Class.

Tourism 279

Tourism Tourism Communications Communications 279

Convene by PCMA

AUGUST 22, 2022

Ask educational presenters to contribute an article about their session topic to an event blog or website. Share memorable quotes or statistics from keynote presentations or educational sessions. Repurpose Event Content. Invite speakers to be guest bloggers. Leverage On-site Trends. Choose content topics based on popular sessions.

Human Resources 98

Human Resources Public Relations B2B Speakers 98

Endless Events

DECEMBER 16, 2019

So because of my background, I have a degree in public relations, but also just in my years of experience in New York and whatever, I know how to tell a story. “So, let’s relate Mixtroz in terms of Slack”, Ashlee begins. We’ve been all over the place. “I’m a nerd.

Networking 194

Networking Events Conference Platform 194

Convene by PCMA

AUGUST 16, 2021

Across the board last year, virtual education was a hit, while virtual marketplaces fell flat. Anjia Nicolaidis is international marketing director of mdg , a marketing and public relations agency specializing in audience acquisition for live and online events. Determine your purpose.

Attendee 122

Attendee Audience Public Relations Online 122

Convene by PCMA

OCTOBER 9, 2023

Or putting more of an emphasis on “who’s coming” to create FOMO and less on technical education sessions that typically sell out early. Kimberly Hardcastle-Geddes is chief marketing strategist at mdg , a Freeman Company, a full-service marketing and public relations firm specializing in B2B events.

Registration 105

Registration Publishing Public Relations B2B 105

Convene by PCMA

OCTOBER 31, 2022

Each edition of the largest industry event in the Western Hemisphere, which brings together 23,000 participants from all segments of the grain-based foods industry, reflects the most current trends, highlights the latest innovations, attracts the hottest celebrity chefs, and features new competitions, education sessions, and demo areas.

Marketing 98

Marketing Marketing Retail Public Relations 98

Convene by PCMA

JANUARY 24, 2022

In-person attendees prioritize exhibits and networking while virtual attendees prioritize education sessions and keynotes. Kimberly Hardcastle-Geddes is president and chief marketing strategist of mdg , a marketing and public relations agency specializing in audience acquisition for live and online events. The Strategy.

Event Marketing 98

Event Marketing Attendee Marketing Marketing 98

Convene by PCMA

JANUARY 19, 2023

With the return of in-person trade shows and conferences, event marketers got back to doing what they love — bringing people together for inspiring, educational, and productive experiences. Have you made resolutions for your 2023 event planning? We’re looking forward to doing more of the same in 2023, but with a fresh outlook.

Event Marketing 98

Event Marketing Marketing Marketing B2B 98

The Abbi Agency

DECEMBER 2, 2021

For Waste Management of Northern Nevada , The Abbi Agency had the goal to position Waste Management as the region’s leader in waste and environmental services through its commitment to sustainability, innovation, economic impact, community support and education.

Banking 130

Banking SEO Audience Sustainability 130

DCI

DECEMBER 19, 2022

Since joining DCI, Hanna has grown the social media and content marketing service at DCI from a supplementary tactic for public relations programs to a full-fledged, strategic, and in-demand service for clients across practice areas. She leads an ever-growing team with her vast knowledge of digital marketing trends.

Promotion 75

Promotion Social Media Public Relations Media 75

Travel Daily Media

JULY 20, 2022

That’s what the Maldives Marketing and Public Relations Corporation ( MMPRC ) and Visit Maldives ) are focussing on ‘Redefining MICE’ marketing campaign to globally market the destination’s unique mice opportunities awaiting b+leisure travellers. billion by 2028, the Maldives has also revamped its MICE offerings and services.

Meeting 98

Meeting Public Relations Technology Technology 98

Convene by PCMA

DECEMBER 11, 2024

To amplify this value, events need to create more focused, meaningful networking experiences through activities like job-alike discussions, topic-themed lounges, and interactive education sessions.

Trade Show 52

Trade Show Social Media Events Trends 52

Conferences that Work

DECEMBER 19, 2016

A virtual meeting eliminates the potential for a public relations disaster.” Related posts: Designing Participation Into Your Meetings No, that’s not me up on the stage, and that’s not the kind of session I’ll be leading next Tuesday, May 22, at the MPI New England 2012 Northeast Education.

Meeting 81

Meeting Public Relations Online Remote 81

Convene by PCMA

JANUARY 19, 2023

He will support public relations and communications efforts to drive tourism to the area, as well as lead communications for the organization’s corporate initiatives including workforce development, education, sustainability, and DEI. Burke has more than 25 years of experience directing public relations.

Public Relations 52

Public Relations Healthcare Tourism Tourism 52

Convene by PCMA

AUGUST 7, 2023

Already, it’s been a useful problem-solver when it comes to debugging and an excellent educator — I’m learning functions and new coding languages faster because it explains things in such logical, simple formats. .” — Sara Fellows , Director of Social Media “I view generative AI as something that’s going to elevate me, and that’s exciting.

Event Marketing 98

Event Marketing Marketing Marketing Social Media 98

Convene by PCMA

FEBRUARY 7, 2024

Yes to all of the above, according to Kimberly Hardcastle-Geddes, CEM, president of the marketing and public relations firm, mdg, who offered 20 real-world examples of personalization in her presentation, “ Facilitating Curated Event Experiences: How Thinking Small Delivers Big Returns ,” at Convening Leaders 2024.

Attendee 116

Attendee Trade Show Registration Certification 116

DCI

JULY 25, 2022

In June 2022, DCI was awarded the “Best Internal DEI Initiative” honor in the Boutique Agency Category by the Diversity Action Alliance , a “coalition of Public Relations and communications leaders joining forces to accelerate progress in the achievement of meaningful and tangible results in diversity, equity and inclusion across our profession.”

Public Relations 70

Public Relations Organization Tourism Tourism 70

Convene by PCMA

AUGUST 30, 2022

After the popularity of that event, said Animazement’s public relations and outreach coordinator Matthew Holmes, “Animazement spun off under the direction” of local Japanese language teacher Yoshimi Yamagata Aoyagi. It is now sponsored by the charity Educational Growth Across Oceans.

Conference 52

Conference Public Relations Panel Sponsors 52

Tourism eSchool

NOVEMBER 30, 2022

Public Relations (including Famils) and Advertising. She is passionate about educating stakeholders in the value of the Visitor Economy and supporting tourism businesses to build sustainable businesses they love. Brochures and other collateral. Your Business Listings (eg.

Tourism 93

Tourism Tourism Social Media Website 93

Convene by PCMA

MAY 19, 2023

Bread-and-butter industry terms such as “trade show,” “exhibits/exhibitors,” “education” and “booths.” Are they interested in trade show education or conference learning and content ? Vanessa Page is a copy director at mdg , a marketing and public relations agency specializing in audience acquisition for B2B events.

Event Marketing 59

Event Marketing Marketing Marketing B2B 59

DCI

MAY 25, 2023

As Elizabeth Borsting, an account manager at DCI, noted, “I really was unaware of all the opportunities available in Public Relations, from food and wine to travel and tourism.” You will change and evolve and may discover a career later in life that you love,” she said.

Marketing 77

Marketing Marketing Public Relations Tourism 77

DCI

JULY 14, 2022

Barbara Palmer is deputy editor at Convene , published by PCMA, and covers all sorts of topics in educational content and professional development. And all it takes is some elevated public relations.

Meeting 70

Meeting Publishing Public Relations Planner 70

Bizzaboo

APRIL 19, 2023

Do you want to generate leads, increase brand awareness, or educate your audience? Some popular marketing channels include: Social media Email marketing Paid advertising Public relations Content marketing For example, if you host a trade show, you might use social media to promote your event to potential attendees.

Event Marketing 98

Event Marketing Marketing Marketing Social Media 98

Convene by PCMA

JUNE 30, 2022

During the pandemic, it became clear that personal values — shaped by education and income levels, age, geography, cultural considerations, the media, political preferences, and religion, to name a few — were having far greater influence on our audiences’ likelihood to return to events than anything we were doing or saying as a collective industry.

Public Relations 52

Public Relations B2B Audience Social Media 52

Convene by PCMA

AUGUST 5, 2022

There’s good reason for event organizers to offer meeting attendees opportunities to make a positive impact — according to the 5W Public Relations 2020 Consumer Culture Report, 83 percent of consumers ages 18-34 and 73 percent of consumers ages 35-54 want to do business with companies that align with their values. P.E.C.E.S.,

Public Relations 52

Public Relations Culture Education Attendee 52

Convene by PCMA

NOVEMBER 6, 2023

As an example, one event mdg marketed rotated into Florida for the first time several years ago, but event organizers failed to educate the exhibitors about everything that was being done to attract the Latin American market that we anticipated attending based on geographic proximity. On the Web Download the Freeman Trends Report

Marketing 59

Marketing Marketing Public Relations B2B 59

Interface Tourism Spain

JULY 10, 2023

Green tourism has also fostered environmental awareness and education in Africa. Tourists visiting Africa and its national parks and nature reserves often engage in environmental education activities and have the opportunity to learn about the importance of environmental conservation and wildlife protection.

Tourism 52

Tourism Tourism Sustainability Public Relations 52

Travel Daily Media

JANUARY 11, 2019

This will be compounded by better marketing and public relations strategies and the “enforcement” of MICE venue standard in line with sustainability criteria. Standardisation is a key element of trustworthiness. “Standardisation is a key element of trustworthiness and is a tool to assure the country’s readiness. .

Certification 52

Certification Public Relations Sustainability Venue 52

Convene by PCMA

JANUARY 19, 2024

These could be focused on certain audience niches, visitors from a certain country/region, bringing concepts from education sessions to life or how trends are manifesting themselves in product offerings. Consider offering … Docent-led tours of the exhibit hall.

Prospect 52

Prospect Public Relations B2B Audience 52

Stova

JUNE 30, 2023

Your marketing plan should include a mix of online and offline tactics, such as email marketing, social media campaigns, influencer partnerships, content marketing, paid advertising, public relations, and community engagement.

Registration 52

Registration Marketing Marketing Social Media 52

Travel Daily Media

JULY 25, 2017

This approach will enhance our focus on advocacy, education and professionalisation efforts as we prepare to launch our new website this quarter.”. Members: Arlene Benger-Tan – Senior Manager, Public Relations (Asia Pacific) at Preferred Hotels & Resorts. Co-Chairperson.

Public Relations 40

Public Relations Communications Communications Consulting 40

DCI

JANUARY 13, 2022

As new technology and new practices develop, so must the methods that travel pr professionals use to track the effectiveness of their travel public relations efforts. This means there is also an art to measuring the effectiveness of travel PR on consumer behavior. Skip Ad Equivalency. Using ad equivalency is archaic.

Advertising 52

Advertising Prospect Public Relations Media 52

Bizzaboo

JANUARY 10, 2024

Brands partner with us on product sampling, digital and physical demos, and virtual education tools. mdg is known for crafting marketing and public relations campaigns that attract more qualified attendees, high-profile exhibitors, active members, and brand stalwarts. Meetings & Incentives Worldwide, Inc.

Management 98

Management Advertising Events Consulting 98