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What is Event Marketing: Key Concepts, Proven Strategies, Examples and Tips

Eventtia

Ill also share tips on choosing event software thats easy to use, along with real-life examples of how well-organized events can improve how people see your brand. By the end, youll (hopefully) feel more confident about planning events that leave a lasting impressionnot just because of the food, but because of your brand.

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Event Lead Retrieval: Apps, Gamification, Data & Follow-Ups

Bizzaboo

Event lead retrieval is the process of collecting and organizing contact information and insights about attendees who show interest in your booth, session, or product during an event. This approach doesnt just entertain it also provides you with valuable attendee data you can use to drive follow-ups and conversions.

MICE professionals

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“Respect” ICC Sydney’s Winning Philosophy

Travel Daily Media

Photo: Credit Sydney ICC Australia’s premier convention, exhibition and entertainment venue leads the way to inclusive, sustainable, and innovative events by activating its expanded Legacy Program – now featuring an ‘Inclusion and Belonging’ stream.

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6 Trade Show Marketing Strategies to Skyrocket Leads and Conversions

Stova

The right shows attract your best customers and prospects. Attend shows that attract your best prospects. Car companies invite prospects to customize their dream car in a virtual environment and see how it looks before they make buying decisions. Your primary goal will guide your strategy and keep your team on track.

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Hybrid Event Marketing Strategies and Ideas: The 2022 Guide

Eventtia

Leverage different platforms: social media, email notifications, push notifications, mobile event app, and so on to connect the two aspects of the event together. If you are providing entertainment, consider types of entertainment or specific performers that can entertain both your in-person and virtual attendees.

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7 Event Engagement Ideas to Win Your Attendees in 2023 & Beyond

Stova

Glean insights to spike engagement at future events. Add entertainment to the mix. Entertaining content enables attendees to take a mental breather and recharge. Hire a popular band, DJ, stand-up comic, magician, or other performers to rev up event engagement. Or meet with prospects while touring the Louvre in Paris.

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How to Plan Your First Hybrid Event in 2022

Eventtia

We all know how Zoom meetings can’t 100% replace the intimacy and in-person interactions of a traditional meeting, and the same issue also happens with virtual conferences and other types of virtual events. In a virtual event, we can’t get these unique experiences. However, virtual events also have their unique benefits.