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Eventsponsors are often crucial contributors to event budgets and therefore highly affect the overall attendee experience and the overall success of the event. However, event planners still struggle to secure long-lasting relationships with eventsponsors. Step 1: Finding The Right EventSponsors.
In the last Event Tech Podcast episode, they talked about face recognition technology in events. And since nothing gets tech nerds riled up more than AI, they’ll be talking about AI in eventapps today. After this Event Tech Podcast episode, you’ll know better than to jump on every AI-related hype train!
Top-level corporate event planning requires a certain skill set to pull off. You need to get sponsors to foot part of the bill for the event. You also need to do enterprise event marketing and take your management, analytics, and execution to a higher level. As a bonus, here’s our free event planning checklist.
Last week, we explained how to deal and package your virtual event sponsorships. And today, we continue, with a second article about virtual event sponsorship ideas. Yes, convincing sponsors to be a part of your virtual event might seem like too daunting of a task. Incorporate Sponsors Into Your EventApp.
Conference eventapps are a must for any conference in today’s world. Adding conference eventapps to your next event will create accessibility with content, notifications, feedback, and everything else you will need to communicate with your attendees. But how do you incorporate a conference eventapp?
Your brand went through the time and expense to set up a unique event platform; Whether it’s a web-based platform or an app, you have tons of fun features, tools, and resources in the platform for your attendees. But when it’s time to host your event, attendees aren’t using the platform. Improve Your EventApp’s Performance.
As an event planner, you know virtual and in-person events require a completely different setup. But before you get too entrenched in booking speakers or drawing up venue contracts, it’s best to think about how you’ll get results from an in-person event. And how can you get more mileage out of this in-person event?
Event gamification is not what you think! You may have been led to believe that by just downloading an app you’re ready to gamify an event. Will this improve the quality of the event you’re organizing? Gamification isn’t about just playing games on an eventapp. What is gamification for events?
Event platforms can be an event planner’s best friend. They have become the building block of a modern event strategy because they offer continuous audience engagement and help event planners measure event ROI in new, better ways. Event ROI Stems From Goals & KPIs. goals and KPIs.
Today’s episode of the Event Tech Podcast was inspired by a recent Event Leadership Institute summit where Brandt and Will did a fast rundown on ten event technology trends. Most of the trends have gotten their own standalone Event Tech Podcast episode already. And what do NFTs have to do with events?
The final step in the event management process is a follow-up meeting after the event to discuss the event’s overall ROI, attendee and sponsor feedback, and make the necessary readjustments to the overarching event strategy. Event professionals have to come to follow-up meetings after events well-prepared.
The benefits of an eventapp are clear for attendees, sponsors, planner and everyone else involved. You’ll need to market your eventapp! The truth of the matter is, regardless of how awesome the app is, attendees will not download it unless you ask them to. It’s fantastic brand exposure for the event.
When we talk about the most popular event platform features , we typically think of registration and ticketing , integrations, gamification, and analytics reporting, for example. But what good are any of those if event planners are not taught how to use them or if they stop working mid-event? This should be the standard.”
Event technology has finally become an integral part of our event strategies. It’s taken us many years, even though many event profs have been preaching about numerous benefits of event technology for ages. The pandemic sped up the adoption of technology and software solutions in the events industry.
People used Zoom to host virtual events as well as catch up with their loved ones. Even though there are now more than 100 event platforms on the market, many event planners still choose Zoom in its limited form for their virtual experiences. Zoom also poses a challenge for event video storage. Let’s explore!
Virtual event planning is taking the stage as the next big thing in the industry. Ponder this – in a world where technology develops and improves at an impressive speed, it’s our job as events profs to keep up with the motions. We’ve already covered certain aspects of how to turn your in-person event into virtual.
The events industry is waking up to the importance of event data for reaching event marketing goals and proving ROI. A vast source of valuable data is attendee tracking – one of the most powerful ways event professionals can measure event marketing success. Attendee tracking starts at event registration.
There are many ways to send out event notifications: via email, SMS, private messaging apps, and event platforms. And as we embrace event technology as the base of our events , they’re becoming increasingly more important. Emails: Overused Event Notifications. How about SMS as a notification channel?
As an event prof, you probably have a good feel for if an event was successful or not. But, with the ability today to measure metrics and pinpoint specific results, it’s essential to be able to show how event marketing efforts were successful. Measuring event ROI in two ways. Set goals before event marketing commencement.
This week’s Event Tech Podcast episode is a little bit different. Rather than having a regular conversation about event technology, Will and Brandt are sharing the contents of a session they led at the FICP Annual Conference in Phoenix, Arizona back in November 2021. Introducing Event Technology Trends 2022.
Every event professional understands that events are a form of marketing – especially in a B2B and B2C world. Like any other marketing effort, events need a comprehensive event marketing strategy to get the best results. There is no one-size-all approach in a world of diverse and versatile events.
What do your attendees think about your event? How about sponsors? Are they likely to support your event next year? What was the experience like for in-person versus virtual attendees at your hybrid event? What Is an Event Survey?
How will the events industry fare this year, and what trends will rule the roost when it comes to event planners’ priorities? 2019 Event Trends: Your Audience Craves Authenticity. Infusing Events With Hands-On Experiences. Enhancing Event Cybersecurity. Are we choosing sponsors that match our value?
Yes, you read that right – we’re discussing audio augmented reality for events today! We touched upon it on the Event Tech Podcast. So buckle up and press play – it’s time for a master class on audio augmented reality for events! Bringing Audio Augmented Reality To EventApps.
You attend a social event and serendipitously make a genuine business connection with someone. Thanks to mobile phones and eventapps, the chances of this unfortunate situation occurring can be lessened and your attendee’s ROI maximized. Attendees join social events with the intent of networking. The Value of Connecting.
Welcome to the golden age of event technology! Back in the dark ages, event marketers had a slim handful of solutions to choose from. The result was that it was difficult to find event management software that fits like a glove. What are you trying to accomplish with your event strategy? What are my goals?
Making sure attendees use the eventapp you’ve created requires your organization to market the app before your event takes place. Your organization has created an eventapp that will seamlessly integrate with the in-person experience — but how do you encourage attendees to use it? Try a soft launch.
This means their experience both during and in-between conference events are in your hands. Not to worry, that’s why we’ve put together all our conference planning guides here, to make sure you plan the best event experience for them. Conference Events Think Outside the Ballroom. Sounds like a daunting task right?
The process for creating a request for proposal (RFP) has wildly changed now that virtual and hybrid events are regularly in our repertoire. While we’re excited to welcome back face-to-face events, we know that attendees and companies require flexibility. This means virtual and hybrid events aren’t going away anytime soon.
Events are one of the most powerful marketing tools because they center around an intentionally designed experience. According to Eventbrite’s research , 77% of millennials say some of their best memories are from an event or live experience they attended. In a sense, all events are experiential. social media wall).
In today’s fast-paced events industry, conferences have evolved into dynamic platforms for networking, knowledge sharing, and industry growth. Tech Conferences: These events draw developers, tech enthusiasts, and industry pioneers eager to explore advancements, share ideas, and connect with others pushing the boundaries of innovation.
Corporate event planning can be a daunting task, especially if it’s on top of your already jam-packed schedule. If corporate events are your thing, check out this week’s roundup of corporate event planning ideas for a few tips for organizing these kinds of occasions. Turn Your Free Events into Blockbusters.
Today on Event Tech Podcast, we’re talking about event management tools. As you know, this is the number one podcast to go for ideas on everything event tech. And we simply couldn’t resist dedicating an episode to event management through the lenses of tech and tools. Michael is the CEO of Event Hub.
There’s been a lot of talk in the events industry about the community model. Since it’s such an amazing addition (or should we say foundation) to an event planner’s event strategy , event profs must learn how to build an event community. . Where & How To Build An Event Community.
After all, event industry blogs are accessible, provide information about events from around the globe and cover every aspect of event planning. You can find bigger and better ways to deploy events, the latest in event tech, and follow where other event profs’ careers are taking them. Endless Events.
The event was aimed at meeting organizers and events-industry media and showcased the broad menu of wellness offerings Caesars has developed for its meeting clients. But while that sounds costly, “this is where sponsors can come in and get great exposure. There is so much opportunity here.”
With the acquisition of digital event platform Run The World, EventMobi wants the industry to know that virtual events are a more powerful tool than we realize. There were a few things that were revolutionary in terms of virtual events during the pandemic, first of all because we couldn’t go anywhere.
Gone are the days when you had to rely on feedback from participants after the event, to make the next one better. Now, you can adjust things as they happen by implementing crowdshaping at an event. After all, event planners have been crowdshaping for years, from their gut feelings. What is crowdshaping? I know we are!
Event problems: we eat them for breakfast. Know Your Corporate Event Essentials. Corporate event planning is a tad more tedious than other planning gigs. Maybe it’s because there are more of these events than ever and the competition has gotten that much fiercer. The Event Engagement Guide. Click To Tweet.
If you work in the event industry, then you’ve heard of a technical producer. Whether it was a Whiteboard Wednesday or a blog post , we want to make sure you’re familiar with the human component of events. And a technical producer is one of those components, one that can make your event a lot better.
And how many times do you find yourself brainstorming ways to make events better for your attendees? How to deliver the highest value to every single stakeholder involved in your event? I happen to be someone who says it a lot, mostly because I have one foot in the world of marketing, one foot in the world of events.
Have you ever planned an event just because it was routinely scheduled, rather than being held for a specific reason? An event’s ‘why’ is often overlooked in event planning, according to a report by American Express Meetings & Events. In essence, it’s what you want event goers to experience. You’re not alone.
The #EventProfs community is a strong network of event professionals who’ve come together worldwide to share their ideas and insights and seek support in the ever-evolving event industry. When I started this journey to create the #EventProfs community, we had a Slack group and community meetups, but it wasn’t a community event.
Event AV design isn’t just about adding color and music to your events. That’s what one Grammy pre-event party just did using event AV design, as you can read below. That’s what one Grammy pre-event party just did using event AV design, as you can read below. Should I Gamify My Events?
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