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How to Measure Event Marketing Success

Endless Events

But, with the ability today to measure metrics and pinpoint specific results, it’s essential to be able to show how event marketing efforts were successful. After all, marketing is allocated a considerable portion of the budget, and we need to be able to show evidence that marketing investments are worth the money spent.

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Stay Connected: A Complete Guide to Conference Event Apps

Endless Events

Conference event apps are a must for any conference in today’s world. Adding conference event apps to your next event will create accessibility with content, notifications, feedback, and everything else you will need to communicate with your attendees. But how do you incorporate a conference event app?

MICE professionals

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Our Best Tips to Finding Engaging Conference Speakers

Endless Events

We all want to create an event that is full of uniquely engaging conference speakers, but how do we do that? Most events no longer want basic conference speakers. A speaker standing in front of the crowd talking at them with slides is no longer enough. Below you will learn: What makes for an engaging speaker.

Speakers 221
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How To Increase Event Platform Adoption Rates

Endless Events

Seventy-five percent of event app developers report adoption rates of 60% or more. Event platform adoption is pretty solid overall, but even so, you want that figure to be as close to 100% as possible. . So, how can you increase your event platform adoption rates? Improve Your Event App’s Performance.

Platform 334
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Experiential Events: The Most Powerful Marketing Tool

Endless Events

Events are one of the most powerful marketing tools because they center around an intentionally designed experience. According to Eventbrite’s research , 77% of millennials say some of their best memories are from an event or live experience they attended. It’s one of the most powerful forms of marketing.

Marketing 296
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How to Market Your Event App

Convene by PCMA

Making sure attendees use the event app you’ve created requires your organization to market the app before your event takes place. Your organization has created an event app that will seamlessly integrate with the in-person experience — but how do you encourage attendees to use it?

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What Mobile Apps for Conferences and Events Should I Choose?

Endless Events

Mobile apps for conferences are becoming staples. If you don’t have one yet for your future events, it’s high time to give some thought to if an event app is a fit for you. Are you able to keep your audience’s private information secure before, during, and after the event? Click To Tweet.