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How to Measure Event Marketing Success

Endless Events

So, we’re going to uncover how to measure event marketing success in these five ways: Setting SMART goals. Measuring event ROI in two ways. Using event apps and social media to measure engagement. Set goals before event marketing commencement. How will you define marketing success for this event?

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How To Use Event Gamification and Boost The Energy Of The Attendees

Endless Events

Gamification isn’t about just playing games on an event app. But an event app is an efficient way of recording proof that the intended behavior has happened and then measuring the results. So, now that you know what it isn’t, I’m going to explain what event gamification really is. Make it relevant and fun!

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MICE professionals

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Stay Connected: A Complete Guide to Conference Event Apps

Endless Events

Conference event apps are a must for any conference in today’s world. Adding conference event apps to your next event will create accessibility with content, notifications, feedback, and everything else you will need to communicate with your attendees. But how do you incorporate a conference event app?

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How To Increase Event Platform Adoption Rates

Endless Events

Seventy-five percent of event app developers report adoption rates of 60% or more. Event platform adoption is pretty solid overall, but even so, you want that figure to be as close to 100% as possible. . So, how can you increase your event platform adoption rates? Improve Your Event App’s Performance.

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Event Planner Networking: 4 Creative Ways to Connect Attendees

Endless Events

Technology is starting to play a big role in event planner networking. From event apps to and matching software to wearable technology and private social media groups, there are a ton of different ways to use technology to enhance your events. And that trend is expected to continue in 2018. Community forums?

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10 Important Technology Questions to Ask in Your Next RFP

Smart Meetings

Clearly defining the level of privacy expected within the event app will help you create an RFP that ensures security takes top priority. Social Media. Is social sharing within the event app encouraged, or restricted? Does your event app need to accommodate branding and logos specific to the meeting?

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Free Event Planning Tools To Make Work Easier

Endless Events

Another excellent tool you need under your belt is a solid social media strategy. They are the ones who drive your word of mouth and are also the most engaged participants in your event. This makes having an active social media presence a non-negotiable these days. Your Complete Social Media Marketing Guidebook.