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Your brand went through the time and expense to set up a unique eventplatform; Whether it’s a web-based platform or an app, you have tons of fun features, tools, and resources in the platform for your attendees. But when it’s time to host your event, attendees aren’t using the platform.
Even though there are now more than 100 eventplatforms on the market, many event planners still choose Zoom in its limited form for their virtual experiences. At Endless Events, we believe that eventplatforms and technology should be the basis of a modern event strategy. Event gamification.
Thanks in large part to COVID-19, many in-person events include a digital component, typically in the form of an eventplatform. You might think you don’t need a digital platform for an in-person event, but it’s not a bad idea. Event planners are opting for eventplatforms for in-person events for these 13 reasons.
Eventsponsors are often crucial contributors to event budgets and therefore highly affect the overall attendee experience and the overall success of the event. However, event planners still struggle to secure long-lasting relationships with eventsponsors. Step 1: Finding The Right EventSponsors.
Eventplatforms can be an event planner’s best friend. They have become the building block of a modern event strategy because they offer continuous audience engagement and help event planners measure event ROI in new, better ways. Event ROI Stems From Goals & KPIs. EventApps To The Rescue.
Top-level corporate event planning requires a certain skill set to pull off. You need to get sponsors to foot part of the bill for the event. You also need to do enterprise event marketing and take your management, analytics, and execution to a higher level. Secure Your Sponsors through Marketing. Click To Tweet.
And today, we continue, with a second article about virtual event sponsorship ideas. Yes, convincing sponsors to be a part of your virtual event might seem like too daunting of a task. Remember that your virtual event brings a lot of value to everyone, and that includes potential sponsors!
Conference eventapps are a must for any conference in today’s world. Adding conference eventapps to your next event will create accessibility with content, notifications, feedback, and everything else you will need to communicate with your attendees. But how do you incorporate a conference eventapp?
The #EventProfs community is a strong network of event professionals who’ve come together worldwide to share their ideas and insights and seek support in the ever-evolving event industry. As part of our ongoing commitment to progress and improvement, we’re changing platforms. One app that can do it all.”
When we talk about the most popular eventplatform features , we typically think of registration and ticketing , integrations, gamification, and analytics reporting, for example. But what good are any of those if event planners are not taught how to use them or if they stop working mid-event? This should be the standard.”
It saves time, optimizes event management , boosts engagement, and thus makes event marketing more profitable. Event Technology Provides Analytics & Data. Prior to eventapps and platforms, event planners relied on pre-event and post-event surveys to measure event ROI.
But that approach is hardly doable for corporate events, conferences, conventions, and other large-scale events. Today, there are so many simpler, faster, and more precise ways to track attendees: QR codes, RFID technology, Eventplatforms and eventapps, Event registration software, Other attendee tracking software solutions.
. “I think the metaverse will reduce the number of eventplatforms currently on the market. No one wants to download another eventapp.” is decentralization, but then, we will all be on one metaverse platform. They might also be hesitant to fill out a profile on several different eventapps.
Gamification isn’t about just playing games on an eventapp. But an eventapp is an efficient way of recording proof that the intended behavior has happened and then measuring the results. So, now that you know what it isn’t, I’m going to explain what event gamification really is. Engaging with eventsponsors.
There are many ways to send out event notifications: via email, SMS, private messaging apps, and eventplatforms. And as we embrace event technology as the base of our events , they’re becoming increasingly more important. ” SMS: Effective Event Notifications. .
. “Remember the days when planners thought that they didn’t need eventapps ? Well, less than two years ago, almost every conference had an eventapp of some kind. Over a course of 10 years, eventapps exploded and went from 4 on the market to 200 of them. ” EventPlatforms 101.
Don’t rely on a cookie-cutter approach to creating RFPs, especially when you are in need of an eventplatform or mobile app to facilitate a virtual event. Your technology can make or break your event. Type of Event. What is the purpose of the event? Do you need to account for company or sponsor logos?
The final step in the event management process is a follow-up meeting after the event to discuss the event’s overall ROI, attendee and sponsor feedback, and make the necessary readjustments to the overarching event strategy. Event professionals have to come to follow-up meetings after events well-prepared.
What do your attendees think about your event? How about sponsors? Are they likely to support your event next year? What was the experience like for in-person versus virtual attendees at your hybrid event? These insights are essential for optimizing future events. Measure ROI for sponsors and exhibitors.
Back in the dark ages, event marketers had a slim handful of solutions to choose from. While these platforms were good, they were limited. The result was that it was difficult to find event management software that fits like a glove. What matters is that your event software does what your goals require it to do.
Because with virtual event planning, venue restrictions, rigging, and so on won’t be the things you’ll have to worry about. But rather things like platform integrations , cybersecurity, platform features, your eventapp, and chatbots. The content will be one of the stars of your virtual event.
It can be hard to engage an audience when you’re up on a platform away from them. On the other, you should also think about the best way a sponsor can add value to your event. It’s also a matter of considering whether this sponsor is something your audience will be interested in. Click To Tweet.
Making sure attendees use the eventapp you’ve created requires your organization to market the app before your event takes place. Your organization has created an eventapp that will seamlessly integrate with the in-person experience — but how do you encourage attendees to use it?
Thanks to mobile phones and eventapps, the chances of this unfortunate situation occurring can be lessened and your attendee’s ROI maximized. In a recent webinar , Brooke Gracey, marketing manager at Cvent, discussed how to leverage technology to boost social event ROI. This mistake is common, but not inevitable.
Event marketers understand that their community members need to have a chance to interact with their brand year-round, and that’s where eventplatforms come into play. Eventplatforms and other online platforms are a great way to connect with your community at any place, any time.
In today’s fast-paced events industry, conferences have evolved into dynamic platforms for networking, knowledge sharing, and industry growth. Trade Shows: Showcasing the latest products, services, and technologies, trade shows provide a platform for businesses to connect with potential customers and partners.
Modern communities live online , either on social media and communication platforms or most recently, on eventplatforms. Where & How To Build An Event Community. When tackling the question of how to build an event community, we first need to define the online space where it can live.
With the acquisition of digital eventplatform Run The World, EventMobi wants the industry to know that virtual events are a more powerful tool than we realize. There were a few things that were revolutionary in terms of virtual events during the pandemic, first of all because we couldn’t go anywhere.
Speakers want to present remotely, and attendees and sponsors are starting to drop off. Do you cancel or continue with your live event as planned? The fact is your event deserves to be successful despite all the uncertainties in the market. What if travel policies change, and speakers, attendees and sponsors start to cancel?
Whether they’re exhibitors, sponsors, vendors, the B2B partners that are interested in these live events, how to better match them with the live event organizers and with the event properties” “The other piece of what we do is, we have a marketplace”, he continues. TicketSpice. Eventbrite.
There are a ton more opportunities to do that now with further and further sophistication of event technologies. Including things like eventapps. Or you might be able to have a coffee sponsor next year. ” Sponsors. That kind of information as far as the sponsor is concerned is really valuable.
Engagement tools like smart tags and mobile eventapps generate a goldmine of data. Using real-time analytics platforms, planners can passively track activity and gain a clear picture of event performance in real time. At last companies get a clear view—based on hard data—of the role events play in driving revenue.
Highlight your sponsors in organic ways. Think of ways you can join forces with your sponsors and have the attendees interact with both your products at the same time. Similarly, the experience itself should stretch out beyond the event itself. social media wall).
When it comes to virtual and hybrid events, some people think, “Eh, let’s just host the event on Zoom and call it a day.” After all, platforms like Zoom are affordable and easy to use, and just about everyone has a Zoom account. The platform had 1.3 But if we’re being sincere, Zoom-based events aren’t the best.
That’s where crowdshaping at an event by active participation comes in. For instance, you could choose the perfect eventapp to facilitate getting their feedback in real-time. You can also build better relationships with eventsponsors when you collect insightful data. Worried they wouldn’t use it?
SXSW is one of the most iconic events around. It’s a celebration of creativity and provides a platform for creatives to achieve their goals. The iconic event is so successful because there are a boatload of experiences that create lasting memories for attendees, such as HBO’s Westworld experiential event.
Be sure to highlight this in marketing campaigns and capitalize on the inherently experiential nature of events. A great experience is a platform for forming new or deeper personal connections and fostering a sense of community. But, you’ll also find digital eventapps useful in general when planning events with purpose.
It is a crucial aspect of event management, as it not only helps to create a lasting impression, but also builds credibility, enhances recognition, and creates a sense of anticipation among attendees. Social Media Event Branding Social media has significantly transformed the way businesses approach event branding.
The months leading up to an event are critical for maximizing these strategic relationships, especially where they might lead to co-authored content that may take several weeks to produce. Use your eventapp and virtual eventplatform to prompt exhibitors to engage with each other. Make the connection.
One of the easiest ways to do this is by utilizing event registration software. Not only does this streamline the registration process for attendees, but it also provides valuable data for organizers to use in future events. Eventapps can provide interactive features such as live polling and networking opportunities.
Ill also share tips on choosing event software thats easy to use, along with real-life examples of how well-organized events can improve how people see your brand. By the end, youll (hopefully) feel more confident about planning events that leave a lasting impressionnot just because of the food, but because of your brand.
Who is the target audience, and how can the event address their interests? What’s the right digital experience for attendees, sponsors and speakers? In this phase, resources like Eventtia’s Event Planning Checklist can be invaluable. Check-in apps with QR code for smooth registration and attendance tracking.
Contrary to popular belief, event attendees are big fans of specialized mobile eventapps. Rather than contributing to app fatigue, a purpose-built eventapp can transform the event experience, increasing engagement while establishing a new standard of what events should look like.
Its all about efficiently capturing potential leads whether through scanning event badges , digital forms, mobile eventapps , or even wearable tech without disrupting the attendee experience. Simply put, its a smarter, faster way to maximize event ROI.
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