Stova

MAY 11, 2023

Trade shows are back and better than ever. Today’s shows mix in-person and virtual formats, creating exciting opportunities to win over new customers. This article explains how to create a trade show marketing plan that drives traffic, leads, and conversions sky-high in 2023. Step 1: Set goals.

Trade Show 52

Trade Show Marketing Marketing Prospect 52

Stova

JUNE 8, 2023

Trade shows provide opportunities to showcase your products, drive leads and sales, and stay up to date on industry innovations. Historically, trade shows and other in-person events have taken up the biggest piece of the B2B marketing budget. What is trade show ROI? Educate customers and prospects?

Trade Show 52

Trade Show Marketing Marketing Prospect 52

Stova

AUGUST 22, 2024

Lead retrieval is arguably the most important objective for sponsors and exhibitors at a trade show, but the technology supporting this activity today is often clunky and ineffective. For example, an exhibitor juggling a badge scanner and a separate app for note-taking might miss crucial information, impacting their follow-up strategy.

Trade Show 52

Trade Show Sponsors Event Apps Registration 52

Eventtia

JANUARY 15, 2025

Ill also share tips on choosing event software thats easy to use, along with real-life examples of how well-organized events can improve how people see your brand. By the end, youll (hopefully) feel more confident about planning events that leave a lasting impressionnot just because of the food, but because of your brand.

Event Marketing 62

Event Marketing Marketing Marketing Social Media 62

MeetingsNet

APRIL 12, 2024

Held this year on Thursday, April 11, Global Meetings Industry Day is “an international day of advocacy showcasing the undeniable value that business meetings, trade shows, incentive travel, exhibitions, conferences, and conventions bring to people, businesses, and communities,” according to the U.S.

Planner 105

Planner Meeting Online Trade Show 105

Bizzaboo

JUNE 21, 2023

CRMs Customer relationship management systems (or CRMs) are the backbone of the modern event marketer’s strategy. They enable businesses to manage relationships with current and prospective customers. Check out “ Event Management Software: What’s the Difference Between Apps and Integrations?

Event Marketing 98

Event Marketing Marketing Marketing Trade Show 98

Stova

FEBRUARY 15, 2024

With so many in-person and online options, they need compelling reasons to travel to your event. The good news: Great sponsors are like magnets, drawing the right people to your trade shows and conferences. The article also helps you make the most of these trends to garner incredible sponsors for your upcoming events.

Sponsors 59

Sponsors Prospect Automation Trade Show 59