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Eventtechnology has finally become an integral part of our event strategies. It’s taken us many years, even though many event profs have been preaching about numerous benefits of eventtechnology for ages. The pandemic sped up the adoption of technology and software solutions in the events industry.
Technological considerations play an important role in creating RFPs. Don’t rely on a cookie-cutter approach to creating RFPs, especially when you are in need of an event platform or mobile app to facilitate a virtual event. Your technology can make or break your event. SocialMedia.
Conference eventapps are a must for any conference in today’s world. Adding conference eventapps to your next event will create accessibility with content, notifications, feedback, and everything else you will need to communicate with your attendees. But how do you incorporate a conference eventapp?
That’s because technology is merely the tool for gamification, it isn’t the strategy or the solution. Gamification isn’t about just playing games on an eventapp. But an eventapp is an efficient way of recording proof that the intended behavior has happened and then measuring the results.
For more than half of them, in fact, events are the most valuable marketing channel. Despite the enthusiasm, companies may be missing out on the competitive advantage events offer, warned the report, titled “The Event Marketing Evolution: An Era of Data, Technology, and Revenue Impact.”. Better Events, Proven ROI.
Seventy-five percent of eventapp developers report adoption rates of 60% or more. Event platform adoption is pretty solid overall, but even so, you want that figure to be as close to 100% as possible. . So, how can you increase your event platform adoption rates? Improve Your EventApp’s Performance.
Use technology to better connect your attendees. Technology is starting to play a big role in event planner networking. From eventapps to and matching software to wearable technology and private socialmedia groups, there are a ton of different ways to use technology to enhance your events.
Notably, in the form of chatbots as well as integrated into fully-fledged eventapps. Each has their perks for both event profs and event-goers, and we’ll be looking at how the functions you may already know them to have can be pushed further in future events. What are eventapps and their perks?
Then, you have to bring those trends into your event structure, from the promotion all the way to the setup. Remember, technology is great, but it should only play second fiddle to the “why” behind your event. Read all about the different event management systems available so you can make an informed and impactful decision.
.” Then, the events industry started to work its way into eventapps, which is where Kyle picks up the conversation. We saw a boom of eventapps and platforms over the past few years. Now, it’s time to take a look back and see where did audience response technology go during this time.
According to a report, many events companies aren’t using the newest tools to make projects more efficient. Despite advances in eventtechnology and eventapps, the behind-the-scenes of the industry is still filled with old practices. Next-Level NFC in Events. Is SocialMedia Marketing Too Hard?
Another excellent tool you need under your belt is a solid socialmedia strategy. They are the ones who drive your word of mouth and are also the most engaged participants in your event. This makes having an active socialmedia presence a non-negotiable these days. Event Tech Is Going Strong in 2018.
Making sure attendees use the eventapp you’ve created requires your organization to market the app before your event takes place. Your organization has created an eventapp that will seamlessly integrate with the in-person experience — but how do you encourage attendees to use it?
Hubspot’s INBOUND is an excellent example of event marketing. Its loyal attendees come year after year, enjoying space to meet and network, and learn about the newest technologies and innovations. After the event, they put all their content online on demand. 3 EVENT MARKETING STRATEGY TYPES. Promote Your Event.
Event tech trends are evolving faster than ever before. We are seeing giant leaps forward in technology. These giant leaps forward impact and shape the way we execute and plan events. The event tech trends we are listing today are being used everywhere at events and behind the scenes in planning. That is huge!
Virtual event planning is taking the stage as the next big thing in the industry. Ponder this – in a world where technology develops and improves at an impressive speed, it’s our job as events profs to keep up with the motions. Go about this exactly the same way you would with an AV company for an in-person event.
And this story is often a digital one, shared through socialmedia. It turns out that socialmedia is also the perfect platform to capture the play with the senses you have concocted for your attendees. First of all, you should have a capable technology stack to handle all the elements at play. Click To Tweet.
Over time, we started building a big influence in the events industry. We started putting out more content, not just on production, but general event planning. We started getting asked to do eventtechnology, which became very impactful and important in 2020. You could be engaging on the event platform.
Increase your presence on socialmedia. Experiential events can be a goldmine for user-generated content. socialmedia wall). Here are some of the most essential ideas in the events industry. Remember: eventtechnology solutions alone are not enough to turn your event into a boundary-pushing experience.
Choosing what to do at an event especially larger scale events with hundreds of sessions, networking events, keynotes and more can feel very overwhelming. Having data-driven activity suggestions in your eventapp. Apps are getting smarter. Technology can be a powerful tool when it comes to onsite security.
Pre-event surveys: find out what attendees are looking forward to the most, which sessions they’re interested in, and how familiar are they with the event, including the venue or event platform. Check socialmedia platforms to see what your attendees like most about your event.
Most events no longer want basic conference speakers. Planners want someone that enjoys their brand, loves to incorporate technology, is full of charisma, and knows how to work an audience. To really engage the audience you’ll need to find someone that appeals to them and can provide a unique feel to your event.
You most likely already have a website, an email list and are set up on socialmedia platforms so leverage that! Having your information readily available on your site, blog or social channels makes it easier for your attendees to locate your information. Event Production. SocialMedia Channels.
“If it was two years ago and you were a pretty good size event, you had an eventapp,” says Brandt. The Extra Costs Of Hybrid Events. ” The next step is thinking about hybrid event interactions and networking solutions. “Is that going to happen through socialmedia?
Choosing what to do at an event especially larger scale events with hundreds of sessions, networking events, keynotes and more can feel very overwhelming. Having data-driven activity suggestions in your eventapp. Apps are getting smarter. Technology can be a powerful tool when it comes to onsite security.
Events have evolved significantly over the years, and technology has been at the forefront. Eventtechnology has become an essential aspect of planning and executing successful events. However, mastering the art of eventtechnology is critical to planning and hosting a successful event.
Make buzz by formatting your event as a party, instead of something serious. Do it like they do in awards nights, with grand entrances and photo ops for socialmedia. Pick a fun theme and experiential activities, but remember to ensure everything is aligned to the overall purpose of the event.
Back before virtual events were the norm, planners already dabbled in eventapps. And one of the great things about this particular piece of event tech is push notifications. And this should serve as a good lesson for anyone who doesn’t believe entertainment should be featured in virtual events.
Eventapps. If your crowd is tech-inclined, you can add the survey to the eventapp you are using. Socialmedia. If they were let down by your event, offer actionable solutions to make your sponsors whole. Check Your Event ROI. How pleased were you with this sponsorship opportunity in general?
In this episode, our hosts – Brandt Krueger, Alex Plaxen, Tahira Endean & Audrey Gallien are here to talk about what is trending in the event industry in 2018. Some topics they address in this episode include diversity, event safety, eventapps, hybrid events and MUCH MORE! Diversity in Events.
The #EventProfs community is a strong network of event professionals who’ve come together worldwide to share their ideas and insights and seek support in the ever-evolving event industry. I wanted to build an app people would use off socialmedia.” One app that can do it all.”
Or will a lack of choice force event designers to compromise to fit into the box? Some compare the dynamic happening in event tech to the proliferation of socialmediaapps settled into the big four: Facebook/Instagram, Twitter, Linkedin, Google/YouTube. The future of events is changed. Conclusion.
They’re event partners who have their own interests and goals tied to the event. Event planners must find a good match in a sponsor and make sure they have a positive experience before, during, and after the event. Let your attendees know who your sponsors are and what role they play at your event.
Each internal communication should remind employees that only designated spokespersons are authorized to speak with the media and that they should direct any media inquiries to the appropriate channels. Methods of communication can be eventapps, event websites, text messages, socialmedia and email.
In fact, the need to unplug has come to the forefront in our lives, that there’s even a movement for it – the National Day of Unplugging , where participants are invited to disconnect from technology for 24 hours. So, it’s worth asking – do you want to make the event goer experience more meaningful and therefore, more memorable?
Eventbrite has compiled some of the most relevant event statistics across various fronts, from event marketing and promotion to socialmedia and technology. B2B events also have their section, and the guide gives a few tips on how to stay afloat now that the market is getting more and more crowded.
The idea of Amazon food revolutionized the food industry with technology this year! Brandt Krueger of EventTechnology Consulting ( @BrandtKrueger ). Check out the epic resources mentioned in this episode: Corbin Ball & Associates – Meeting Technology Headquarters. AI is going to have a huge impact in general.
This last decade was the advancement of mobile technology and deep implementation. We’ve lived in data silos for the last 30 years of eventtechnology. And I think though, the lay of the land with the coming technologies might be setting the stage for that” Space For More In 2020 Event Tech Trends.
Welcome to the 2024 eventtechnology guide! Not sure you need eventtechnology? of organizers say event software has a major impact on the success of their events 67.4% of organizers say they have changed or plan to change their event management software vendor within the next year 72.5% Think again!
Modern communities live online , either on socialmedia and communication platforms or most recently, on event platforms. Where & How To Build An Event Community. When tackling the question of how to build an event community, we first need to define the online space where it can live.
Welcome to the 2023 eventtechnology guide! Not sure you need eventtechnology? According to Gartner’s 2022 Technology Marketing Benchmark Survey , tech and service providers allocate 26.9% of their marketing program budget to hosted and sponsored events. . What is eventtechnology?
In a rapidly evolving digital landscape, eventtechnology continues to push the boundaries of what’s possible. We’ve already seen how transforming the way event planners and venues create, manage, and host gatherings has drastically changed the landscape in the past few years. And it’s only just getting started.
Europe, Asia Pacific, and Africa, is their desire for host properties to offer interactive technologies—not just for the benefit of remote audiences, but also for on-site attendees to better share perspectives and insights with one another. Another interesting conclusion from the responses of the 275 planners, who came from the U.S.,
We’ll show you how you can achieve this by: Incorporating new “event paths”. Using comfort and activities to surpass event-goer expectations. Customizing communication technology. Finding the right balance between a personalized event experience and invasive marketing. Use audience responses to inspire new “event paths”.
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