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This will let you convey to your stand designers just what you need, including a means of gathering useful data. Here Are the Latest EventMarketing Strategies. Eventmarketing is both art and science, and the latter means there’s a lot of strategizing involved. Are you struggling with eventmarketing?
Our trade magazines mainly report on big events, the ones with big-name speakers and eye candy razzle-dazzle. How can we get our old, big events back? Some respond by increasing their eventmarketing. For too long, we’ve equated a meeting’s “success” with its size. What to do?
But when it comes to trends, where should meeting industry professionals put their focus? While the shifts are plentiful, there are five that stand out from the fold when it comes to modern eventdesign. Here are five meeting industry trends that are changing the game. Where you meet matters more than ever before.
Facebook has long been known as a major platform for planning and promoting events, but a new challenger now wants in on the action. Pinterest has just launched new tools that allow professionals to plan events on the platform. These all fall in step with Pinterest’s identity as a visual platform.
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According to a survey conducted by Hubspot and Constant Contact, 40% of non-profits, B2B, and B2C companies who responded noted using social media as a form of eventmarketing. But don’t let the social media fun grind to a halt when the event kicks off. Social Media. Radde, Ph.D.
Imagine that each event has a “window” into all the other locations, and that the focus can be shifted from place to place–like a group video chat but with an event in each window. There are a number of meetingdesign elements that need to be accounted for, but the cost savings and expanded participation seem well worth it.
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