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Now that the new year has rolled in, event profs are eager to know the trends that will shape the months to come. And while there’s a lot to cover, we figured that there’s no best way to start January than by outlining the 2021 eventdesign trends that will define the industry. Defining EventDesign.
” Nick agrees: event technology companies are your partner and their product is a tool. But when eventdesign is bad, the tool is useless.”If ”If you have a poor platform, it is difficult to have an engaging event,” adds Nick. ” Virtualevents, however, are a different matter.
Our client held out pivoting her in-person annual event into a virtualevent until the last minute. With only two internal team members, who had responsibilities other than meeting planning, they waited until two months prior to the event date and attempted to plan, manage, and execute the virtualevent on their own.
Can you feel that, event planner? It’s the dawn of the hybrid event era! The virtual revolution paved the way to greater accessibility and inclusivity , so it goes without saying that virtualevents are here to stay. Meanwhile, in-person events are making a comeback. So, which one will prevail?
Fireplay , an event production company based in Nashville, is opening a Los Angeles office and has selected Sims to lead the branch. Sims has spent over 20 years in the events industry, most recently the owner and eventdesigner for Carrie Sims EventsDesign, a company she started in 2019. Rich Ainsworth.
Looking Forward She says that the future of the events industry, especially post-COVID, is bright. The pandemic accelerated the adoption of hybrid and virtualevents [which] allow a global reach and greater accessibility and inclusivity.” For these reasons, eventdesign only grows more imaginative and experiential.
Face-to-face events, conferences, and meetings were postponed or cancelled for the near future. Due to the pandemic, subsequent quarantine, and travel restrictions, our company shifted our mindset and developed new product offerings for our clients in the form of virtualevents and hybrid meetings.
5 mins: Scott shares some recent learnings from virtualevents. 10 mins: Kristin shares some recent learnings from virtualevents, and a quick overview of what’s in her book. For sure, I help drive the attendee experience and engagement and deliver on the networking value of the virtualevent.
With more than 14,000 meeting professionals having received CMP Certification, the CMP program has led the way in standardizing event industry best practices throughout the globe. How To Become CMP Certified The exam covers various event industry topics, from strategic planning to site management, to eventdesign and marketing.
Create a long-term event planning timeline to ensure that each part of the planning process gets the focus it deserves. Ignore competing events Clients often approach planners with specifics in mind for an event, such as the date, location, or eventdesign. Trainingevent staff to maximize efficiency.
With more than 14,000 meeting professionals having received CMP Certification, the CMP program has led the way in standardizing event industry best-practices throughout the globe. How To Become CMP Certified: The exam covers a range of event industry topics, from strategic planning, to site management, to eventdesign and marketing.
The explosive adoption of ChatGPT and other generative AI tools brings enormous opportunities and challenges for all industries, events included. Much like the pandemic and pivot to virtualevents, this disruption will have winners (those who lean in, embrace the change & adapt) & losers (those who choose to ignore it).
It covers every aspect of event planning , from building landing pages and creating event agendas to streamlining networking and gathering post-event feedback. Event management software often integrates with other tools, providing analytics, facilitating communication, and enabling more intricate eventdesigns.
Delivering a Clear, Unified Message With an Immersive Employee Event. ITA Group’s 3-day sales conference, punctuated by a corporate-wide business meeting and evening event, is an annual eventdesigned to unify and inspire. Employee Event Experience Unites & Leads to Organizational Goal Achievement. Read More >.
of event organizers believe that events are the most critical marketing channel for achieving business goals, and 75.9% Although many brands have already started building in-house event marketing teams, many more haven’t. According to The state of in-person B2B conferences report , 80.4% Communications.
You can use different types of event marketing strategies — including emails, ads, and social media — for various events ranging from small-scale gatherings like workshops and seminars to large conferences, trade shows, product launches, and even virtualevents. They allow for creative digital experiences.
To better navigate this list, let’s briefly review the different events you’ll see. Conferences: Both IRL and virtual conferences powered by virtualevent software are the backbone of the tech events industry and can be both B2C and B2B events. TECHSPO Las Vegas 11/6/23 Las Vegas, NV Nov.
However, Eventtia goes above and beyond by offering a single, seamless platform that integrates different technologies to provide you with everything you need to run in-person , hybrid , and virtualevents. Cvent provides a comprehensive suite of products and services to help organizations plan and execute successful events.
Event planning : For everything from hybrid event ideas to virtualevent ideas and virtual conferences, an event planning agency will ensure that every aspect leading up to the event is accounted for. Global Events London Principal.
Introduction Months, to years, of planning, take place in order to make sure that events go off without a hitch. Countless meetings are had, dollars are spent, and time is invested in these events. However, even the best planning and most trained personnel cannot replace the invaluable insight of abundant and accurate data.
Because as event profs, we are now dependent on people wanting to attend these virtualevents. So they’re all scrambling to figure out how to do it and I guess what I’m speaking about is virtualevents as the number one culprit. What I’m training people on is resonating.
In the past two years, we’ve covered nearly every aspect of planning virtualevents and keeping virtual audiences entertained from the safety of their homes. Now that we’re making a return to in-person events , we can start talking about many event-planning topics we had no use for since March 2020.
Allison is also the founder of the Event Content Council. In her spare time, she enjoys fellowship with other believers in Jesus, experiencing the outdoors (camping and hiking), and the great indoors (HIIT and strength training). LinkedIn | Twitter. Yvonne McNair. Chief Experience Officer, Captivate Marketing Group. Jenn Artura.
Myth 1: Virtualevents cannibalize in-person event attendance. Virtual and hybrid events have empowered millions of attendees to connect with event hosts, sponsors, and each other. This rapid adoption of technology has created new business models and opportunities for event professionals worldwide.
Below are the top 10 event industry trends to anticipate in 2025: 1. Hybrid Events: The Best of Both Worlds Hybrid events, in-person and virtualevents, are the cornerstone of the events sector. Examples: AR Enclosed Trade-Show booth VR Team Building Training Immersion Simulation.
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