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Being an event planner, event manager, or eventmarketer is a difficult job that demands a lot of energy and knowledge, but many of us are drawn to it because it is – above all else – rewarding. But how does one prepare for a career in eventplanning? Eventplanning is an umbrella term.
Like any other marketing effort, events need a comprehensive eventmarketing strategy to get the best results. There is no one-size-all approach in a world of diverse and versatile events. WHAT IS EVENTMARKETING? Organizations use eventmarketing to: Promote the brand to a larger audience.
Event planners need to know what’s on the radar for 2023, but don’t worry; we’ve got you covered. Endless Events’ 2023 Event Industry Trends Guide includes insights based on our years of experience in events and our team’s proprietary research into eventtrends. Want a few spoilers?
There’s no room for that in eventplanning. The cornerstone of a successful event is a dream eventplanning team where everyone has a role to play and eagerly contributes to the success of the event. It’s impossible to put together an event on your own. Committees where people butt heads and argue.
Event tech trends are evolving faster than ever before. These giant leaps forward impact and shape the way we execute and planevents. The event tech trends we are listing today are being used everywhere at events and behind the scenes in planning. These events are quickly gaining traction.
Just like that, we blinked and it’s time to talk about the 2020 eventtrends. This year we stepped it up and surveyed hundreds of #Eventprofs to weigh in on the hottest trends for 2020. We could list out hundreds of trends but at that point is it even a trend? 2020 EventTrends: Personalization for Attendees.
Top-level corporate eventplanning requires a certain skill set to pull off. You need to get sponsors to foot part of the bill for the event. You also need to do enterprise eventmarketing and take your management, analytics, and execution to a higher level. A Primer to Enterprise EventMarketing.
Not just because innovative data science helps us understand our attendees better, but because we can, thanks to technology and event platforms, stay connected with our attendees, sponsors, and vendors throughout the entire year. We’re talking about 365 community engagement: one of the most exciting eventtrends of 2022!
Lets be honest: planning an event can feel like a big risk. You book the venue, organize speakers, send out tons of invitationsand then sit back, wondering, What is eventmarketing really doing for my brand? Well start by setting clear goals (because lets just throw an event isnt much of a plan).
This week we are celebrating the new year and looking forward to 2018 event industry trends. In this episode, our hosts – Brandt Krueger, Alex Plaxen, Tahira Endean & Audrey Gallien are here to talk about what is trending in the event industry in 2018. PS have your seen our guide to 2018 EventTrends ?
Quick question: What’s one of the best ways to stay on top of industry trends and ideas? After all, event industry blogs are accessible, provide information about events from around the globe and cover every aspect of eventplanning. You see, we’re the Einsteins of Events for AV and event production.
We are bringing together arguably the best minds in the #eventtech and social spaces to talk all about the top event tech trends in 2019. Our iconic panel Corbin Ball of Corbin Ball & Associates , James Spellos of Meeting U , and Nick Borelli of Borelli Strategies are joining us and weighing in on the event tech trends.
Professional event planners and marketers know that there is no one-size-fits all strategy for successful eventmarketing. Marketers are tasked with reaching members of their target audience, enticing them to register for an event, and continuing communications all the way up to the event to encourage attendance.
If you’re new to AI for events, we’ve got you covered. Human effort is still very much a part of the eventplanning process. In fact, AI is one of the fastest-growing technologies event planners trust to plan, promote, and analyze their events. Simplify EventPlanningEvents have a lot of moving parts.
While it is impossible to give event planners a generalized estimate of the budget for hybrid events, we can break it down into bite-sized items that’ll make the budgeting process much more manageable. Hybrid Event Budgets: How Much? Events are unpredictable as it is; hybrid events are even more so.
The pandemic sped up the adoption of technology and software solutions in the events industry. After all, virtual and hybrid events fully depend on technology. And as event planners were somewhat forced into a technological era of eventplanning, many of them started seeing the benefits of event technology.
The inspiration for your events can come from just about anywhere: eventplanning magazines, colleagues, other events, or social media. By weaving in relevant, current trends, you’ll be able to gain an edge in the market over competitors. Want eventplanning magazine content digitally?
This is great news for eventmarketers and planners who can plan experiential events – events that aim to evoke positive emotions in attendees and resonate with their values. That’s why it’s also known as engagement marketing. In a sense, all events are experiential. What makes them tick?
Up-And-Coming Rules for EventMarketing. With the rapid evolution of the events industry, are you aware of the new rules when it comes to eventmarketing? For example, events are no longer one-off affairs and a constant connection with your community is a must. Have you ever used VR for eventplanning?
The Annual ICE Report estimates that event-related costs will increase by 83%. It’s also a sign of a returned confidence in eventplanning. Of course, our eventmarketing budgets will need to be higher in 2023 than in 2021 or 2020. After all, most events were virtual and demanded lower budgets.
the biggest lessons over the last 15 years in the events industry, predictions about the future of Endless Events and the events industry in general, the difference between eventmarketers and event planners, and many more miscellaneous fun facts about the Endless team. EventMarketer Or Event Planner?
For venues and planners, that means looking into the crystal ball to get ahead of eventtrends and expectations. Here, we cover the top 19 trends which promise to shake up eventplanning and hospitality in 2019 and beyond. Industry Performance Trends. Attendee Experience Trends. Holy moly.).
Keeping all of those details in your head will result in constant mental chaos and present unnerving stress on event day. Your checklist helps you chart those nuances, so that you pick the perfect caterer, keep your menu on-trend , protect the planet, and, most importantly, leave your guests feeling nurtured and nourished.
Not just because innovative data science helps us understand our attendees better, but because we can, thanks to technology and event platforms, stay connected with our attendees, sponsors, and vendors throughout the entire year. We’re talking about the community model: one of the most exciting eventtrends of 2022!
Today, planners are racing to adapt to trends that make conferences and events more engaging and dynamic than ever before. But when it comes to trends, where should meeting industry professionals put their focus? While the shifts are plentiful, there are five that stand out from the fold when it comes to modern event design.
But you can’t afford to take any shortcuts if you expect your event to be successful. Enter eventmarketing automation — the marvel can help you eliminate tedious marketing chores and get things done in less time while helping you achieve more than you ever thought possible. What is marketing automation?
Have you made resolutions for your 2023 eventplanning? With the return of in-person trade shows and conferences, eventmarketers got back to doing what they love — bringing people together for inspiring, educational, and productive experiences.
Understanding these transformations is pivotal, so we took a deep dive into the inaugural Gartner® Magic Quadrant™ for Event Technology Platforms — in which we were proudly named a Leader — so we could share the latest event technology trends with you. Without further ado, here are the trends shaping the future of events: 1.
The taste of she-crab soup and locally made Tarnished Truth bourbon added authenticity and flavor to the event. Leverage Human-centric Event Tech Will Curran Tech trends eventually lead back to people. It is also a central place where everyone can access events, products and answers to questions from people they trust.
Despite the trends in the industry, many event professionals still focus on keeping audiences entertained in order to keep them on track. While the idea isn’t too far-fetched, that’s the wrong approach if you want to make your event meaningful. Is it event technology? Maybe it’s eventmarketing?
Four Essential Questions to Ask about Your MarketingPlan. Sometimes, eventmarketingplans get so convoluted that the original purpose of the event gets buried in the process. This list jots down these and other social media techniques you should use to ensure your event is a resounding success.
They grew up in the age of 24/7 social media and COVID-19, which gives this generation a unique perspective on marketing—including live events. For eventmarketers, it can be tricky to understand this up-and-coming generation entering the workforce. How can you market to Gen Z? What events do they enjoy?
If you’re looking for the most comprehensive list of eventmarketing, event management, and eventplanning statistics, you’ve come to the right place. The COVID-19 pandemic may have forced the events industry to pause and pivot, but remarkable change and innovation came along with that.
We’re excited to see this 2018 eventtrend emerge for non-dedicated event venues and non-traditional event options which come with something more exciting – unlimited potential! As we explore eventplanning with unique venues, we’ll look at what you should keep in mind when choosing a unique event venue.
Eventplanning jobs can be tough to find. 10 Resources to Find EventPlanning Jobs. 10 Resources to Find EventPlanning Jobs. Perhaps the most high-profile site that lists jobs related to eventplanning is MPI (Meeting Professionals International). MPIWeb.org. ILEAhub.com.
According to Forbes this 2017, being an event coordinator lands squarely in the 5th most stressful job in their ranking. Aside from rapidly moving deadlines and stiff competition in the industry, eventmarketers also suffer from the strain of travel, constantly keeping up with the trends, and the taxing setup during event day itself.
So in the spirit of continued growth for all of us in the crazy world of eventplanning, we’ve rounded up slideshares of the 12 event management powerpoints (which we’ll abbreviate ppt) that every pro can learn a little something from. Looking for an eventplanning ppt? Don’t want to watch? Don’t want to watch?
you’re looking for the most comprehensive list of eventmarketing, event management, and eventplanning statistics, you’ve come to the right place. The COVID-19 pandemic may have forced the events industry to pause and pivot, but remarkable change and innovation came along with that. Bizzabo , 2020).
Eventplanning is a risky business. Recent natural disasters, labor strikes, even a massive data breach that may have compromised the identities of 500 million Starwood guests, have illustrated the number of things that can go wrong in the event professional world. More : Is Your EventMarketingPlan Ready for GDPR?
This exciting eventtrend has been around for ages, but thanks to the speedy development of event technology solutions, it has now reached brand new heights. Gamified challenges typically live on event platforms and can be translated well into virtual, hybrid, and in-person environments. How To Gamify Events?
Event profs have heard it time and time again: hybrid events are the way of the future in the events industry. Two years later, they are one of the most important eventtrends of 2022. However, many event planners still ask: what are the benefits of hybrid events? Are you in?
Imagine a networking experience where exchanging contact information is as effortless as a simple tap Bizzabos Klik Experiential wearables make this possible, transforming traditional meet-and-greets into seamless, tech-powered interactions that boost engagement at live events. Seamlessly integrate with events: Planning a corporate event?
Trends and Innovations Shaping the MICE Industry The business events industry, known as MICE (Meetings, Incentives, Conferences, and Exhibitions), is a major driver of economic growth in North America. Combining both in-person and virtual components, hybrid events provide the flexibility that modern businesses need.
That includes knowing what event tech to use, how to properly check-in attendees and marketing your event so it stands out. If all this planning is making you dizzy, it’s best you use our free eventplanning checklist to guide your way. The Six Event Conferences You Need to Keep in Your Calendar.
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