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6 Key Considerations for Surfacing Impactful Event Marketing Data

Bizzaboo

Data can be a gold mine for event marketers. To overcome the event impact gap—and create events that deliver fantastic attendee experiences and incredible business results—marketers must look past intuition and tap into the huge wealth of data in their tech stacks. The event rolls around and they join virtually.

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Improve Your Trade Show Engagement

Endless Events

Personalization helps attendees have a unique experience when it comes to your events and tradeshow. It not only makes their event experience go much smoother, it also gives them a certain connection to it. Event personalization can be done through streamlined registration processes and the use of mobile apps throughout the event.

MICE professionals

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The Events Industry’s Top Marketing Statistics, Trends, and Data

Bizzaboo

If you’re looking for the most comprehensive list of event marketing, event management, and event planning statistics, you’ve come to the right place. The COVID-19 pandemic may have forced the events industry to pause and pivot, but remarkable change and innovation came along with that.

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Top 27 Event Marketing Tools for Working Smarter

Bizzaboo

Regardless of whether you’re planning a dazzling conference, a mind-blowing trade show, or an interactive webinar, success starts with effective event marketing. But how do you market your event effectively? Well, that depends on the event marketing tools you use.

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Event Strategy: The Guide for 2023 and Beyond

Bizzaboo

Event professionals have a million things on their plates at any time. They’re determining event goals, mapping out a killer event strategy, building the event website, sending out event marketing emails, deciding on what type of event planning software to use, and making sure to hit event goals — and that’s just the beginning.

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Hacks for Growing Your Event Attendance [Podcast]

Maritz Global Events

Are you doing what is necessary to ensure you’re growing your event attendance. Nick Borelli, President of Borelli Strategies , and Rachel Stephan, Senior Event Marketing Strategist at sensov/ event marketing , recently joined the VIP Lounge to discuss the ways event strategists can help increase attendance.

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Event Planner Challenges and Opportunities of the Next Decade

Maritz Global Events

Post authored by Rachel Stephan, Event Marketing Strategist, sensov/ event marketing. A lot goes into crafting the ultimate event experience. Putting a successful event together means a lot of moving parts. There are a lot of things event planners need to be ready for. Data Protection.

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