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To many event professionals, tradeshow engagement is a worthy but often elusive challenge. After all, how do you dispel the notion that people have about tradeshows with its “bland ambassadors” and boring cube booths? Then, try to really engage visitors to achieve your event goal: to get leads.
Lets be honest: planning an event can feel like a big risk. You book the venue, organize speakers, send out tons of invitationsand then sit back, wondering, What is eventmarketing really doing for my brand? In this post, Ill break eventmarketing down into simple steps so you can plan successful events that get great results.
G2Planet is an event management software company whose priority is to help others create data-driven events. On their blog, you’ll find great insights into digital marketing and experiential marketing for corporate events, as well as tradeshow presentation. Do you love the tech aspects of events?
Learning tracks cover challenges that keep meeting professionals up at night When what is expected to be the largest crowd ever for an events industry tradeshow arrives at Mandalay Bay Convention Center in Las Vegas in October for IMEX America 2023 , the focus will squarely be on connecting people in new, effective ways.
Post authored by Rachel Stephan, EventMarketing Strategist, sensov/ eventmarketing. When it comes to tradeshow lead retrieval, lots of exhibitors have decided to exercise an abundance of caution and not initiate a strategy. It throws a wrench in their tradeshowmarketing routine.
Lead Retrieval App for TradeShows. With a lead retrieval app for tradeshows like Experient’s SWAP app, you can gain leads anywhere and immediately add them to your main list. With a lead retrieval app for tradeshows like Experient’s SWAP app, you can gain leads anywhere and immediately add them to your main list.
Want event planning magazine content digitally? Sign up for an events e-newsletter. TradeShow News Network. Are you looking for event planning magazines that specialize in tradeshows or exhibitions? Here, you can access over 25,000 globalevents, 2,000 industry suppliers, and 16,500 venue listings.
Held this year on Thursday, April 11, Global Meetings Industry Day is “an international day of advocacy showcasing the undeniable value that business meetings, tradeshows, incentive travel, exhibitions, conferences, and conventions bring to people, businesses, and communities,” according to the U.S.
back to top March 2024 Conferences for Event Planners Event Name Event Date Event Location More Information ITB Berlin March 5-7, 2024 Berlin, Germany For more than 50 years the name ITB has stood worldwide for industry knowledge 365 days a year, networking and trendsetting events, whether in a virtual, in-person or hybrid format.
BizBash Founded in 2000, BizBash creates print and digital publications, hosts events, and provides resources for corporate event and meeting professionals, eventmarketers, and executives. Business Travel News publishes several newsletters and magazines, including Travel Procurement, BTN Global, and BTN Daily.
Regardless of whether you’re planning a dazzling conference, a mind-blowing tradeshow, or an interactive webinar, success starts with effective eventmarketing. But how do you market your event effectively? Well, that depends on the eventmarketing tools you use.
I have found that the men at the event treat me differently once they’re under the influence—and it’s not a good difference,” in the words of Rachel Dobbs, director of globalevents at HelmsBriscoe. Meeting planners do have a reasonable duty of care,” responds John S.
We've compiled the most comprehensive list of US event agencies on the internet for 2019. According to the EventMarketing 2019 Report , events are the single-most effective marketing channel. We've poured over the internet to discover the most reputable US event agencies in the world. Bolt Marketing Group.
Although many brands have already started building in-house eventmarketing teams, many more haven’t. This is where a specialized agency can help: brainstorming virtual event ideas and bringing them to life to keep up with growing audience expectations. 21st Century Expo Group, Inc.
As a market research company focused on exhibits and events, EVOLIO Marketing conducts hundreds of surveys a year for various clients, industries, exhibitors, show organizers, corporate events, and more, enabling the company to create benchmarks. Post-COVID tradeshow realities. It was great.’
You might not think the over-50 crowd still matters for events anymore. Quite a few eventmarketers are investing heavily to win over Millennials and Gen Z – and it makes sense. The sooner we can demonstrate to them how events can be a remarkable catalyst for career growth and professional development, the better.
Some of the more common event projects include weddings, private parties and company dinner and dance. However, there is also a large market for formal corporate events such as tradeshows, seminars and product exhibitions. TAG events.
BizBash Founded in 2000, BizBash creates print and digital publications, hosts events, and provides resources for corporate event and meeting professionals, eventmarketers, and executives. Business Travel News publishes several newsletters and magazines, including Travel Procurement, BTN Global, and BTN Daily.
Let’s review the type of events you’ll see in this list: Conferences : Conferences are large-scale events that bring together people in the same industry to learn more about marketing. Expos : A globalevent that strives to promote progress and foster cooperation. May 2023 Marketing Conferences.
Let’s review the type of events you’ll see in this list: Conferences : Conferences are large-scale events that bring together people in the same industry to learn more about marketing. Expos : A globalevent that strives to promote progress and foster cooperation.
Live events can be powerful catalysts for peer-to-peer sharing and discovery, but it’s the conversations that happen after your event when the richest event ROI is realized. Much will be forgotten if new ideas discovered at your conference or tradeshow aren’t explored, tested and refined.
Event planning : For everything from hybrid event ideas to virtual event ideas and virtual conferences, an event planning agency will ensure that every aspect leading up to the event is accounted for. Fisher Productions London Creators and Curators of unique and exceptional globalevents.
If you can't make the June event, don't worry ETL will also take place in London on November 15 -16, 2023. The 3-day event creates a memorable, authentic experience, unlike any other, and attendees can expect to leave with the tools and insights needed to take their business to new levels.
From up-and-coming talent to established voices, these event influencers have emerged as the Top Event Experience Leaders of 2022 based on your votes. Whether their title is event professional, eventmarketer, or event influencer, these leaders are redefining the events industry from top to bottom.
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