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What is Event Marketing: Key Concepts, Proven Strategies, Examples and Tips

Eventtia

Lets be honest: planning an event can feel like a big risk. You book the venue, organize speakers, send out tons of invitationsand then sit back, wondering, What is event marketing really doing for my brand? In this post, Ill break event marketing down into simple steps so you can plan successful events that get great results.

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Hamilton Event Agency Awarded for “Pivot” to Help Save Lives

Smart Meetings

The global event marketing agency Hamilton has been recognized with an EDDIE award for an exceptionally smart move in February. The company transitioned from immersive brand events to vaccination events. Feature photo by Courtney Cantor at Hamilton Exhibits.

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Bookmark These Top 30 Websites for Event Planners

Bizzaboo

BizBash Founded in 2000, BizBash creates print and digital publications, hosts events, and provides resources for corporate event and meeting professionals, event marketers, and executives. Business Travel News publishes several newsletters and magazines, including Travel Procurement, BTN Global, and BTN Daily.

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How 15 Minutes a Week Can Revolutionize Your Event Marketing Strategy

Maritz Global Events

Post authored by Jeff Fugate, CASE, Senior Vice President, Sales and Marketing. As an event manager, you work with a lot of moving pieces and parts as you bring your event marketing strategy to life. So what’s the secret to this event marketing strategy? Director, Marketing, Taffy Event Strategies.

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Top 27 Event Marketing Tools for Working Smarter

Bizzaboo

Regardless of whether you’re planning a dazzling conference, a mind-blowing trade show, or an interactive webinar, success starts with effective event marketing. But how do you market your event effectively? Well, that depends on the event marketing tools you use.

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Event Strategy: The Guide for 2023 and Beyond

Bizzaboo

Event professionals have a million things on their plates at any time. They’re determining event goals, mapping out a killer event strategy, building the event website, sending out event marketing emails, deciding on what type of event planning software to use, and making sure to hit event goals — and that’s just the beginning.

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Bookmark These Top 30 Websites for Event Planners

Bizzaboo

BizBash Founded in 2000, BizBash creates print and digital publications, hosts events, and provides resources for corporate event and meeting professionals, event marketers, and executives. Business Travel News publishes several newsletters and magazines, including Travel Procurement, BTN Global, and BTN Daily.

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