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What stands out is their focus on leadership and building relationships – whether with your audience or sponsors. This is a really easy-to-read blog with real-world examples that usually focus on events they are currently planning for their clients. EventMarketer. Connect Association. Skyline Trade Show Tips.
Eventmarketers looking to grow their databases, build awareness, keep audiences engaged, and ultimately increase attendance should consider the following top-of-funnel ideas for creating and optimizing content. Ask educational presenters to contribute an article about their session topic to an event blog or website.
Securing Sponsorships Build a list of target sponsors you’d want to support your event. You should also try to figure out how they can benefit from your event instead of solely focusing on your benefit. It’s best to conduct thorough research for each of these companies. Remember that sponsorship is a two-way deal.
The CEPS certification is also great for meeting other event professionals and sharing best practices. Also, the program covers a wide range of topics, such as event management, eventmarketing, event operations, and event technology. Each of these competencies is essential for successful event planning.
Diversity within networking events makes them more productive, but it also makes them fairer, and attendees are becoming increasingly value-conscious. Many eventmarkets have become saturated with the same offerings, the same messaging, etc., Value alignment.
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