Endless Events

MARCH 24, 2022

First, planners define their event goals – what they want to achieve with this event – and break them down into measurable event KPIs. Event KPIs (key performance indicators) therefore directly drive event ROI and inform how successful was the event. Registration & Attendee KPIs.

Platform 334

Platform Sponsors Events Social Media 334

Endless Events

APRIL 20, 2018

There are also a few new rules back home since the FTC released their guidelines for influencer marketing. We also round it all up with our Chief Einstein sharing some of our secrets for doing inbound marketing right. If you want to read and hear more about event marketing, why not to subscribe to our blog ?

Marketing 259

Marketing Marketing Registration Regulations 259

Endless Events

MAY 19, 2020

For example, an event app might suggest an event marketer go to a content creation workshop. . Attendees will feel the event is catered to their needs while planners can rest assure they are creating an engaging experience for all in attendance. . Every year it seems we are met with new event security concerns and needs.

Virtual Events 334

Virtual Events Trends Events Communications 334

Endless Events

FEBRUARY 22, 2022

This week’s iconic guest is the knowledgeable Gianna Gaudini , an event marketing strategist who understands events inside and out. She worked as Marketing Events Lead at Google for nine years and Head of Events at AWS for nearly two years. ” From event planning to event marketing.

Event Planning 347

Event Planning Virtual Events Events Audience 347

Smart Meetings

JUNE 15, 2024

AMGiNE automates and streamlines the Group Air booking process for Travel Management Companies, a tedious job that can take hours without the ability to automatically generate compliant trips from registration data. That includes websites, registration tools and agendas that might otherwise rely on paper and pencil.

Registration 264

Registration Meeting Proposal Trade Show 264

Smart Meetings

APRIL 4, 2025

This article explores proven strategies for hotel sales directors to enhance their meeting and event marketing ROI. Sign up for the monthly Behind the Bookings newsletter here The Importance of Data in Event Marketing When you track ROI, you can see which marketing efforts are working and which ones aren’t.

Proposal 130

Proposal Prospect Booking Sustainability 130

Endless Events

JUNE 15, 2022

This is great news for event marketers and planners who can plan experiential events – events that aim to evoke positive emotions in attendees and resonate with their values. That’s why it’s also known as engagement marketing. In a sense, all events are experiential. How To Plan Experiential Events.

Marketing 296

Marketing Marketing Audience Social Media 296

Endless Events

MAY 5, 2022

Event technology solves many common event planning pain points. It saves time, optimizes event management , boosts engagement, and thus makes event marketing more profitable. Event Technology Provides Analytics & Data. They can also set up chatbots that answer questions about the event.

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Event Technology Technology Technology Benefits 317

Smart Meetings

JANUARY 4, 2024

For maximum effectiveness, event email campaigns should be personalized to give this outreach a better opportunity to stand out among the 121 other emails the average person receives each day. Read More : 6 Tips to Write an Email Newsletter for Event Marketing Another must for email marketing campaigns today is to make them mobile-friendly.

Marketing 264

Marketing Marketing Social Media Advertising 264

Endless Events

NOVEMBER 15, 2019

For example, an event app might suggest an event marketer go to a content creation workshop. . Attendees will feel the event is catered to their needs while planners can rest assure they are creating an engaging experience for all in attendance. . Every year it seems we are met with new event security concerns and needs.

Trends 314

Trends Events Communications Communications 314

Smart Meetings

AUGUST 30, 2024

This includes roles like event technology specialists, event registration specialists, meeting and event planners, event marketing roles, and marketing specialists. There is also a notable trend toward hiring locally for events, both internationally and within the destination country.

Planner 233

Planner Meeting Regulations Insurance 233

Smart Meetings

NOVEMBER 9, 2018

As things stand at most events today, a wide gap looms between what happens at the convention center and what a sales team would like to know. Though registration information is handy, it is far from comprehensive. The main sources of insight into attendees result in pretty sparse data.

Registration 203

Registration Prospect Contracts Contracts 203

Bizzaboo

APRIL 19, 2023

Event marketing can be a complex and time-consuming process, but it is essential for ensuring that your event is a success. A well-crafted marketing plan for events will help you reach your target audience, generate interest in your event, and drive ticket sales. Choose the right marketing channels.

Event Marketing 98

Event Marketing Marketing Marketing Social Media 98

Bizzaboo

DECEMBER 4, 2024

The best event teams are laser-focused on asking a mix of event survey questions to gather essential qualitative and quantitative data through feedback from key stakeholders. This ensures future events offer more engaging and valuable programming. These insights are essential for optimizing future events.

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Sponsors Speakers Attendee Virtual Events 105

Bizzaboo

AUGUST 7, 2023

Event ticketing and registration are the first — and perhaps most important — opportunities to impress attendees with a seamless, personalized experience and set the stage for a successful event. In a post-pandemic, in-person-first world, ticketing is vital for getting participants onboarded to your full event experience.

Registration 92

Registration Social Media Events Advertising 92

Bizzaboo

JULY 30, 2021

Data can be a gold mine for event marketers. To overcome the event impact gap—and create events that deliver fantastic attendee experiences and incredible business results—marketers must look past intuition and tap into the huge wealth of data in their tech stacks. The event rolls around and they join virtually.

Event Marketing 98

Event Marketing Marketing Marketing Platform 98

Endless Events

SEPTEMBER 14, 2018

Welcome to the golden age of event technology! Back in the dark ages, event marketers had a slim handful of solutions to choose from. The result was that it was difficult to find event management software that fits like a glove. Now, you can—and should—be able to expect the same from your events. CRM software.

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Management Event Apps Platform Automation 280

MeetingsNet

FEBRUARY 23, 2024

Short-form video is wildly popular and not difficult to produce—provided the event host has a plan for content creation and a timely strategy for pushing it out. This article from Trade Show News Network , a fellow Informa media outlet, discusses how far in advance event hosts should strategize their video content.

Event Marketing 92

Event Marketing Marketing Marketing Trade Show 92

Smart Meetings

FEBRUARY 21, 2019

Event professionals engaging AMEX M&E will have access to venue sourcing from Cvent and Lanyon, online registration from Cvent and Splash, and mobile app software from DoubleDutch, Attendify, GoEngage and EventsMobileApp—plus experts who can help choose the right solutions and integrate the flow of information.

Meeting 159

Meeting Registration Event Apps Transportation 159

Social Tables

OCTOBER 20, 2022

They have captivating hosts, cover relevant content, and provide attendees with invaluable information. But how do webinar organizers take an idea and transform it into an appealing virtual event? Which webinar best practices do the most successful virtual event planners and organizers follow? Pre-webinar planning tips.

Registration 158

Registration Virtual Events Advertising Social Media 158

Endless Events

OCTOBER 19, 2018

After all, event industry blogs are accessible, provide information about events from around the globe and cover every aspect of event planning. You can find bigger and better ways to deploy events, the latest in event tech, and follow where other event profs’ careers are taking them. Event Marketer.

Trade Show 333

Trade Show Events Planner Trends 333

Bizzaboo

SEPTEMBER 19, 2022

However, the fact that event attendance may be down doesn’t mean event marketers should assume their next conference or workshop will be sparsely attended. In fact, according to a recent Bizzabo survey, 98% of event organizers plan to host at least 1 in-person event in 2023 and 85% plan to host 3+ in-person events. .

Event Marketing 104

Event Marketing Conference Marketing Marketing 104

Bizzaboo

MARCH 13, 2023

But because you’re competing against every company in the world (plus all the distractions of life) for attention when you host a virtual event, you may have to employ additional tactics to attract as many participants as you can. Keep these virtual event marketing basics in mind as you develop your promotional strategy.

Virtual Events 85

Virtual Events Registration Promotion Social Media 85

Smart Meetings

JULY 12, 2022

Event marketers are ramping up in-person events with a fresh perspective provided by two years of virtual meetings and the proliferation of tech specifically focused on video conferencing. Smart Meetings talked to industry experts for tips on how to produce meaningful experiences for everyone on the registration list.

Meeting 246

Meeting Panel Online Attendee 246

Bizzaboo

AUGUST 7, 2022

That’s why you’ll find a large portion of this piece is dedicated to event marketing attribution, as well. What is event ROI? Event ROI is a flexible term that indicates the net value an event marketer gets from an event for the net cost that goes into producing it. Event Goals. Business Goals.

Event Marketing 98

Event Marketing Marketing Marketing Events 98

Bizzaboo

JUNE 21, 2023

That’s why you’ll find a large portion of this piece is dedicated to event marketing attribution, as well. What is event ROI? Event ROI is a flexible term that indicates the net value an event marketer gets from an event for the net cost that goes into producing it. It’s going to be an ROI-y ride.

Event Marketing 98

Event Marketing Marketing Marketing Trade Show 98

Social Tables

SEPTEMBER 14, 2021

Prepare for and market event registration. Outline the entire registration process in great detail. Planners should know exactly when registration will open, how long it will be open, and precisely how many tickets or spaces are available. Are they asking questions about the event topic or specific event details?

Social Media 176

Social Media Registration Virtual Events Audience 176

Eventtia

JUNE 28, 2022

But you can’t afford to take any shortcuts if you expect your event to be successful. Enter event marketing automation — the marvel can help you eliminate tedious marketing chores and get things done in less time while helping you achieve more than you ever thought possible. What is event marketing automation?

Automation 77

Automation Event Marketing Event Planning Marketing 77

Endless Events

JULY 19, 2018

We’re going to take a deep dive into the benefits of using AI for events and uncover: What are chatbots and their perks? What are event apps and their perks? How on-demand AI can be anything from a registration assistant to a comprehensive virtual concierge. How chat AI and event apps can tie in with your social media strategy.

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Event Apps Social Media Events Attendee 204

Bizzaboo

DECEMBER 18, 2022

Keep reading to learn more about event management software, why your selection matters, and 32 must-have features the ideal solution will include. These event management software features fall across seven categories: Event Management. Event Engagement. Event Networking. Event Marketing.

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Management Sponsors Registration Speakers 123

Endless Events

MAY 14, 2018

Check-In Tip for a Headache-Free Event. Use an integrated platform that manages all your registration tasks at once. But the debate continues whether “consent” or “legitimate interests” can be best used by event marketers when finding a basis to contact those on their mailing lists. The first step is to make it personal.

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Proposal Marketing Marketing Social Media 201

Traveler's Q

NOVEMBER 2, 2023

Events have evolved significantly over the years, and technology has been at the forefront. Event technology has become an essential aspect of planning and executing successful events. The Benefits of Using Event Technology Event technology has become an essential component of modern-day events.

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Event Technology Technology Technology Social Media 130

Endless Events

JUNE 22, 2018

This guide lists two of the most common marketing tools and how to work with event marketing software. Teams handling travel management can also use various software to sync their team’s travel details with registration data. This would threaten important marketing areas such as loyalty programs.

Trade Show 218

Trade Show Promotion Social Media Venue 218

Social Tables

JUNE 12, 2024

Ticketing vendors, like online ticketing platforms, can streamline pre-event planning, speed up registration, and sell more event tickets through automation. In addition to offering online ticketing tools, onsite registration vendors help make event arrival a smooth, seamless, and satisfactory experience for attendees.

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Vendor Contracts Contracts Events 158

ITA Group

APRIL 27, 2021

Event Marketing ROI: A Roadmap to Prove User Conference Experience ROI. There are so many sources and places for data to be generated—including registration, apps, event marketing campaigns, CRMs and more. . That sort of information is the needle in a haystack we’re always trying to find. .

Event Marketing 59

Event Marketing Conference Marketing Marketing 59

Bizzaboo

OCTOBER 18, 2023

Event management software is a comprehensive tool designed to help event organizers and professionals streamline every aspect of event planning and execution. This helps save time, reduce errors, and enhance the attendee experience, ensuring every event is seamless, successful, and measurable ROI.

Management 110

Management Sponsors Registration Speakers 110

Bizzaboo

JANUARY 8, 2024

Event branding aims to establish a cohesive and consistent experience for attendees, sponsors, and stakeholders, ultimately leaving a lasting impression and building brand recognition. What is the Difference Between Event Branding and Event Marketing?

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Conference Social Media Sponsors Registration 105