This site uses cookies to improve your experience. To help us insure we adhere to various privacy regulations, please select your country/region of residence. If you do not select a country, we will assume you are from the United States. Select your Cookie Settings or view our Privacy Policy and Terms of Use.
Cookie Settings
Cookies and similar technologies are used on this website for proper function of the website, for tracking performance analytics and for marketing purposes. We and some of our third-party providers may use cookie data for various purposes. Please review the cookie settings below and choose your preference.
Used for the proper function of the website
Used for monitoring website traffic and interactions
Cookie Settings
Cookies and similar technologies are used on this website for proper function of the website, for tracking performance analytics and for marketing purposes. We and some of our third-party providers may use cookie data for various purposes. Please review the cookie settings below and choose your preference.
Strictly Necessary: Used for the proper function of the website
Performance/Analytics: Used for monitoring website traffic and interactions
Event promotion and social media have always been a match made in heaven. Eventmarketing on TikTok is no different. From event ticket sales to drumming up new event clients, event professionals can take advantage of this creative and far-reaching platform to capture the right audiences. Get started today.
Professional event planners and marketers know that there is no one-size-fits all strategy for successful eventmarketing. Marketers are tasked with reaching members of their target audience, enticing them to register for an event, and continuing communications all the way up to the event to encourage attendance.
The events industry is waking up to the importance of event data for reaching eventmarketing goals and proving ROI. A vast source of valuable data is attendee tracking – one of the most powerful ways event professionals can measure eventmarketing success.
Make sure you consider these high-ticket items at a minimum: Venue Speakers Food and beverage Furniture and equipment Staffing (event coordinators, clean up, security, etc.) Decorations and event design Marketing and promotional materials Guest experience Start early, reach out to vendors, and store all your launch plans in one place.
Thanks to social media—and a whole host of eventmarketing platforms—it’s never been easier to set up a networking event. The challenge is ensuring that the event is a genuine success for those in attendance. Typically, the event lasts around 90 minutes. Follow Up After the Event.
To enable navigation in the pitch-black room, we created a 3D audio laser system that includes a laser pointer extending from the Vive controller to select and play the audio labels, and an audio location control (touchpad click) to provide distance and direction to the last object aimed at by the laser pointer. Source: Google.
That said, email marketing success is possible when you craft an email around a goal, such as generating event registrations or downloading a new piece of content. More than ever, eventmarketers are challenged to stand out. Key takeaway: Sometimes, simple is best.
What will this look like at your event? Will all your presents be in a single location or distributed? Video and audio quality will take the front stage at your virtual event. And the right virtual event production company will jump at the opportunity to help you with all of this! Video, slides, or something different? .
However, the fact that event attendance may be down doesn’t mean eventmarketers should assume their next conference or workshop will be sparsely attended. In fact, according to a recent Bizzabo survey, 98% of event organizers plan to host at least 1 in-person event in 2023 and 85% plan to host 3+ in-person events. .
Looking ahead to the dynamic landscape of 2024, eventmarketing stands as an essential pillar for event organizers seeking genuine connections with their audiences. Whether you’re planning a local gathering or an international conference, the art of eventmarketing can give your brand the competitive edge it needs.
It makes great sense that franchises and many other business models can benefit from conventions that enable employees across locations to interact with one another. For example, event sessions that are too long can be draining or exhausting for their audiences. That gives eventmarketing a powerful message to share.
According to Forbes this 2017, being an event coordinator lands squarely in the 5th most stressful job in their ranking. Aside from rapidly moving deadlines and stiff competition in the industry, eventmarketers also suffer from the strain of travel, constantly keeping up with the trends, and the taxing setup during event day itself.
I’m guest blogger for Elite Meetings and last month I shared my thoughts on Event Reminders. Ahh – eventmarketing. The world of email marketing, social media engagement and follow up, follow up, follow up. You can try personalizing the subject line so that your attendees first name is in that prominent location.
free ticket to your next in-person event). The fastest and easiest way to survey your audience is during the event itself. You can get the host or speaker to do a show of hands, or ask people to use your hashtag to send questions. How did you hear about our event? What did you like/dislike the most about the event?
Demonstrating what you can do, inspiring them, and ensuring that they have relevant takeaways are some important aspects of creating an event that is hard to forget. Digital Marketing Strategies That Work. Many eventmarketing strategies the industry uses today hark back from a time when digital wasn’t the norm.
“It’s gonna create an ‘easy button’ that you can click, and boom, it will analyze years of unwieldy data, build an event based on those insights with suggested locations, amount of space, speakers, content, length of time for sessions and all the marketing materials you need to promote it.
Eventmarketers are ramping up in-person events with a fresh perspective provided by two years of virtual meetings and the proliferation of tech specifically focused on video conferencing. Administering such features can be an effective method of keeping virtual attendees engaged following a keynote speaker or panel discussion.
Who says that promoting your virtual event should fall on your shoulders only? Why not ask your speakers and even the attendees to help you out? This is why having a generic graphic will come in handy – if any of them want to share your virtual event on their respective channel, you can simply hand this graphic over to them.
Here are five effective ways to increase event attendance. Make the City Part of the Event. To drive attendance for your event, highlight its location and all it has to offer in marketing, such as emails, website, and invites. Emma’s Marketing United incorporates the growing city of Nashville into its event.
Regardless of your pharma brand’s size, events can be a brilliant addition to your marketing mix, boosting awareness, engagement, and sales. Pharma event management is no joke, though. From balancing a budget to finding the perfect venue and speakers, you’ve got to juggle a lot to put on an all-star event.
How To Use ChatGPT for EventMarketing Content. Due to the versatility of ChatGPT, there’s no shortage of ways eventmarketers can use the tool to work more productively. Event planning and marketing. Use this feedback to improve future events and continue to meet the needs of the ice cream industry.
Keep reading to learn more about event management software, why your selection matters, and 32 must-have features the ideal solution will include. These event management software features fall across seven categories: Event Management. Event Engagement. Event Networking. EventMarketing.
Even in our increasingly digital world, face-to-face interactions can never be replaced, making B2B eventmarketing essential to your larger marketing strategy and to business success overall. of event organizers, with 19.1% What is B2B eventmarketing? B2B eventmarketing is essential for many reasons.
Speakers will cover topics surrounding pay gaps, work-life balance, inclusivity, female empowerment and why it all matters! . With over 30 education sessions, keynote speakers, and hands-on workshops you can’t miss out! There are also opportunities to deep dive into topics to earn certificates in areas such as eventmarketing.
You’ve planned your perfect hybrid event: best venue, best virtual event platform , best keynote speaker, and so on. Yet, all of those efforts will go to waste if you can’t attract enough attendees (both in-person and virtual attendees) to your hybrid event. your speaker).
Ultimately, the networks you choose for event promotion will depend on who you’re trying to reach (more on that later!). Why Social Media EventMarketing is Important Social media platforms have billions of active users, providing event organizers with an opportunity to reach a vast audience. With more than 4.62
you’re looking for the most comprehensive list of eventmarketing, event management, and event planning statistics, you’ve come to the right place. The COVID-19 pandemic may have forced the events industry to pause and pivot, but remarkable change and innovation came along with that. Bizzabo , 2020).
How To Use Email to Promote Your Event Send an ‘Announcement’ Email For Your Event When it comes to promoting your event, sending an “announcement” email can prove to be quite effective. You can also include a brief overview of what attendees can expect to experience at your event and why they should attend.
For example, an event app might suggest an eventmarketer go to a content creation workshop. . Attendees will feel the event is catered to their needs while planners can rest assure they are creating an engaging experience for all in attendance. . 2020 Event Trends: Unique Venue Experiences .
‘I think that the virtual event industry is going far’ Teresa shared and continued, ‘The things I’ve done with all the Drag Taste queens and the entire team from the production, studio, set, music etc. A remote location is forever. What will the attendee experience require of events in 2022 and beyond? .
Event management software is a comprehensive tool designed to help event organizers and professionals streamline every aspect of event planning and execution. This helps save time, reduce errors, and enhance the attendee experience, ensuring every event is seamless, successful, and measurable ROI.
Are you struggling to find an outstanding speaker for your event? After all, the right conference speaker has the power to captivate, inspire, and educate your audience, making your event a memorable experience. Understand Your Audience Different events cater to different audiences. It’s a tall order.
Once you have a checklist you can reverse-plan the event and create a timeline of tasks and schedule of deadlines, which assures that every minute detail gets covered. Establish the event specifics. Naturally, you will determine the date, time, location and type of the event. Event Goal.
A well-crafted speaker bio is a great way to create a strong first impression with event attendees and generate buzz. Not only can a solid bio establish credibility for your event and pique the audience’s curiosity, but it also can accelerate event promotion efforts. CEO of Acme Corp.)
If you’re looking for the most comprehensive list of eventmarketing, event management, and event planning statistics, you’ve come to the right place. The COVID-19 pandemic may have forced the events industry to pause and pivot, but remarkable change and innovation came along with that.
In the future, however, the focus could shift to building community by giving attendees a voice in event content, speaker selection, etc. so you can expect to hear them discussed together: Blockchain If eventmarketers start experimenting with NFTs or cryptocurrency, they’ll rely on blockchain technology to power it all.
Looking for more ways to increase the number of registrations or ticket sales for your events? Or are you an event planner looking to improve attendee engagement in your next event? However, especially for event planners not familiar with SEO or digital marketing, SEO can be very complex to plan and execute.
It is also important to have a clear and concise description of what attendees can expect from the event and create a schedule so attendees can plan accordingly. Having a user-friendly website is necessary, so attendees can easily navigate through the site and locate the information they need.
11 corporate event announcement templates you can use: Save time by hitting copy + paste on these useful email template examples and subject lines below, or use them to inspire your own wording. Here are just some of the highlights: [Event activity 1] [Event activity 2] [Event activity 3]. Will you be there?
It’s easy to get excited about sourcing speakers, finding sponsors, and booking your venue, but you can’t overlook an often-forgotten component of event planning: event branding. . Event branding is a must if you want tangible results from your event. You’re in the throes of planning your biggest bash of the year.
Some event websites have a lot of informational content, while others are bare bones. sizzle reels, on-demand video) Not sure where to start researching the best event website builder? CSS/JavaScript Editing Event organizers can also use Bizzabo’s website builder to add custom widgets and configurations.
Some event websites have a lot of informational content, while others are bare bones. sizzle reels, on-demand video) Not sure where to start researching the best event website builder? CSS/JavaScript Editing Event organizers can also use Bizzabo’s website builder to add custom widgets and configurations.
Besides access to great networking opportunities and innovative content, the following 60+ events will also provide attendees with great speaker lineups and the chance to travel to amazing locations! Don’t see your 2024 conference for event planners on this page? Apply to have your event featured !
Social media has long been an important part of eventmarketing and promotion. Facebook can be used to promote all kinds of events — from conferences and conventions to birthday parties and retirement celebrations. Before publishing the event, check and double-check that all of the event details are included (and accurate).
We organize all of the trending information in your field so you don't have to. Join 10,000+ users and stay up to date on the latest articles your peers are reading.
You know about us, now we want to get to know you!
Let's personalize your content
Let's get even more personalized
We recognize your account from another site in our network, please click 'Send Email' below to continue with verifying your account and setting a password.
Let's personalize your content