Smart Meetings

JANUARY 24, 2025

In the recently released report from The Exhibitor Advocate and Evolio Marketing, “The State of the Event Industry: From the Perspective of Exhibit and Event Marketers,” nearly half of exhibitors expressed a mistrust of show organizers. A staggering 82% cite show services as their primary cost concern.

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Trade Show Communications Communications Certification 130

Endless Events

SEPTEMBER 14, 2018

Welcome to the golden age of event technology! Back in the dark ages, event marketers had a slim handful of solutions to choose from. The result was that it was difficult to find event management software that fits like a glove. Maybe you are currently using an assortment of tools to cover your event management needs.

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Management Event Apps Platform Automation 280

Endless Events

APRIL 10, 2020

The number of attendees, sales, engagement, profit, new contacts – whatever is relevant to you and your organization. What are you struggling with most planning a virtual event? Assuming this is your first virtual event, you’re probably struggling with several aspects. What are the goals of your virtual event?

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Smart Meetings

MAY 5, 2021

Yet, despite the high potential for virtual events due to cost savings and ease of access, there is a considerable challenge ahead for event organizers to deliver a truly valuable experience by replicating the networking opportunities for attendees that exist during live events. How to Spread the Word.

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Virtual Events Attendee Social Media Speakers 279

Endless Events

FEBRUARY 28, 2023

These platforms offer a single digital access point for people to attend webinars, read exclusive content, and network with others. And you can’t host your event and community in the same place, either. You don’t have to get fancy here: use the marketing channels you’re already using to promote your business.

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Endless Events

JUNE 8, 2018

Top-level corporate event planning requires a certain skill set to pull off. You need to get sponsors to foot part of the bill for the event. You also need to do enterprise event marketing and take your management, analytics, and execution to a higher level. Secure Your Sponsors through Marketing.

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Sponsors Event Planning Marketing Marketing 271

Endless Events

SEPTEMBER 15, 2022

The events industry is waking up to the importance of event data for reaching event marketing goals and proving ROI. A vast source of valuable data is attendee tracking – one of the most powerful ways event professionals can measure event marketing success. ATTENDEE DATA AS A MARKETING ASSET.

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Endless Events

NOVEMBER 9, 2020

But the question remains: in face of so many virtual event platform features, how are you supposed to make a choice? Not only do we help each organization make the right choice for their perfect event, but we’ve also undergone the necessary training. Networking & Engagement. What should you prioritize?

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Virtual Events Platform Registration Events 364

Smart Meetings

MARCH 25, 2024

Network at the Innovation Pavilion kickoff happy hour in the evening. The annual Event Marketing and Management Product Roadmap will outline where the company is investing in development for the future. The evening event promises Texas-style fun. Network at the closing party that night.

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Trade Show Networking Vendor Education 243

Endless Events

APRIL 8, 2022

It seems that the asynchronous communication trend has also started making waves in the meeting and events industry , namely as asynchronous hybrid events. As discussed in our 2022 Event Trends Guide , hybrid events are not simply in-person and virtual events put together. The same goes for content delivery.

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Endless Events

SEPTEMBER 16, 2020

Disregarding the online audience will have ugly consequences for the brand and/or organization. Moving on with our list of hybrid event mistakes to avoid, we have the Internet issue. Internet will play a fundamental part in any hybrid event. Not Thinking About Networking. Not Enough Bandwidth.

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Endless Events

FEBRUARY 22, 2019

You may have been led to believe that by just downloading an app you’re ready to gamify an event. Will this improve the quality of the event you’re organizing? Trust and cooperation: games are incredible platforms for social networking, collaboration and interaction. Networking with other attendees.

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Attendee Social Media Event Apps Sponsors 310

Endless Events

JUNE 15, 2022

This is great news for event marketers and planners who can plan experiential events – events that aim to evoke positive emotions in attendees and resonate with their values. That’s why it’s also known as engagement marketing. In a sense, all events are experiential. How To Plan Experiential Events.

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Marketing Marketing Audience Social Media 296

Bizzaboo

DECEMBER 4, 2024

Whether your goal is to build a case for pitching event sponsors, to create a great virtual event experience, or to improve attendee experience on the fly, event surveys lift the curtain and give organizers insight into how attendees feel. This data helps justify ROI and strengthens partnerships for future events.

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Sponsors Speakers Attendee Virtual Events 105

Eventbrite

MAY 21, 2019

Whether you’re interested in coordinating smaller networking events or large corporate events like conferences, creating an event marketing strategy has serious benefits for your business. The post The 2019 Guide to Event Marketing: Strategies, Ideas, and Examples appeared first on Eventbrite US Blog.

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Event Marketing Marketing Marketing Events 97

Smart Meetings

APRIL 15, 2022

Capturing the content produced at an event and leveraging for ongoing communication was one of the marketing strategies being stressed in many of the sessions. Read More : Hybrid Events: What Cvent Says You Need to Know. An Enhanced Event Marketing and Management Heart.

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Meeting Vendor Platform Proposal 264

Smart Meetings

JANUARY 5, 2022

The global event marketing agency Hamilton has been recognized with an EDDIE award for an exceptionally smart move in February. The company transitioned from immersive brand events to vaccination events. Event at University of Notre Dame; Photo credit: Courtney Cantor. A Humbling Award to Affirm Noble Efforts.

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Events Vendor Government Networking 244

Bizzaboo

AUGUST 24, 2023

Looking ahead to the dynamic landscape of 2024, event marketing stands as an essential pillar for event organizers seeking genuine connections with their audiences. Whether you’re planning a local gathering or an international conference, the art of event marketing can give your brand the competitive edge it needs.

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Event Marketing Marketing Marketing Social Media 98

Bizzaboo

APRIL 19, 2023

Event marketing can be a complex and time-consuming process, but it is essential for ensuring that your event is a success. A well-crafted marketing plan for events will help you reach your target audience, generate interest in your event, and drive ticket sales. Track your results with KPIs.

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Event Marketing Marketing Marketing Social Media 98

Smart Meetings

JANUARY 6, 2022

“We have a strong opportunity to deepen the process of hosting in-person, hybrid and virtual events and are excited to be able to better support meeting planners and event organizers while offering a wider range of products and experiences,” he said in a statement.

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Platform Financial Services Registration Virtual Events 264

Smart Meetings

JANUARY 4, 2024

For maximum effectiveness, event email campaigns should be personalized to give this outreach a better opportunity to stand out among the 121 other emails the average person receives each day. Read More : 6 Tips to Write an Email Newsletter for Event Marketing Another must for email marketing campaigns today is to make them mobile-friendly.

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Marketing Marketing Social Media Advertising 264

Smart Meetings

FEBRUARY 2, 2024

He has taken industry-specific courses, attended conferences and events, pursued leadership programs and continually pushed himself to take on accelerating roles and pursue different responsibilities throughout his career. Earning the CMP Murakami first discovered the CMP by attending industry conferences and networking events.

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Education Hospitality Certification Networking 264

Endless Events

SEPTEMBER 21, 2018

Plan the event well and you’ll gain the respect of everyone in the organization. eBay is not just a pioneer in the field of online selling, it also helped blaze the trail for a new breed of seller events. This year’s iteration of the eBay Open highlighted some new tactics for networking in the B2B sphere.

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Trade Show B2B Entertainment Events 205

Endless Events

OCTOBER 19, 2018

We love that they place a spotlight on recent events and what organizers did well, helping event profs everywhere find inspiration for improving their own events. It’s great that so many event industry blogs now have podcasts too! This blog educates and empowers meeting planners to create better events.

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Trade Show Events Planner Trends 333

Endless Events

JANUARY 14, 2022

Not just because innovative data science helps us understand our attendees better, but because we can, thanks to technology and event platforms, stay connected with our attendees, sponsors, and vendors throughout the entire year. We’re talking about 365 community engagement: one of the most exciting event trends of 2022!

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Trends Virtual Events Platform Vendor 313

Endless Events

JUNE 1, 2018

If corporate events are your thing, check out this week’s roundup of corporate event planning ideas for a few tips for organizing these kinds of occasions. And don’t forget to use our free event planning checklist to make your life easier! B2B Event Marketing Reloaded. Click To Tweet.

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Event Planning B2B Event Apps Registration 214

Smart Meetings

JULY 12, 2022

Event marketers are ramping up in-person events with a fresh perspective provided by two years of virtual meetings and the proliferation of tech specifically focused on video conferencing. A panel is not a two-way conversation,” Lathan says, adding that many attendees are seeking networking opportunities at events. “If

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Bizzaboo

JUNE 21, 2023

That’s why you’ll find a large portion of this piece is dedicated to event marketing attribution, as well. What is event ROI? Event ROI is a flexible term that indicates the net value an event marketer gets from an event for the net cost that goes into producing it. It’s going to be an ROI-y ride.

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Event Marketing Marketing Marketing Trade Show 98

Smart Meetings

MAY 26, 2023

Two forces driving innovation are (1) the demand for something new and interesting, and (2) the shift from tech designed for the event organizer to tech designed for the audience experience. Today, platforms are like the new Event Operating Systems. Read More : Salman Rushdie and Complacency in the Meetings Industry 1.

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Healthcare Panel Technology Technology 221

Bizzaboo

MAY 24, 2023

That said, email marketing success is possible when you craft an email around a goal, such as generating event registrations or downloading a new piece of content. More than ever, event marketers are challenged to stand out. 3: Event Reminder and Last Chance Subject: Don’t Miss Out!

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Event Marketing Marketing Marketing Affiliate 98

Smart Meetings

OCTOBER 8, 2018

Despite the enthusiasm, companies may be missing out on the competitive advantage events offer, warned the report, titled “The Event Marketing Evolution: An Era of Data, Technology, and Revenue Impact.”. Recent advances open new doors to measure event value in innovative ways tied to demand generation. The reason?

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Technology Technology Automation Social Media 211

Smart Meetings

JANUARY 12, 2023

PCMA’s Convening Leaders gathered 3,300 meeting professionals in Columbus, Ohio, for three days of education, networking and some transformative ideas. Author and professor Adam Grant advocated for building a challenge network. To chart a path forward, it helps to have some guiding lights. Author Adam Grant. That is how you get better.

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Panel Publishing Networking Conference 228

Smart Meetings

JULY 21, 2022

I also think there are quite a few founders ready to get out of the market after the peak and go spend some quality time with their money family,” he concluded. A Targeted Approach.

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Endless Events

MAY 10, 2019

That gives event marketing a powerful message to share. It also means you can keep the promise of an event that really reflects your audience’s needs and priorities. When franchisees attend an event where everything is curated according to their interests, they’re likelier to make the most of it. Build In a Surprise.

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Speakers Rehearsal Audience Communications 263

Smart Meetings

NOVEMBER 2, 2018

In 2015, the top entrants in the awards included mostly apps, allowing for easier networking, real-time communication or streamlined translation. But recent years have seen an increasing number of event management applications, culminating in six of 2018’s nine finalists specializing in behind the scenes management or booking.

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Management Booking Technology Technology 185

Social Tables

MARCH 9, 2023

Much like speed dating, speed networking is a great way to meet potential new business partners, clients, and even employers. In this guide, we’ll walk you through exactly what speed networking is and why it’s useful for everyone from freelancers to corporations to social justice activists. But first, what is speed networking?

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Networking Events Preparation Online 78

Social Tables

MARCH 9, 2023

Much like speed dating, speed networking is a great way to meet potential new business partners, clients, and even employers. In this guide, we’ll walk you through exactly what speed networking is and why it’s useful for everyone from freelancers to corporations to social justice activists. But first, what is speed networking?

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Networking Events Preparation Online 78