Endless Events

FEBRUARY 28, 2023

With COVID-19 guidelines loosening up this year, it’s time to tighten up your 2023 marketing plan. If events fell to the wayside over the past few years, now’s the time for you to get back on the horse. Whether online or in-person, events are a great way to drive brand awareness, generate leads, and connect with customers.

Sponsors 304

Sponsors Fashion Virtual Events Social Media 304

Endless Events

APRIL 8, 2022

It seems that the asynchronous communication trend has also started making waves in the meeting and events industry , namely as asynchronous hybrid events. As discussed in our 2022 Event Trends Guide , hybrid events are not simply in-person and virtual events put together.

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Audience Virtual Events Events Communications 306

Endless Events

AUGUST 24, 2020

And it seems as if almost every event that’s happening online at the moment has some form of a new feature, some form of new interactivity that’s getting ever closer to all the big advantages we know about physical events. Where maybe we do have VR headsets and we could interact face to face or online.

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Trade Show Virtual Events Events Proposal 320

Social Tables

FEBRUARY 17, 2022

Event promotion and social media have always been a match made in heaven. Event marketing on TikTok is no different. From event ticket sales to drumming up new event clients, event professionals can take advantage of this creative and far-reaching platform to capture the right audiences. Get started today.

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Event Marketing Marketing Marketing Social Media 179

Social Tables

JUNE 1, 2023

Professional event planners and marketers know that there is no one-size-fits all strategy for successful event marketing. Marketers are tasked with reaching members of their target audience, enticing them to register for an event, and continuing communications all the way up to the event to encourage attendance.

Event Marketing 148

Event Marketing Marketing Marketing SEO 148

Endless Events

MARCH 24, 2022

There are no one-size-fits-all best metrics for event planners. While the main event goal of some events is to sell as many tickets as possible, others strive for higher brand recognition or good event marketing metrics. Attendee retention : how many attendees have attended the event before (loyalty rate); 4.

Platform 334

Platform Sponsors Events Social Media 334

Smart Meetings

APRIL 14, 2022

Predictions are that 40% of 2022 events are projected to happen online, there will be a 37% increase in companies’ virtual event spending, and 20% of trade shows will remain virtual. But the reality is that 80% of virtual attendance is free.

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Trade Show Virtual Events Sponsors Events 246

Smart Meetings

APRIL 4, 2025

This article explores proven strategies for hotel sales directors to enhance their meeting and event marketing ROI. Sign up for the monthly Behind the Bookings newsletter here The Importance of Data in Event Marketing When you track ROI, you can see which marketing efforts are working and which ones aren’t.

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Proposal Prospect Booking Sustainability 130

Bizzaboo

DECEMBER 22, 2020

The most authoritative list of 2021 virtual events and conferences on the internet. Virtual events are nothing new but—as we discuss in our comprehensive guide to coronavirus and events —we're seeing many organizers pivot from in-person to digital. Virtual Events & Conferences in 2021. Start Date.

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Virtual Events Conference Insurance Events 105

Endless Events

FEBRUARY 14, 2023

Hybrid Events The world can’t agree on whether in-person or virtual events are better. Virtual events were a COVID-era necessity, but plenty of people are ready for in-person connections again. Fortunately, you don’t have to choose: hybrid events offer a happy medium.

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Trends Events Planner Event Technology 320

Endless Events

JUNE 15, 2022

This is great news for event marketers and planners who can plan experiential events – events that aim to evoke positive emotions in attendees and resonate with their values. That’s why it’s also known as engagement marketing. In a sense, all events are experiential. How To Plan Experiential Events.

Marketing 296

Marketing Marketing Audience Social Media 296

Smart Meetings

JULY 12, 2022

Event marketers are ramping up in-person events with a fresh perspective provided by two years of virtual meetings and the proliferation of tech specifically focused on video conferencing. Polls and surveys can be conducted easily online with the results displayed to both audiences. Create a Dedicated Experience.

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Meeting Panel Online Attendee 246

Convene by PCMA

AUGUST 13, 2021

In July, Evolio Marketing and Lippman Connects published “Attendee Acquisition and Event Marketing Survey Report,” offering a glimpse into what 89 event marketers have on their minds and on their drawing boards as the pandemic wears on.

Event Marketing 98

Event Marketing Marketing Marketing Virtual Events 98

Convene by PCMA

DECEMBER 7, 2021

Throughout the disruptions brought on by COVID-19, event marketers have not only persevered but learned some important lessons along the way. I will encourage better listening.” — Jacquelyn Wells, senior vice president and marketing strategist. I will see change as opportunity.” — Sheree Whiteley, copywriter.

Event Marketing 98

Event Marketing Marketing Marketing Social Media 98

Bizzaboo

SEPTEMBER 12, 2022

Virtual events are here to stay. In a recent survey, we found that 68% of organizers plan to have a virtual component at their next in-person event, and 53% of organizers are “focused” or “very focused” on a virtual events strategy for 2023. What type of virtual event software will you use?

Virtual Events 98

Virtual Events Events Platform Audience 98

Bizzaboo

AUGUST 5, 2024

Good news: Event gamification — or incorporating game-like elements such as points, leaderboards, and rewards into events — can be a compelling solution to this challenge. If you’re interested in increasing engagement at your next virtual event, gamification may be just what the doctor ordered. Here’s how to get started.

Virtual Events 98

Virtual Events Social Media Events Incentives 98

InEvent

JUNE 12, 2023

As digital experiences become increasingly commonplace, virtual event marketing is necessary for companies and organizations aiming to reach their intended audience. With numerous channels available, creating a successful virtual event marketing strategy requires careful planning and execution.

Virtual Events 52

Virtual Events Event Marketing Marketing Marketing 52

Endless Events

JUNE 10, 2022

Each event has its own goal but one thing in common among them is that they all want to create a highly-engaged audience. There are a few ways to measure engagement for your event: Online mentions. It shows a strong signal that people like your event enough to write about it in public and be associated with it.

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Meeting Sponsors Audience Events 348

Smart Meetings

JUNE 15, 2021

Whatever it is, content is arguably the dominant force behind events, especially virtual events. I think both planners and producers of live events learned a lot,” Stewart said. “We We realized we can no longer choose specific sessions and presentations to highlight the [virtual event]. Call it king.

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Audience Virtual Events Planner Production 248

Bizzaboo

JULY 25, 2022

It’s time to tackle speaker management for your event. . of event organizers find it easier to enlist outstanding speakers for virtual events than in-person gatherings. As important as it is to find speakers , it’s only the first step in event speaker management. Enhance your in-person events.

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Virtual Events Speakers Rehearsal Management 98

Bizzaboo

AUGUST 24, 2023

Looking ahead to the dynamic landscape of 2024, event marketing stands as an essential pillar for event organizers seeking genuine connections with their audiences. Whether you’re planning a local gathering or an international conference, the art of event marketing can give your brand the competitive edge it needs.

Event Marketing 98

Event Marketing Marketing Marketing Social Media 98

Eventtia

MAY 20, 2022

It was entirely online. Now, your business probably isn’t made up of Ewoks or beeping robots, but the fact is this: Reed Pop, the organiser of this event, went above and beyond to not only create a fantastic event but foster that engagement. The virtual swag bag. The trick: create a connection. Complete a quiz.

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Virtual Events Conference Events Banking 77

Social Tables

SEPTEMBER 14, 2021

Are they asking questions about the event topic or specific event details? Pay attention to their feedback to get a better understanding of your target audience and create more informed event marketing. Strategies to improve engagement during an event. Measure engagement live in your event app or on social media.

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Social Media Registration Virtual Events Audience 176

Bizzaboo

JUNE 21, 2023

That’s why you’ll find a large portion of this piece is dedicated to event marketing attribution, as well. What is event ROI? Event ROI is a flexible term that indicates the net value an event marketer gets from an event for the net cost that goes into producing it. It’s going to be an ROI-y ride.

Event Marketing 98

Event Marketing Marketing Marketing Trade Show 98

Bizzaboo

MAY 24, 2023

That said, email marketing success is possible when you craft an email around a goal, such as generating event registrations or downloading a new piece of content. More than ever, event marketers are challenged to stand out. Share: Hosting an event and want to extend your reach? Submit it to our event directory !

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Event Marketing Marketing Marketing Affiliate 98

Eventtia

NOVEMBER 17, 2022

It’s crazy to think how much the events industry has evolved in recent times. Events have moved online and it didn’t take long for us to realise that we can reach untapped audiences while keeping costs down. What is a virtual event? A virtual event is an online version of a physical event.

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Virtual Events Online Events Networking 62

The MICE Blog

AUGUST 11, 2021

Drag Taste’s ‘Sangria and Secrets’ is considered the world’s number one online experience. Teresa Al Dente, President & CEO at the Drag Taste virtual experience, spoke with Rachel Moore, Director of Global Campaigns at Hubilo and told the story of their pivot from live to virtual events. One example is expenses.

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Trends Events Virtual Events Audience 173

Bizzaboo

JULY 12, 2022

you’re looking for the most comprehensive list of event marketing, event management, and event planning statistics, you’ve come to the right place. The COVID-19 pandemic may have forced the events industry to pause and pivot, but remarkable change and innovation came along with that. Virtual Event Statistics.

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Marketing Marketing Trends Virtual Events 105

Social Tables

JUNE 8, 2022

Audience engagement plays a significant role in the success of any event. Whether in-person or online, event organizers want attendees to pay attention and participate. In fact, more than 80% of marketing professionals believe that audience engagement is a key indicator of an event’s success. Download rates.

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Audience Speakers Attendee Virtual Events 149

Bizzaboo

APRIL 3, 2023

If you’re looking for the most comprehensive list of event marketing, event management, and event planning statistics, you’ve come to the right place. The COVID-19 pandemic may have forced the events industry to pause and pivot, but remarkable change and innovation came along with that.

Marketing 105

Marketing Marketing Trends Virtual Events 105

Eventtia

NOVEMBER 19, 2020

For all the things that online events are credited for, be it larger audiences, more content, or more in-depth analytics, there’s one thing that’s not so well mentioned and that’s lead generation.

Virtual Events 105

Virtual Events Online Audience Events 105

Eventtia

DECEMBER 1, 2022

Online resources like ebooks, videos, and articles have been popular for a while; however, they don’t replace human interaction. Virtual events erupted in 2020 as they filled the void for in-person events, and they seem to be here to stay. Virtual events come with expenditures – including marketing.

Automation 62

Automation Virtual Events Marketing Marketing 62

Smart Meetings

APRIL 25, 2024

When event professionals say their event is hybrid, they mean they have a version of the in-person event available to watch online. Nobody should have an online component. They should have an online experience that occurs at the same time as the in-person experience.

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Platform Production Audience Speakers 130

MeetingsNet

MARCH 16, 2020

COVID-19 spurs Aventri to partner with three digital-event vendors with expertise in both the corporate and association markets. Aventri, a widely used event-management software platform, has entered into partnerships with three virtual-event companies.

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Virtual Events Platform Meeting Vendor 57

Eventtia

APRIL 1, 2022

You’ve planned your perfect hybrid event: best venue, best virtual event platform , best keynote speaker, and so on. Yet, all of those efforts will go to waste if you can’t attract enough attendees (both in-person and virtual attendees) to your hybrid event. your speaker).

Event Marketing 62

Event Marketing Marketing Marketing Social Media 62

Convene by PCMA

MAY 19, 2023

If event marketers want their message to resonate with attendees, they must speak the language of event goers — not the other way around. Jargon is pervasive in marketing — and event marketing is no exception. Success starts here!” Content is king!” Keep calm and (fill in the blank).”

Event Marketing 59

Event Marketing Marketing Marketing B2B 59

Eventtia

JULY 19, 2021

Whether you’re planning an in-person or virtual program, gaining sponsors is crucial to any successful event. And for virtual event-planning in particular, you need additional tools to connect online attendees from your business to those sponsors.

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Sponsors Planner Virtual Events Online 118