Smart Meetings

MAY 5, 2021

Yet, despite the high potential for virtual events due to cost savings and ease of access, there is a considerable challenge ahead for event organizers to deliver a truly valuable experience by replicating the networking opportunities for attendees that exist during live events. How to Spread the Word.

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Virtual Events Attendee Social Media Speakers 279

Smart Meetings

OCTOBER 7, 2021

For a preview, we asked Eric Holmen, CEO of Splash , the event marketing software company that powers tens of thousands of business events each month, for trends in how organizers are adjusting their programs. More : How to Create a COVID-era Event Marketing Plan. An Adrenaline-Filled Future.

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Event Marketing Marketing Marketing Events 289

Endless Events

APRIL 15, 2020

Let’s talk about how to promote your virtual event. So, you already talked to the best virtual event production company. You now have partners that can help you turn your in-person experience into a virtual one. Brought to you by Endless Events and Design Pickle! But how do you go about promoting it?

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Virtual Events Promotion Social Media Events 229

Endless Events

AUGUST 31, 2018

Not all events need to done in person. Whether it’s a purely online event like a webinar or a hybrid event where online participants can be part of a real life event, virtual events can be a welcome addition for your audiences. Handle Virtual Events Better, Get an Event Planning Certification.

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Certification Virtual Events Event Planning Trade Show 212

Eventtia

JANUARY 15, 2025

Lets be honest: planning an event can feel like a big risk. You book the venue, organize speakers, send out tons of invitationsand then sit back, wondering, What is event marketing really doing for my brand? What Is Event Marketing? Why Does Event Marketing Work? Ready to get started?

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Event Marketing Marketing Marketing Social Media 62

Social Tables

FEBRUARY 17, 2022

Event promotion and social media have always been a match made in heaven. Event marketing on TikTok is no different. From event ticket sales to drumming up new event clients, event professionals can take advantage of this creative and far-reaching platform to capture the right audiences. Be organic.

Event Marketing 179

Event Marketing Marketing Marketing Social Media 179

Smart Meetings

APRIL 14, 2022

Predictions are that 40% of 2022 events are projected to happen online, there will be a 37% increase in companies’ virtual event spending, and 20% of trade shows will remain virtual. Organizers would expect that all of this translates into more opportunities for revenue. to 5 p.m.

Trade Show 246

Trade Show Virtual Events Sponsors Events 246

Endless Events

APRIL 8, 2022

It seems that the asynchronous communication trend has also started making waves in the meeting and events industry , namely as asynchronous hybrid events. As discussed in our 2022 Event Trends Guide , hybrid events are not simply in-person and virtual events put together. The same goes for content delivery.

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Audience Virtual Events Events Communications 306

Social Tables

JUNE 1, 2023

Professional event planners and marketers know that there is no one-size-fits all strategy for successful event marketing. Marketers are tasked with reaching members of their target audience, enticing them to register for an event, and continuing communications all the way up to the event to encourage attendance.

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Event Marketing Marketing Marketing SEO 148

Endless Events

FEBRUARY 28, 2023

And you can’t host your event and community in the same place, either. That’s why it’s usually better to opt for an event marketing technology platform to do your promotions, community, and events in one place. You don’t have to get fancy here: use the marketing channels you’re already using to promote your business.

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Sponsors Fashion Virtual Events Social Media 304

Smart Meetings

APRIL 4, 2025

This article explores proven strategies for hotel sales directors to enhance their meeting and event marketing ROI. Sign up for the monthly Behind the Bookings newsletter here The Importance of Data in Event Marketing When you track ROI, you can see which marketing efforts are working and which ones aren’t.

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Proposal Prospect Booking Sustainability 130

Endless Events

SEPTEMBER 16, 2020

With a pandemic sweeping the world and in-person events canceled, it seemed like all was lost. But if there’s one thing event professionals are known for it’s being flexible. Simultaneously, planners learned how to harness the power of technology to continuously deliver exciting events. No Broadcast Quality. Obviously, it isn’t.

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Rehearsal Virtual Events Audience Sponsors 358

Endless Events

APRIL 23, 2021

Keeping the hype alive in this day and age isn’t the easiest thing, but repurposing the content of your event and using it as an external marketing tool goes a long way to keep your name on everyone’s lips. Not to mention how much of an asset it can be for the organization internally! Put Your Videos Out There.

Events 316

Events Social Media Virtual Events Audience 316

Endless Events

JANUARY 14, 2022

We’re talking about 365 community engagement: one of the most exciting event trends of 2022! Perhaps the events industry and event marketing used to be mostly concerned with big, one-off in-person events, but that’s no longer how the world functions.

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Trends Virtual Events Platform Vendor 313

Endless Events

SEPTEMBER 15, 2022

The events industry is waking up to the importance of event data for reaching event marketing goals and proving ROI. A vast source of valuable data is attendee tracking – one of the most powerful ways event professionals can measure event marketing success. ATTENDEE DATA AS A MARKETING ASSET.

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Benefits Attendee Registration Event Apps 303

Smart Meetings

JANUARY 6, 2022

We have a strong opportunity to deepen the process of hosting in-person, hybrid and virtual events and are excited to be able to better support meeting planners and event organizers while offering a wider range of products and experiences,” he said in a statement. Inevitable?

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Platform Financial Services Registration Virtual Events 264

Smart Meetings

JANUARY 4, 2024

No matter the format—virtual, in-office or on-site—digital is a standard part of all types of meetings and events from shareholder meetings to user conferences to product introductions and more. alone, optimizing event email campaigns for mobile will increase the likelihood that recipients will engage with the content and take action.

Marketing 264

Marketing Marketing Social Media Advertising 264

Bizzaboo

DECEMBER 4, 2024

Successful event strategies depend on stakeholder satisfaction and event surveys are one of the best ways to measure this. Key Objectives of an Event Survey An event survey’s main objective is to gather valuable feedback for your post-event analysis , helping you refine future events and achieve your KPIs.

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Sponsors Speakers Attendee Virtual Events 105

Bizzaboo

DECEMBER 22, 2020

The most authoritative list of 2021 virtual events and conferences on the internet. Virtual events are nothing new but—as we discuss in our comprehensive guide to coronavirus and events —we're seeing many organizers pivot from in-person to digital. Virtual Events & Conferences in 2021.

Virtual Events 105

Virtual Events Conference Insurance Events 105

MeetingsNet

FEBRUARY 6, 2023

A focus on current customers, smaller regional gatherings, and well-timed virtual events are among the most important findings from 670 event marketers. The recent survey of 670 event marketers from organizations in the U.S.

Event Marketing 104

Event Marketing Marketing Marketing Trends 104

Endless Events

JUNE 15, 2022

This is great news for event marketers and planners who can plan experiential events – events that aim to evoke positive emotions in attendees and resonate with their values. That’s why it’s also known as engagement marketing. In a sense, all events are experiential. How To Plan Experiential Events.

Marketing 296

Marketing Marketing Audience Social Media 296

Bizzaboo

SEPTEMBER 12, 2022

Virtual events are here to stay. In a recent survey, we found that 68% of organizers plan to have a virtual component at their next in-person event, and 53% of organizers are “focused” or “very focused” on a virtual events strategy for 2023. What type of virtual event software will you use?

Virtual Events 98

Virtual Events Events Platform Audience 98

Convene by PCMA

AUGUST 13, 2021

In July, Evolio Marketing and Lippman Connects published “Attendee Acquisition and Event Marketing Survey Report,” offering a glimpse into what 89 event marketers have on their minds and on their drawing boards as the pandemic wears on. Biggest Takeaways. Sam Lippman. Definitely a skill for our times.

Event Marketing 98

Event Marketing Marketing Marketing Virtual Events 98

Bizzaboo

AUGUST 5, 2024

Event organizers often struggle to engage their audiences. This challenge is perhaps even more difficult in virtual settings, where distractions are plentiful and traditional methods of engagement fall short. Why Gamify Your Virtual Event? How to Gamify Your Virtual Event Ready to gamify your next virtual event?

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Virtual Events Social Media Incentives Events 98

Smart Meetings

AUGUST 30, 2024

This includes roles like event technology specialists, event registration specialists, meeting and event planners, event marketing roles, and marketing specialists. There is also a notable trend toward hiring locally for events, both internationally and within the destination country.

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Planner Meeting Regulations Insurance 233

Bizzaboo

JUNE 20, 2022

Virtual events are still new. Without a deep history to draw from, it can be hard to know what attendees, sponsors, and organizers might be willing to spend. How do you build a virtual event pricing strategy? That’s why some virtual event planners offer downloadable activities to keep the kids busy.

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Virtual Events Sponsors Certification Events 87

Bizzaboo

MARCH 13, 2023

Despite the return of in-person events, virtual events are here to stay. In fact, 93% of event professionals plan to invest in virtual events moving forward. In large part, that’s because more than 80% of event organizers agree that virtual events help them reach a wider audience.

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Virtual Events Registration Promotion Social Media 85

Bizzaboo

JULY 25, 2022

It’s time to tackle speaker management for your event. . of event organizers find it easier to enlist outstanding speakers for virtual events than in-person gatherings. As important as it is to find speakers , it’s only the first step in event speaker management. Enhance your in-person events.

Virtual Events 98

Virtual Events Speakers Rehearsal Management 98

Smart Meetings

JULY 12, 2022

Event marketers are ramping up in-person events with a fresh perspective provided by two years of virtual meetings and the proliferation of tech specifically focused on video conferencing. A panel is not a two-way conversation,” Lathan says, adding that many attendees are seeking networking opportunities at events. “If

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Meeting Panel Online Attendee 246

Bizzaboo

JULY 30, 2021

Data can be a gold mine for event marketers. To overcome the event impact gap—and create events that deliver fantastic attendee experiences and incredible business results—marketers must look past intuition and tap into the huge wealth of data in their tech stacks. The event rolls around and they join virtually.

Event Marketing 98

Event Marketing Marketing Marketing Platform 98

Smart Meetings

JULY 21, 2022

I also think there are quite a few founders ready to get out of the market after the peak and go spend some quality time with their money family,” he concluded. I think the pendulum will end where virtual events are a bigger part of the pie than before Covid.”. Read more updates about virtual and hybrid technology.

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Platform Meeting Virtual Events Remote 246

InEvent

JUNE 12, 2023

As digital experiences become increasingly commonplace, virtual event marketing is necessary for companies and organizations aiming to reach their intended audience. With numerous channels available, creating a successful virtual event marketing strategy requires careful planning and execution.

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Virtual Events Event Marketing Marketing Marketing 52

Endless Events

APRIL 27, 2022

And what better way to get some ideas going than by looking at some amazing online community examples with great events? It hosts virtual events, roundtables, webinars, etc. While events are limited in duration, the 365 community model stretches out the benefits of in-person events throughout the entire year.

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Online Virtual Events SEO Platform 177

Social Tables

OCTOBER 20, 2022

But how do webinar organizers take an idea and transform it into an appealing virtual event? Which webinar best practices do the most successful virtual event planners and organizers follow? We cover a variety of webinar best practices that can help new organizers and seasoned virtual event planners alike.

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Registration Virtual Events Advertising Social Media 158

Bizzaboo

JUNE 21, 2023

That’s why you’ll find a large portion of this piece is dedicated to event marketing attribution, as well. What is event ROI? Event ROI is a flexible term that indicates the net value an event marketer gets from an event for the net cost that goes into producing it. It’s going to be an ROI-y ride.

Event Marketing 98

Event Marketing Marketing Marketing Trade Show 98

Bizzaboo

SEPTEMBER 19, 2022

The rise of virtual events that are free to attend and don’t require any travel. However, the fact that event attendance may be down doesn’t mean event marketers should assume their next conference or workshop will be sparsely attended. The key to getting people to your event?

Event Marketing 104

Event Marketing Conference Marketing Marketing 104

Bizzaboo

APRIL 3, 2023

If you’re looking for the most comprehensive list of event marketing, event management, and event planning statistics, you’ve come to the right place. The COVID-19 pandemic may have forced the events industry to pause and pivot, but remarkable change and innovation came along with that.

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Marketing Marketing Trends Virtual Events 105